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Executives say, 'ready, set, grow'
Association TRENDS    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Growth strategies, diversifying revenue sources, innovative approaches to member engagement and technology initiatives were among the topics discussed by association executives at the TRENDS Finance Live Breakfast on Key Lessons from the TRENDS Financial & Operational Excellence Survey. The following excerpts of these discussions entail the current strategic thinking of association executives, including on the shifting economy, strategic initiatives and implications for staffing and compensation. More

2012 MASAE Calendar of Events

Date Event More Information
June 6 MASAE Mid-Year Conference: The Inn At Penn, Philadelphia Information

Cautious optimism in a recovery
ASAE    Share    Share on FacebookTwitterShare on LinkedinE-mail article
So, how's that economic recovery working out for you? If you're like many association executives and members, you may be wondering if there's been much of a recovery at all. Recent research from the ASAE Foundation shows that while many remain optimistic about their jobs, meetings and revenue, last year's sunny dispositions are a little cloudier today. More

Making your best practices better: Member renewals
Avectra    Share    Share on FacebookTwitterShare on LinkedinE-mail article
It's easy to fall into a bit of a rut and find yourself "doing it the way it's always been done" — especially when you're super busy. But how about shaking things up? Take a fresh look at your "usual" way of doing things and see what can be done better. In some cases you might be surprised to find that "better" also is faster. Even if it's not, you'll assure a better experience for your members or volunteers, make your work life more creative and interesting, and get yourself a reputation for being a proactive superstar. More

Revenue development: The key element in any successful organization
501connect    Share    Share on FacebookTwitterShare on LinkedinE-mail article
What is necessary in creating a successful revenue development for your organization? This is the integral question that all nonprofits must answer to experience the highest levels of financial success — and the answers span a large variety of sources and categories. But before one can consider the various sources of funding and resources, there are a number of questions that first need to be answered. More

Defining the need for middle-level thinking
SocialFish    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Associations seem to be very good at high-level thinking. They love their vision and mission statements. They work hard on their keynote speeches. They truly love platitudes. Associations are equally good at details. They love their action plans. What associations really need to develop, however, is their middle-level thinking. More

Pinning interest for your association's next event
Affiniscape    Share    Share on FacebookTwitterShare on LinkedinE-mail article
To drive great buzz and excitement to the events you plan, incorporating a solid social media marketing plan for each event, including Twitter, Facebook, LinkedIn, Instagram, Google+ and YouTube is a great place to start. However, there has been a new social media craze growing daily called Pinterest, where millions of users pin photos, such as friends' recipes, outfits, workout ideas and create numerous boards for anyone to view. Before jumping on the Pinterest bandwagon, make sure you have a plan of action set in place with an end goal for your event and its tie-in to the social tool. More

MASAE Thanks Our Supplier Partners

5 simple ideas for supporting young nonprofit professionals at work
Rosetta Thurman    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Even though we know that Millennials want to be supported in the workplace, most nonprofits seem to view professional development as a burden on their already limited resources. But what if we began to reframe the conversation about nonprofit leadership development? Yes, it's an essential part of cultivating a new generation of leaders, but it doesn't have to cost a ton of money. Here are a few strategies that nonprofits can implement to support their younger staff. More

Benefit corporations and the association community
Management Innovation eXchange    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Benefit corporations are a new class of corporation specifically designed to allow profit to coexist with an intentional dedication to wider social and environmental benefit. A nationwide legislative movement enabling benefit corporations, spearheaded by B-Lab, a Pennsylvania 501(c)(3) entity, currently is under way. The Benefit Corporation Standards Institute innovation on the benefit corporation movement purposefully is to involve the "third sector" (nonprofit trade and professional associations) in the development and promotion of benefit corporations. More


April 30, 2012
MASAE NewsBrief
Patricia S. Koziol, Executive Director, Mid-Atlantic Society of Association Executives, 973.283.4347

Colby Horton, Vice President of Publishing, MultiBriefs, 469.420.2601
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Rebecca Eberhardt, Content Editor, MultiBriefs, 469.420.2608   
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