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Last Chance to Save on Convention Registration
Pregame registration savings for the 2018 Annual Convention are available. Association Executives can register at the pregame registration rate of $99 if registered by December 29, 2017. Avoid the penalty – register early and SAVE! Click here to learn more and register today!
Sponsor • Exhibit • Advertise at 2018 Annual Convention & Trade Show
Opportunities are now available to get your products and services in front of our attendees at the 2018 ISAE Annual Convention & Trade Show! There will be over 125 association professionals and meeting planners in attendance. We have a variety of sponsorship levels to suit your needs! Exhibit booths are assigned on a first come, first paid basis. Sign up now to ensure a great spot on the football field (exhibit hall floor). Click here to learn more and get signed up today!
 Dana L. Saal, CMP, CAE, chosen as a SPIN:40 Over 40 Winner
Dana L. Saal has been chosen by the Senior Professional Industry Network (SPIN) as a SPIN:40 Over 40 winner. Saal, the owner of Springfield, IL-based Saal Meeting Consulting, was chosen for her accomplishments and recognitions during her 32 years’ of experience planning association conventions and meetings nationally and in Canada. Saal is a Certified Meeting Professional (CMP), and Certified Association Executive (CAE). She is a past president of the Illinois Society of Association Executives (ISAE) and recipient of its Distinguished Member Award in 2000.
Save the Date: American Associations Day March 21-22, 2018
Click here for more information and to register today!
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As we prepare to leave 2017 behind us, ISAE would like to wish its members, partners and other industry professionals a safe and happy New Year. We'd first like to take an opportunity to reflect on the past year for the industry and provide readers of ISAE E-News Executive Edition a look at the most trending articles of 2017. Our regular publication will resume Jan. 11.
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Associations Now
From March 23: Not sure how to crack the code for attracting and retaining that millennial workforce you’re looking for? These three benefits might just be the way to go.
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Higher Logic
From Sept. 21: Sponsorship programs are tricky. Is pricing too low? Too high? Do sponsors see the value in each sponsorship package? What do members think of the program? And what about your association? Is your program effective at increasing non-dues revenue? To create a great sponsorship program, you need to answer each of these questions and more, balancing the needs of your association, your sponsors and your members. Here are five steps we recommend following to help create a sponsorship program that provides value to everyone involved.
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MultiView
From Feb. 23: Millennials have officially become the largest living generation, and in the workplace, more than 1 in 3 workers is a millennial, according to the Pew Research Center. With these numbers only increasing – and the percentage of other generations in the workforce decreasing – associations must take notice and begin planning for a future of millennial and Generation Z attendees and members.
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MemberClicks
From April 20: In a way, new members are some of your best members. They’re excited about joining your association and eager to get involved. That said, just as there are things you need and want from your new members, there are things your new members need and want from you.
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Association Success
From Oct. 19: When our books revealed that we were going into the first year of a balanced budget in about 5 years it presented both a shock and an opportunity: a chance to change the way the association sees and works with the sector. It opened the door for fresh eyes and a new perspective to come in and help strengthen many areas of the organization. So here is what I did to help double our income within 2.5 years, and to set us up to double it again in the next two.
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MISSED AN ISSUE OF E-NEWS EXECUTIVE EDITION? VISIT AND SEARCH THE ARCHIVE TODAY. |
Association Success
From Nov. 30: Every association has a unique way of working to make their members lives easier, and membership structures are the foundation upon which associations work. The question of how to build the best membership structure for an association can be daunting, as it suggests an overhaul of how we do things from the ground up. But it need not be scary. With some careful consideration, learning from other organizations, and research into what your members need, making changes to membership models is a healthy part of an association’s progression.
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MemberClicks
From Nov. 16: You may have a growth strategy in place (as part of your association’s strategic plan), but does that growth strategy incorporate social media? If not, you may want to consider adding that in, as social media is typically a fairly cheap and easy way to reach new eyes.
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By Randall Craig
From April 6: How does your organization share important news? In the olden days, a press release did the trick, but in today's age of distraction (and Twitter), this hardly is the most effective approach. While there are literally thousands of ways to share, here is our Top 20 list, which begins — of course — with social media.
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Smooth the Path
From April 6: The Thomas Edison National Historical Park features Edison’s laboratory complex much like it was when he died in 1931. While it was darker and grittier than the research and development labs to come after it, his was the model for the R&D lab of today. Additionally, many of his philosophies and methods for innovation are still directly applicable. Here is a handful of things he did 100 years ago that we can learn from even now.
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MemberClicks
From March 9: You probably spend a lot of time crafting and sending out messages to your organization’s membership. But are those messages even being heard? And if they are, are they resonating with people? You have a lot to communicate to your members, so to do so effectively, take a look at these four messages your members genuinely want to hear.
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