Why referral software should be part of your marketing strategy
from Business 2 Community
Are you contemplating why referral software should be part of your marketing strategy? Whether you're a marketer in the B2B space or with a consumer brand, you're not alone. Especially since referral programs drive some of the highest conversion rates among all marketing channels, it's no surprise that more and more businesses are leveraging referral software to scale this customer acquisition channel.
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