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Register TODAY for NAGAP's Digital Marketing Webinar Series: 'Advancing Your Social Media Strategies for Grad Recruitment'

There is one more day to register for NAGAP's Digital Marketing Webinar Series: "Advancing Your Social Media Strategies for Grad Recruitment" with Carnegie Dartlet on Thursday, May 31, from 1-2 p.m. CT.

We mentioned in last week's NAGAP News as a continued part of the "Digital Insights for Graduate Enrollment" report developed by NAGAP and Carnegie Dartlet. We are conducting a webinar series over the next few months to provide NAGAP members with a deeper understanding of some of the core opportunities in digital marketing today. These webinars will take a closer look at some of the primary digital categories and trends reviewed in the report to provide you with usable and actionable information on each that you can apply at your campus and for your graduate enrollment efforts.

In the first part of this series, we're taking a closer look at social media marketing. Social media advertising is a marketer's best friend and knowing how to leverage advertising tactics across multiple social networks can help your institution capitalize on their millions of users. In this webinar, you'll get an overview of the importance of various targeting capabilities (such as location, age, gender, and retargeting) and discover how to create targeted text messages, videos and images that inspire your audience to learn more about your grad programs, school, event or campus culture.

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