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Why does your church need a communications plan?

from Orange Leaders

Most churches understand the significance of communications and the importance of planning. However, far too few churches actually take the time to create and implement even a basic communications plan. “Failing to plan is planning to fail.” This adage holds true because those churches without strategic communication are often the same churches that fail to reach a wider audience. They struggle to grow and wonder why their message falls flat. But the obvious reason is the lack of a clear communications plan. more

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