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Market smart by following the champion's checklist

from By Fred Berns

If you're looking to propel your profits this fall, add some power to your promotion. You don't need to spend a lot of time and money to attract much more recognition — and business — in the months ahead. Simply think big, communicate with confidence, and build and reach out to your base — just like the marketing champions do. Follow this "champion's checklist," and you'll economically and efficiently make a big marketing impact. more

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