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Who's all in for all-weather designation?

from Tire Business

Is it time for the industry to consider adding "all-weather" to the accepted product mix vocabulary? There's a growing community of players, led by Nokian Tyres, Kal Tire and others, arguing that the time has come to add all-weather tires as a distinct category to the mix of products for customers in areas of the U.S. and/or Canada that experience "milder" winter conditions. more


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