Consumers Enthused By 'Better For You' Groceries
from Supermarket News
Grocery manufacturers' shift toward "better for you" products has made consumers happier with packaged foods from all types of companies, according to the American Customer Satisfaction Index. Customer satisfaction with grocery food rose 1.2 percent year over year to a score of 82 on a 0 to 100 scale, according to the ACSI Nondurable Products Report 2018.
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