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Emerging brands grabbing share of the retail wellness market

from Forbes

CPG companies are faltering as they fail to meet consumers’ growing demand for healthier foods. Last week Kraft Heinz, Campbell Soup and Nestlé all cited demand for healthier options as hindering growth in the past year. This is a sign of a greater trend in the consumer market, not just for healthier foods but for goods and services that promise a healthier lifestyle. more

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