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The Army wants more soldiers, and it's using esports to put a 'finger on the pulse' of potential recruits

from Business Insider via Task & Purpose

After whiffing on its recruiting goal in 2018, the Army has been trying new approaches to bring in the soldiers it needs to reach its goal of 500,000 in active-duty service by the end of the 2020s. The 6,500-soldier shortfall the service reported in September 2018 was its first recruiting miss since 2005 and came despite it putting $200 million into bonuses and issuing extra waivers for health issues or bad conduct. Within a few months of that disappointment, the Army announced it was seeking soldiers for an esports team that would, it said, "build awareness of skills that can be used as professional soldiers and use [its] gaming knowledge to be more relatable to youth." more


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