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| Earn your CHTT designation this January
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APSP
APSP University will offer APSP's CHTT Certified Hot Tub Technician course Jan. 23-25 at the Foundation for Pool & Spa Industry Education (FPSIE) Sacramento location. Register now and get the skills you need to advance your skills and your career. In just three days, you'll master the essentials of hot tub and spa water chemistry, electrical systems, circulation and filtration and learn tips and tricks for basic repairs. If you can't attend, take the CHTT course online. Learn more about APSP's online self-paced course here.
| APSP's newest director hits the road in California
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APSP
 Jennifer Farwell, director of the western office, hopes to meet you soon. For the past month, Jennifer has been traveling around California getting to know our dedicated and passionate California members and industry partners. Through her travels, Jennifer has gotten to know more about the industry and how each partner's contribution helps grow and develop the pool, spa and hot tub industry. As the industry tackles hot topic issues like workforce development, our partners in California are highly invested in APSP education initiatives. On the local level, our California Industry Partners are highly active in community outreach and making Christmas dreams happen. A special thanks to The Foundation for Pool & Spa Industry Education (FPSIE), The National Plasterers Council (NPC), Hayward and The Independent Pool and Spa Service Association (IPSSA). These partners have dedicated time and energy to showcase to Jennifer what’s happening in California and how they are moving the industry forward. In the upcoming months, she wants to meet you. Have your voice heard on by your dedicated APSP western officer director while learning more about the great things APSP is doing for your business and the industry. Contact Jennifer at jfarwell@apsp.org or call her directly at 916.628.9963.
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APSP
The Association of Pool & Spa Professionals (APSP) announced today its APSP University 2018 winter training schedule that includes face-to-face offerings in cities across the country, self-paced courses that students complete at their desk at their convenience, and live virtual courses in which students participate in regularly scheduled webinars. APSP University courses are designed to build professionalism, skill, safety and business success.
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The Hayward HCP 3000 Series pumps provide class-leading performance and efficiency for any commercial pool. The first pump with a 3” union to deliver 250 gpm at 60’ head, the HCP 3000 also features a removable strainer basket for unmatched installation versatility. With a TEFC motor and chemical-resistant Vitron® seal, they win in durability as well.
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APSP
The Association of Pool & Spa Professionals (APSP) announced today that the American National Standards Institute (ANSI) has approved its ANSI/APSP/ICC-13 2017 American National Standard for Water Conservation Efficiency in Residential and Public Pools, Spas, Portable Spas and Swim Spas.
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| APSP's new PPSO program now approved in states throughout the United States
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APSP
Great News! APSP's PPSO Professional Pool & Spa Operator program has been approved in more than 80 percent of states requiring certification. We are waiting for approval for the remainder of the states and will update you soon on future additions. Starting January 2018, APSP will offer the PPSO program at regional shows and through instructor led programs. View our regional course calendar here. Check out our instructor's courses here. For more information, email Silvia Uribe.
| End of the year discounts you need to take advantage of now
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APSP
Get ready for 2018 by taking advantage of two sweet APSP deals! Now through Jan. 2, you can earn your CMS Certified Maintenance Specialist certification or all 24 hours of continuing education credits you need for less. Save 20 percent off our new and improved online CMS course using code Holiday17 at checkout. Start shopping for this course here. Follow an industry best practice and include a copy of APSP Consumer Safety Brochures with each purchase! Stock up now and save 10 percent when you order APSP Consumer Safety Brochures using Sale17 at checkout. Check out our APSP Consumer Safety Brochures here. For more information, email APSP Member Services or call 703.838.0083 ext. 301.
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| APSP education happens at 3 regional shows this January
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APSP
Did you know that APSP University will offer courses this January at the Mid America Pool, Spa and Outdoor Living Show, the Southwest Pool and Spa Show and The Pool and Spa Show? Make 2018 the best year yet by earning your APSP University certification. Check out our course calendar here. In addition to regional show programming, APSP will debut our PPSO Professional Pool and Spa Operator course at instructor locations throughout the United States. For more information, email Silvia Uribe.
If you can't attend our regionally offered or PPSO instructor courses, checkout our online self-paced and live virtual courses here. Learn more about our new and improved online CMS Certified Maintenance Specialist course here. For more information, email APSP University or call Ana Hernandez at 703.838.0083 ext. 127.
| Avoid late fees! Recertification materials are due Dec. 31
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APSP
Time is almost up to send in your APSP recertification materials to avoid late fees. APSP University needs your recertification's in hand by Dec. 31. Here are some great ways to get the remaining credits you need to meet the deadline:
Earn all 24 CEUs you need with these online self-paced courses:
PSCC Pool & Spa Construction Course
CMS Certified Maintenance Specialist Course
CST Certified Service Technician Course
CHTT Certified Hot Tub Technician Course
Improving Your Bottom Line Using Project Management
If you just need a few CEUs, check out these online self-paced courses and modules:
CMS Course Modules
CMS and CST Exam Prep
Download your recertification forms online!
CBP and CSP recertification forms
CMS, CST and CHTT recertification forms
For more information, email APSP University or call Ana Hernandez at 703.838.0083 ext. 127
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If you build pools with water features and scuppers, do not miss our new vendor Majestic Water Spouts. They offer high quality water scuppers at affordable prices with a contractor discount program! View Water Scuppers
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The borate technology in ProTeam’s multi-performance High Tech Tabs will keep your customers’ pools in balance.
The consumer rebates will keep their checkbooks in balance too.
High Tech Tabs are the key to the ProTeam four-step program. Check out the entire line at www.proteampoolcare.com or email marketing@havilandusa.com.
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| APSP continues to move the industry forward
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APSP
As the year winds down, APSP celebrates another successful year! You have heard from us the great things we are doing, now listen to what our members have to say. In this YouTube video, APSP Past President and Board Member Rich Garbee from GLI Pool Products discusses how APSP is moving the industry forward and setting it up for a successful future. Watch the video here!
APSP
Our Technical and Standards department hit the road last week to attend and exhibit at APSP's December Central Virginia Chapter. The chapter brought in Cindy Davis, deputy director of building and fire regulations from the Virginia Department of Housing & Community Development, as the featured guest speaker to discuss code development in Virginia. In her presentation, she addressed the 2012 International Swimming Pool & Spa Code (ISPSC), which is enforceable in the state of Virginia, and spoke about what most inspectors look for when inspecting pools.
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APSP
To help you better understand what proposed legislation and regulations means for you and your business, APSP reports on bills that affect the pool, spa and hot tub industry as they are filed. Members also receive email alerts on any proposed rules affecting the pool, spa or hot tub industry in their area. These five states need your immediate attention. For more information, email Jennifer Hatfield.
California — Highland County: Barrier Code
Florida — Sanibel City: Elevated Pools
Missouri — Lake St. Louis County: ISPSC Adoption
Ohio — Grove County: ISPSC Adoption
Texas — City of Odessa: Code Adoption
| Member Perk$ — HomeAdvisor
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APSP
As we head toward Christmas, your future customers will be looking for ways to spend their holiday bonuses on pools, spas ad hot tubs. Make sure that they find you on HomeAdvisor, the place where every five seconds a homeowner turns to look for a pro? HomeAdvisor can help maximize your online presence and will offer you a 25 percent discount on ProFinder leads for your first 30 days to get you started. Franchisees considering joining HomeAdvisor have a dedicated sales team to answer questions about the program. For more information or to get started, call 866.849.1112, visit HomeAdvisor.com/APSP-members or email apsppros@homeadvisor.com.
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SAFETY COVER SEASON HAS ARRIVED!
Did you know? Associated Leisure – Northeastern Swimming Pool Distributors is now suppling HPI ASTM approved safety covers. We have perfected our program to meet & exceed all your expectations! We STOCK popular sizes in Rectangles and Grecians and Custom covers ship within 5 days. Did we mention we offer shipping guarantees? Let us quote you today!
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Resort quality Pacific pool chaise lounge is now available for quick delivery. Adjustable to 5 positions and folds flat for more comfortable sun bathing. Recessed wheels make it easy to move around. Sun lounger stacks for easy storage. High quality marine grade sling dries quick and doesn't stick to bare skin. Frame made of marine grade resin. Contact us for reselling information.
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Pool and Spa News
HomeAdvisor, Angie's List, Task Rabbit and now Google. The search engine giant’s new lead-generation platform for home service professionals is expected to be available in 30 cities across the country by the beginning of the year.
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H2Insider
With the off-season in full swing, many spa retailers are turning to promotions to reduce inventory and plan for 2018. Coupons are a tempting way to increase revenue and move stock, but they can cost your bottom line if done incorrectly. However, if done the right way a coupon program can boost long-term profitability and consumer awareness.
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Forbes
There are a lot of ideas around about where retail technology needs to go and most of them are good. But until now, very few of them were going to do what retailers need most: give consumers a great reason to go back into stores. Now, there are ideas emerging and developing that will be highly impactful. These new ideas and software will affect almost every in-store experience in the future, they will change what it means to go to a store and they will make store experiences more worthwhile than ever.
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By Emma Fitzpatrick
 Get ready to unwrap a Christmas present you'll constantly use this year. It's from Instagram, and the company already knows what you like — especially if you're one of the businesses that produced an Instagram Story this year. Without further ado, here's the big unveiling! Instagram has debuted the biggest change to user profiles since 2013. On your profile, below your bio, you can now save and highlight select stories — that can be viewed for more than 24 hours.
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| SMALL BUSINESS MANAGEMENT |
By Catherine Iste
 Small businesses are not immune to sexual harassment problems. Most small businesses — from doctor's offices to car dealerships — are still predominantly owned by men, according to the Census Bureau. And in many towns, these business owners wield a lot of power and influence, which can make it extremely challenging for employees to speak out against harassment. What can these small businesses do to safeguard against a toxic culture?
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By Dale Willerton and Jeff Grandfield
 For many commercial tenants, negotiating a good lease or lease renewal against an experienced agent or landlord can be a challenge. While an entrepreneur focuses on marketing and managing, savvy real estate agents and brokers are specialized salespeople. Their job is to sell tenants on leasing their location at the highest possible rental rate. Whether you are leasing a new location for the first time or negotiating a lease renewal for your business, here are two money-saving tips.
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Wired
Andrew Ng was a Stanford professor when he joined Google in 2011 to work on a project that created software able to recognize cats — and a new corporate emphasis on AI at Google. Recently, he disclosed his first major project since striking out on his own in March. It's a startup called Landing.ai aimed at helping manufacturers make use of AI technology.
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By Delany Martinez
 Internet-enabled sales, digital infrastructure and social media networking have expanded the reach of businesses to unprecedented heights in the last 20-odd years. That exponential increase, however, is only one side of the coin. The darker side of business — the scandal-prone side — is running out of shadows in which to hide. This is very much a positive thing, but it also means the "old guard" style of leadership is struggling to resolve any and all skeleton-stuffed closets.
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| SHAREABLE CONTENT OF THE WEEK |
Aqua Magazine
Whether we realize it or not, shade is one of the most important exterior design elements. It provides protection from the sun, shelter from rain and relief from the heat. Shaded areas are often the most popular gathering spots in the yard, garden, deck or patio, and structures that provide shade can be used as architectural or even sculptural design elements.
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