Event celebrates the best of the tire industry
from Modern Tire Dealer
Brent Hesje, CEO of Fountain Tire Ltd., may have coined the ultimate definition of the tire industry. Hesje, among the newest Tire Industry Hall of Famers, said, "I think it's a bunch of characters full of good character." Many of those characters gathered Monday night for the Tire Industry Association's 2019 Tire Industry Honors night. The TIA celebration serves as the unofficial opening ceremony for tire dealers at the annual Specialty Equipment Market Association (SEMA) Show.
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