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The importance of color in the workplace

from Work Design Magzine

From April 20: Last year, a news story was released about the discovery of the world’s ugliest color, Pantone 448C, which was used by the Australian government on tobacco packaging to discourage smoking. This, and many other strategies are the result of the increasing amount of insight in recent years on color theory, which surrounds the meanings, effects, and use of color. One of the primary items in the designer’s toolkit, the discussion around color is one that is always evolving. As we’ve entered this era of heightened focus on workplace design, color is now also a major consideration of psychologists and major businesses and organizations. more


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