This message was sent to ##Email##
|
| October 31, 2019 |
| |  | | |
|
|
|
 LGMA provides FREE Marketing Support for Exhibitors & Organizers
Grow Your Business @ Events — Plan for Success & Stay Connected
|
Trade Show News Network
Doing trade shows right requires that you make hundreds of correct decisions and actions over the several months before, during and after your event. It means choosing trade show activities that will boost your presence and advance your goals. It also means avoiding certain trade show activities that will ruin all your hard work. These activities are common pitfalls that too many previous exhibitors have fallen into. Do too many of them, and you will waste your marketing investment.
READ MORE
Blue and Green Tomorrow
The market for sustainable companies is growing very rapidly. You can see the growth is particularly strong in some industries. Organic food sales were $3.4 billion in 1997, but they grew to be $35 billion in 2014. The markets for eco-friendly fashion and other sustainable products are also heating up. Eco-friendly companies are looking for a variety of ways to expand their markets. They are looking at trade show marketing in particular, since most of their target customers go to trade shows.
READ MORE
The Tradeshow Network Marketing Group
With a busy events schedule, it's easy for marketing teams to become fully focused on the planning and logistics of exhibiting, and lose sight of the big picture and how events feed in to your overall marketing strategy. There's no one-size-fits-all approach when it comes to event strategy. It should be tailored to your organization, market and industry. This post should serve as a reminder of the big picture: how events fit within your marketing and sales activities, and how to align them with overall business goals.
READ MORE
 |
|
An independent study conducted by the State of Connecticut Department of Forestry and Horticulture tested ten commercially available deer repellents to determine the most effective deer repellent. Bobbex Deer was ranked #1! Not only did Bobbex score an impressive Protective Index score of 93%, but it is natural, safe, lasting, and effective. Bobbex is proven to be a better deer repellent solution!
|
|
The Columbian
Allen Wilson writes "I have been told by my neighbor, who is an excellent gardener, that I should improve my soil by adding organic matter. Why is organic matter so important? Soil is the foundation of the landscape and has more impact on plant growth than anything else. Soil is made up of several ingredients. The three largest particles are sand, silt and clay. Sand particles have irregular shape and feel like grit when rubbed together. Silt particles are irregular like sand but are so fine that they feel like flour."
READ MORE
Longview News-Journal
After a long summer relaxing on your deck or patio, autumn is a great time to renovate your outdoor space — or build one from scratch. Home improvement expert Alison Victoria, host of HGTV's “Windy City Rehab,” offers five tips for fabulous fall fixups. Fall is an ideal time to tackle a deck project, whether it be repairs, board replacement or a completely new build. In addition to offering more pleasant temperatures for working outside, fall and winter are typically slower times for contractors, meaning you won't have to wait as long to get onto their schedules.
READ MORE
|
|
Enid News & Eagle
Many gardeners choose to start their plants from seeds. Some opt to buy new seeds each year and others harvest seeds from existing plants. No matter what, it's likely you'll end up with more seed than you need. So, what should you do with extra seed? Store it for next year. Whether saving purchased seed or seed from open pollinated crops, all seed should be stored in a cool, dry place, preferably below 50 degrees. Low relative humidity is a bonus. Saving vegetable seeds offers a sense of self sufficiency and saves money.
READ MORE
Forbes
Marketing exists in several forms. The one we are most used to seeing happens to be interruption marketing. It includes things like newspaper advertisements, television commercials, or telemarketers calling and interrupting your day. Today, products exist to specifically prevent this sort of marketing. Modern inventions like DVRs and robocall avoidance apps target and eliminate this type of marketing. Ever wonder how much more you could make and save if you could only speak with people who would like to listen to your message?
READ MORE
G2
For a long time, the marketing efforts of major brands had one big thing in common: they were aimed squarely at an overwhelmingly older, white, male audience. At the time, that made sense, as they represented the majority of the consumer market. Today, however, that kind of approach is not only outdated, but it can also harm a brand. First, it ignores the changing reality of today's market. As of this year, millennials now make up the largest living generation in the U.S. (and elsewhere) and are coming into their prime spending years. That's a big shift that carries some important consequences for marketers.
READ MORE
Forbes
In today's marketing world, decisions are no longer guided just by hypothesis and past experience. Influential marketing ideas are now determined by analytics and big data. By utilizing past data and predictive analytics, businesses can now generate better return on investment (ROI) and provide insights that can lead to effective business strategies and decisions within an organization, not just in the marketing department but across teams. Having accurate data is essential for making effective marketing decisions, but having too much data can actually harm your marketing strategy if not utilized correctly.
READ MORE
|
|
|
7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063
|
