This message was sent to ##Email## August 20, 2020        Home |  Events |  Learn  |  Resources |  Membership |  Connect Subscribe  |   Archive  |   Advertise      TOP NEWS Topics, Speakers, Action ISAE The Professional Development Action Team (PDAT) has been busy over the past two weeks to compile a schedule of upcoming events using the four pillars set forth by the ISAE Recovery Task Force: Deliberate, Consistent, Transparent and Essential.  READ MORE    ASSOCIATION NEWS How will you stay competitive, recruit & retain top talent? ISAE ISAE is a proud member of the Association Societies Alliance (ASA). One ASA benefit is its real-time compensation benchmarking report. For more information and how this benefits not only ISAE but YOUR organization, please…  READ MORE ISAE members get Association Forum benefits and rates Association Forum/ISAE Take advantage of the benefits and rates that Association Forum offers ISAE members. This strategic partnership provides national and world class speakers and events at your fingertips. Right now these events are virtual, but once Chicago opens up more, feel free to attend in person. The savings alone from registering for Association Forum events will pay for your ISAE membership. One such activity is the Emerging Leaders Program. Now in its third year, the Emerging Leaders Program trains association professionals age 35 and under to become the leaders of tomorrow with a six-month education program led by association executives and CEO's.  READ MORE    SPONSORED CONTENT Promoted by Groups360 Reignite association meetings in the Mid-Atlantic with streamlined sourcing. Watch to learn how this technology yields a better RFP. Planning events for 2021? Try technology that truly saves you time Event planners: Ditch these outdated venue search methods Hotels are ramping up cleaning protocols. Read more      ISAE CALENDAR OF EVENTS Date Event Type/Location Aug. 28 Coffee Talk Virtual Check out our live and on-demand webinars at www.ISAE.com. Find a list of future events here.    MISSED AN ISSUE OF E-NEWS EXECUTIVE EDITION? VISIT AND SEARCH THE ARCHIVE TODAY.    PRODUCTIVITY Staying steady on strategy Associations Now The pandemic may make it tempting to retool your strategic plan. But if your plan is aligned with your goals, one association learned, you needn’t rush to revise.  READ MORE How to accelerate the board meeting By Bob Harris Board conversations can ramble. Motions are a way to accelerate the business at hand. This is especially important during times when governance is conducted remotely. "My board members are unsure about making motions. When a recommendation is offered, you can hear crickets on the call. They should feel confident about properly moving along a discussion," said an elected national chairwoman.  READ MORE    MEMBERSHIP How to factor membership dues into 2021 budgets Associations Now Trying to put together a 2021 budget based on a nonexistent crystal ball? One association found a novel approach to assessing member engagement to solve its 2021 budget quandary.  READ MORE Rolling out new technology to your members: 3 best practices MemberClicks Adopting new technology — whether it’s a membership management system, a learning management system, a conference app, or something else entirely — is exciting! Think about all the new capabilities you’re about to have. And not just you, but your members as well. (Remember, software empowers them, too.) But, before launching that new technology, it is important to communicate that shift to your members — especially if the software you’re adopting is member-facing.  READ MORE The importance of member engagement in the 'new normal' Partners Preceptors My…what can change in just a few months. “Unprecedented,” “Unnerving,” and “Uncertain” are now common words used in the news, at work and at home. It may seem like ages ago when the state of the association community was a hustling, bustling enterprise of events, continuing education, exhibitors, resources, information, networking and social activity; with a board’s laser focus on vision, mission, and strategy. Being in step with our members, volunteers, board and associate providers was our natural and routine state of being. Then without warning, the bottom fell out. To those willing to admit their true thoughts, it just might seem that all of this just came to a screeching halt. Or did it?  READ MORE    FINANCIAL MATTERS 10 tips for direct mail fundraising success in the time of COVID-19 and beyond Wild Apricot Considering the atmosphere of uncertainty we’re all living in these days, you might be wondering: Should your organization press pause on direct mail campaigns during COVID-19? And our answer? No way! In fact, now is a great time to let donors know you need them by sending a good old-fashioned letter — still one of the most effective tools for generating revenue, even in our fast-paced digital world.  READ MORE Integrate your LMS with an online community to grow your association's revenue Higher Logic How to offer new virtual association membership benefits while expanding non-dues revenue streams is a big topic for many associations right now, whether it’s due to event cancellations or members questioning their own budgets. As much as you want to introduce new benefits for members to encourage retention, especially during this time, it’s hard to justify spending more. New benefits must be weighed against the need to create new revenue streams.  READ MORE    LEADERSHIP / MANAGEMENT 9 ways to differentiate your brand SmartBrief If you want to build a great brand, focus on being different. The level of competition in the business world today means that simply being better than others does not create a sustainable advantage. Being different makes something more salient, more memorable, more of a personal expression — and it makes it more difficult to compare or confuse it with other options. Check out these nine ways to differentiate your brand.  READ MORE What the pandemic teaches about crisis management Forbes The onset of the COVID-19 pandemic this year put business and organizational leaders on the spot unlike anything else in recent memory. Even if you were following the story of the virus’s spread, governmental decisions to shut down certain sectors of the economy came shockingly swiftly. Many business leaders had to make monumental decisions in real time — right away — knowing the impact on their employees would be extraordinary.  READ MORE CIOs should begin post-COVID-19 recovery strategy TechRepublic As the coronavirus pandemic continues to disrupt the global workforce, business leaders must meet the challenge — not only by responding to the disruptions, but by being proactive and creating a post-COVID-19 workplace strategy.  READ MORE    EDUCATION & MEETINGS Everything you need to know to run a better virtual event Wild Apricot Have you ever wondered how your virtual events are performing compared to other organizations? Or tried to figure out how you can attract new attendees? Or maybe you still haven’t run any virtual events and are wondering whether it’s still worth trying to get set up.  READ MORE Eventbrite CEO outlines her plan for recovery Event Manager Blog Eventbrite has been one of the most successful event tech brands for years, but has recently experienced deep losses due to the pandemic. We spoke to CEO Julia Hartz about Eventbrite’s experience and what is on the horizon for the tech giant.  READ MORE Special thank you to McGuireWoods Consulting. ISAE E-News Connect with ISAE Recent Issues | Subscribe | Unsubscribe | Advertise | Web Version  Dennis Hall, Director of Publishing, 469-420-2656 | Download media kit Ross Lancaster, Publication Manager, 469-420-2697 | Contribute news Illinois Society of Association Executives P.O. Box 588 | Rochester, IL 62563-0588 | 217-321-2498 | Contact Us  Learn how to add us to your safe sender list so our emails get to your inbox. 7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063