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4 ways to use mobile geo fencing for recruitment

from ERE

If you aren’t familiar with geo fencing, it is a tactic that allows you to deliver digital display ads to websites and apps accessed by mobile phones based on the location of the device. That is, you set up a “fence” — a small geographic radius — in which your ads will appear. (See below for more explanation). Here are four ways you can use mobile geo fencing for recruitment. more

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