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| APSP University unveils new online course format with release of CMS course
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APSP
APSP University just released their CMS Certified Maintenance Specialist course in a new online course format. Designed to meet the needs of today’s industry students, the new self-paced online format features videos, interactive exercises and knowledge quizzes. Within the next year, APSP will release their PSCC Pool & Spa Construction Course, CST Certified Service Technician Course, Retail Professional and CHTT Certified Hot Tub Technician Course in the updated format. Those that take the course will have the option to purchase the full course or a specific module such as water quality, structures, pool math or safety. The APSP self-paced certification course is interactive and engaging and provides a positive training experience while teaching new skills. Check out the new course here. For more information email Maria O'Hara or call Ana Hernandez at 703.838.0083 ext. 127.
| APSP wishes you a Happy Thanksgiving
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APSP
We are thankful for members like you. APSP hopes you have a wonderful Thanksgiving holiday. May the good things of life be yours in abundance, not only at Thanksgiving but throughout the coming year.
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| Special APSP Cyber Monday discount
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APSP
Cyber Monday shoppers can look forward to a great discount on APSP University CMS online education! Save 10 percent when you purchase the new online self-paced CMS course between Nov. 27-Dec. 1. Use code Cyber17 at checkout. Take advantage of this discount and earn your CMS certification this year. For more information, email APSP University or call Ana Hernandez at 703.838.0083 ext. 127.
| Small Business Saturday happens November 25
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APSP
Get your businesses ready to participate in Small Business Saturday! Happening on Saturday, November 25, Small Business Saturday is a day used to celebrate and support small businesses and all they do for their communities. Start preparing by downloading marketing tools courtesy of the U.S. Small Business Administration.
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The Hayward HCP 3000 Series pumps provide class-leading performance and efficiency for any commercial pool. The first pump with a 3” union to deliver 250 gpm at 60’ head, the HCP 3000 also features a removable strainer basket for unmatched installation versatility. With a TEFC motor and chemical-resistant Vitron® seal, they win in durability as well.
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| Great things are happening at APSP
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APSP
We’ve been hard at work this fall working on great things for our members and the industry. Check out the press releases listed below on hot new industry products and initiatives.
APSP University Offers New Industry Certification
APSP Announces 2017 Award Winners
APSP Announces New International Partnership
APSP Announces New Appointments to Board of Directors
APSP Debuts New Certification at 2017 International Pool | Spa | Patio Expo
APSP Represents the U.S. in Cologne to Launch International Federation
APSP Announces New Director of Its Western Office
APSP Announces New Online Training and Certification Courses
For more information, email Andrea Wells.
APSP
To help you better understand what proposed legislation and regulations mean for you and your business, APSP reports on bills that affect the pool, spa and hot tub industry as they are filed. Members also receive email alerts on any proposed rules affecting the pool, spa or hot tub industry in their area. These three states and one Federal issue needs your immediate attention. For more information, email Jennifer Hatfield.
California — Water Conservation
Washington, D.C. — Lifeguard Requirements at Public Pools
Maryland — Montgomery County: Lifeguard & Defibrillator Requirements at Public Pools
United States — Pool Heater Labeling
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| Member Perk$ — Hotel Engine
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APSP
As you travel this holiday season, save money by using Hotel Engine. Members save up to 60 percent off of corporate hotel rates, get intuitive search and filtering for intelligent booking, enjoy time saving expense tracking tools and available direct bill and booking management tools, gain access 24/7 to U.S. based customer support and get it all without contracts, annual fees or minimums. For more information, visit HotelEngine.com/Join. Join-APSP, email Brett Power or call 816.668.0386.
International Pool | Spa | Patio | Expo
The International Pool Spa Patio Expo, sponsored by The Association of Pool & Spa Professionals, has concluded in Orlando, Florida after great success. The event was held Nov. 1-3, 2017 with pre-conference programs commencing on Oct. 29.
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Are you sick of limited options for pool scuppers? Majestic Water Spouts offers high quality water spouts for new builds and pool renovations. All products are in stock and ship same day. Shop for Water Scuppers
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The borate technology in ProTeam’s multi-performance High Tech Tabs will keep your customers’ pools in balance.
The consumer rebates will keep their checkbooks in balance too.
High Tech Tabs are the key to the ProTeam four-step program. Check out the entire line at www.proteampoolcare.com or email marketing@havilandusa.com.
Read more
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Aqua Magazine
Like any local contracting business, the pool industry is a competitive one. Whether you're a builder or service person, landing customers can be a challenge when you’ve got so many other businesses to go up against. Learning to differentiate yourself from the competition should be top priority if you want to win new contracts.
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H2Insider
The advantages of consumer financing are well known, but what does it take to launch a successful program? Here are 11 steps to take before and after you introduce consumer financing into your business to ensure the best results.
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SAFETY COVER SEASON HAS ARRIVED!
Did you know? Associated Leisure – Northeastern Swimming Pool Distributors is now suppling HPI ASTM approved safety covers. We have perfected our program to meet & exceed all your expectations! We STOCK popular sizes in Rectangles and Grecians and Custom covers ship within 5 days. Did we mention we offer shipping guarantees? Let us quote you today!
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Resort quality Pacific pool chaise lounge is now available for quick delivery. Adjustable to 5 positions and folds flat for more comfortable sun bathing. Recessed wheels make it easy to move around. Sun lounger stacks for easy storage. High quality marine grade sling dries quick and doesn't stick to bare skin. Frame made of marine grade resin. Contact us for reselling information.
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By Julie Bernhard
Millennial business is big business this holiday season — 86 million consumers big. They have the buying power, so go on and give them what they are asking for this year ... and they will most likely do the same in return.
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By Dale Willerton and Jeff Grandfield
 For many commercial tenants, negotiating a good lease or lease renewal against an experienced agent or landlord can be a challenge. While an entrepreneur focuses on marketing and managing, savvy real estate agents and brokers are specialized salespeople. Their job is to sell tenants on leasing their location at the highest possible rental rate. Whether you are leasing a new location for the first time or negotiating a lease renewal for your business, here are three money-saving tips.
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| SMALL BUSINESS MANAGEMENT |
By Catherine Iste
 Congratulations! You finally got that long-overdue promotion (and raise). Now all that time spent complaining about being underpaid and that the boss is an idiot can be time spent trying to get the co-workers you complained to and with to do their work. Here are a few useful tips to make what could be an awkward transition from co-worker to boss smooth and successful. The first and most important step is to get your bearings.
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Forbes
If you are the owner of a business, then you are the leader of the free world within your four walls. No one can impact what happens in your life, other than you. No one can change the direction of your company, other than you. If you let others do it, then you have abdicated your responsibilities and have lost control.
If you choose to be a free spirit, floating around and making everybody feel good, that's your right as the owner. But, if you really want to maximize sales, profit and cash flow, and you want to grow from being a good company to an extraordinary company, then you should have a tone, message and consistency to what your day is going to look like; and that doesn't mean you can't change it up.
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Shopfloor
A new report from the United States Census highlights manufacturing as one of the vital backbones of the U.S. economy. But it also identifies the critical role that small manufacturers — those with fewer than 50 employees — play.
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Forbes
It's one thing to say that C-suite executives must lead their companies' smart manufacturing strategies. It's quite another for them to know what to do and how to do it, especially when they've become accustomed to delegating those strategies to their manufacturing and IT people.
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| SHAREABLE CONTENT OF THE WEEK |
Hyperallergic
Slovak photographer Maria Svarbova's Swimming Pool series began in 2014, when she came across an abandoned pool in her hometown of Zlaté Moravce — one oddly filled with water — and decided to shoot a series of portraits there. But she found that the architecture of the space was much too interesting to serve as a mere backdrop. From there, she trekked across the country, renting out swimming pools and doing carefully choreographed morning photo-shoots of models complementing the architecture of each space.
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