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AEC launches 2014 marketing plan to combat natural gas
CEMA
The American Energy Coalition (AEC) launched its 2014 marketing campaign on June 1, with ten and fifteen second drive-time traffic and weather radio spots in Connecticut, New York City and Long Island. Staying true to its mission to provide the industry with a "constant sustained, unified message," this first ever “spring” radio flight was just one component of a comprehensive, broad-based, “all-inclusive” campaign that also included social media, expanded website content, direct mail, print and a first ever pay-per-click ad campaign.
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CEMA NEWS


New Haven area marketers meet to discuss utility expansion plan
CEMA
As a result of new initiatives by Southern Connecticut Gas in West Haven (see article in New Haven Register here), CEMA members in the New Haven area met with CEMA staff recently to hear marketing ideas that could be used to develop a campaign against marketing efforts by the utilities to convert customers go gas. CEMA would like to hold similar meetings around the state with members threatened by utility conversion marketing.
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CEMA 500 PPM seminar
CEMA
As reported previously in CEMA Pipeline, we held our rescheduled seminar on 500 PPM on Tuesday, July 22. Presenting from the state was Bob Girard from DEEP. His presentation covered the statutory requirements and DEEP’s interpretation. Basically, working down through the supply chain, wholesalers can sell through existing inventory to retailers for 120 days, plus get another 60 day extension on a case-by-case approval basis. That means they can sell retailes high sulfur heating oil if it was already in their tanks prior to July 1.
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News from PMAA — NCWM defeats 10 micron diesel filter proposal
CEMA
The National Conference on Weights and Measures (NCWM) held its annual meeting in Detroit, Michigan. Items on the agenda important to petroleum marketers were a 10 micron diesel filter mandate and a proposal to create an official diesel gallon equivalent method of sale for CNG and LNG.

In a significant victory for PMAA, the NCWM voted down a proposal to mandate a 10 micron diesel filter. If the item were to have been approved, it would have cost marketers approximately $230 extra a month due to having to change diesel filters more often. This estimate didn't take into account for loss of sales due to changing filters more often.

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AEC offers free webinar — Reaching Consumers Before They Convert
CEMA
Combining social networking, search engine marketing, radio, traditional marketing materials, an updated website and realty outreach, the American Energy Coalition's 2014-15 Marketing Campaign is the most comprehensive, year-round campaign in AEC's history. The campaign reaches thousands of consumers a month via an aggressive multi-channel marketing campaign and focuses on three core messages: natural gas pipeline and supply issues and interruptible service; pricing and the real cost to convert and Oilheat benefits, including Bioheat® heating oil, ULSHO and dealer services.
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CEMA annual meeting/Southern New England Energy Conference — room block open
CEMA
As reported previously in CEMA Pipeline, our annual meeting will be held at the Hyatt Regency in Newport, RI on Sept. 22-23, in conjunction with the Massachusetts and Rhode Island associations. We are in the process of finalizing our education program for the conference — if there is a topic you would like to see or would like to present yourself, please let David Chu know, chu@ctema.com. The conference rate at the Hyatt is $175 (not inclusive of taxes and fees), which is almost half their standard rate.
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Fight natural gas expansion — propose paving ordinance in your town
CEMA
The time to act is now! CEMA is asking members to reach out to your local mayor, first selectman, town council members, public works director or anyone who may have an interest in saving taxpayers money and maintaining local roads from the damage that the utilities are doing, as they tear up pavement and leave behind shoddy patch jobs.
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In memoriam David G. Devino, Sr. — Mercury Fuel, Waterbury
CEMA
David G. Devino, Sr., 61, of Middlebury, Vermont, passed away Sunday, July 20, 2014, at the Smilow Cancer Hospital at Yale New Haven Hospital surrounded by his loving family. He was the beloved husband of Karen A. (Christiano) Devino for 35 years. David was born in Waterbury, Connecticut, on March 16, 1953, son of Sadie M. (Hajjar) Devino and the late Michael J. Devino, Sr. He was the Vice President and one of the owners of Mercury Fuel Service.
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INDUSTRY NEWS


CL&P, UI rank near bottom in customer satisfaction
Hartford Business Journal
The state's two largest utilities, Connecticut Light & Power (CL&P) and United Illuminating (UI), rank near the bottom in the country for residential customer satisfaction, according to California firm J.D. Power & Associates. CL&P, headquartered in Berlin, scored 608 out of 1,000 in the J.D. Power survey. That score placed CL&P as No. 13 of 17 large utilities in the East region for residential customer satisfaction.
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New state law cutting sulfur content makes heating oil cleaner and greener
Republican-American (subscription required)
Homeowners are burning cleaner, more efficient home heating oil thanks to a new state law that reduces the sulfur content of oil available to the state's retailers. "This industry has been based on giving the best service to its customers, and this fuel does just that," said Chris Herb, president of the Connecticut Energy Marketers Association, or CEMA, which has pushed for the legislation for several years. "It's the cleanest, most efficient fuel possible. That's what consumers demand, so this is what we're giving them."
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Connecticut energy costs among highest in US
The Hartford Courant
Connecticut residents spend more on energy per month than residents in every other state except Mississippi and Hawaii, according to a recent report. The state's high electricity costs — at $143 per month, second only to Hawaii — pushed monthly energy costs above $404 on average, according to the report from WalletHub.com. The lowest monthly energy costs in the nation are in Colorado, according to the report.
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UIL remains committed to stalled PGW acquisition
Hartford Business Journal
New Haven utility parent UIL Holdings Corp. said recently that it will continue to pursue its acquisition of Philadelphia Gas Works (PGW). "UIL may now exit this deal at any time while the matter is pending before the City Council," CEO James Torgerson said in a statement. "We have decided to continue our efforts to pursue this acquisition and become a new business partner in the City of Philadelphia."
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Do you live near a natural gas leak? Google Street View cars are finding out
The Washington Post
The Environmental Defense Fund (EDF) has put the cars that Google Street View deploys to map routes, houses and commercial buildings to a new use: mapping natural gas leaks. The EDF issued interactive maps recently that will pinpoint the size and location of thousands of natural gas leaks from distribution pipes that lie below Boston, Indianapolis and Staten Island, data collected by using three specially-equipped Google Street View cars that took measurements every half second.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    Nat gas expansion in Connecticut faltering (CEMA)
CEMA Annual Meeting — featured presentation preview (CEMA)
New diesel excise tax rate — July 1 (CEMA)
Fight natural gas expansion — propose paving ordinance in your town (CEMA)
PMAA urges Senate to reject proposed raid of LUST Fund (CEMA)

Don't be left behind. Click here to see what else you missed.


New England States Committee on Energy criticized over lack of transparency
The Register Citizen
A group created last December by governors in the six New England states to plan for the future expansion of energy infrastructure in the region is now being criticized for not being transparent in its operations. The Boston-based Conservation Law Foundation has filed appeals with officials in Vermont and Massachusetts claiming the group the governors created, the New England States Committee on Energy, is withholding public documents regarding the planning process.
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ISO tries to prevent winter power price spikes
Hartford Business Journal
After this past winter saw the highest wholesale electricity prices in the region's recorded history, power grid administrator ISO New England has filed to expand its program to offset these issues for next winter. ISO recently filed with the Federal Energy Regulatory Commission to continue the Winter Reliability Program for the upcoming winter.
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Legislative lowdown: Identifying competitive Connecticut elections in 2014
Ballot News
Connecticut uses a unique system of “challenge primaries,” leading to fewer primaries overall than many other states. Across both chambers there are only 11 contest primaries: four in the senate and seven in the house. In the challenge primary system, state and district parties hold conventions two months before the scheduled primary date. Each convention selects a party-endorsed candidate to run in the election. If another candidate receives more than 15 percent of the vote at the convention, that candidate faces the party-nominated candidate in the primary election.
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Changes for ITEC emerging soon!
ITEC
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Colby Horton, Vice President of Publishing, 469.420.2601
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