This message was sent to ##Email## To advertise in this publication please click here February 16, 2022 .TRADE SHOW NEWS In uncertain times, rely on marketing fundamentals to sell your event TSNN Despite everything that's changed, the basic needs remain the same: People still need to trust the organizations they engage with, they need to develop meaningful relationships and they need information that matters. READ MORE Why event surveys are important for proving ROI (and how to actually get responses) BizBash Take a strategy tip from VIBE Agency founder and CEO Valerie Bihet, who shares how to utilize event surveys to benefit both the planner and the bottom line. READ MORE Why the most effective leaders follow the 'on the dot' rule to improve productivity, focus, and motivation during meetings Inc. Research shows meetings that start late are not only irritating and rude; they're also significantly less productive than meetings that start on time. READ MORE GEOBIN® Composter: New Colors Available Stock your shelves for spring composting. The GEOBIN® Composter is now available in black, green, and sand! Contact us for bulk pricing discounts! LEARN MORE .MARKETING 10 innovation tips big businesses can learn from small businesses Forbes Small businesses are known for being innovative and resourceful, whether it's because those traits are part of their image and values or because they have to operate on minimal resources. No matter the reason, they employ some seriously smart strategies and thrive on them. READ MORE 10 tips for customizing your marketing strategy to your specific industry Small Business Trends The exact marketing strategy you employ for your business is likely to vary based on your industry. In fact, there are some concepts that only apply to certain types of businesses. And others can be changed or altered to fit different types of businesses. Here are tips for tailoring your marketing strategy to your industry from members of the online small business community. READ MORE .INDUSTRY NEWS The pandemic-era small business boom Axios Americans are starting new businesses at a rapid clip — and that's a great sign for the economy. READ MORE How to choose your first indoor plant Farm and Dairy I couldn’t wait for a big snow. My daughter and I both got new snowsuits and new sleds. We had been talking about building forts and snowmen and sledding since November. And we did after the first big snow in Northeast Ohio in mid-January. And then came another. After that, it seemed like the piles of snow and ice lining the driveway and every edge of the yard created a barrier to nature. READ MORE Bridging the knowledge gap in consumer horticulture Greenhouse Grower During the 2020 Annual Conference of the American Society for Horticultural Science, the Consumer Horticulture and Master Gardener Professional Interest Group hosted a workshop, “Crucial Issues in Consumer Horticulture.” The workshop discussed the results of surveys of two groups — consumer horticulture (CH)/Extension researchers and public gardens staff. The surveys were designed to provide a better understanding of the shortfalls in current CH research and information on the extent of public gardens’ role in CH. READ MORE 6 azalea gardens to visit and see the south's signature bloom this spring Southern Living While the South adores many flowers in the spring, there's no flower quite like the . With hundreds of species available for planting, you'll find azaleas blooming in gardens and yards across the region. also bloom in woodland areas, so you'll likely find them while hiking in many parts of the South during the spring and summer. READ MORE   My Garden Center Connect with LGMA Hailey Golden, Director of Publishing, MultiView, 469-420-2630 | Download media kit Lawn & Garden Marketing Association Contact Us Click here to unsubscribe.  Learn how to add us to your safe sender list so our emails get to your inbox. ADVERTISE SUBSCRIBE PAST ISSUES   7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063