This message contains images. If you don't see images, click here to view.
Click here to advertise in this news brief.
  Mobile version   RSS   Subscribe   Unsubscribe NADRA Product & Service Guide:     
Home   Gallery   Find Deck Builders   About   Join   Members Aug. 11, 2010

Sign up for the NADRA Awards Dinner and Deck Competition
NADRA    Share   Share on FacebookTwitterShare on LinkedinE-mail article
To enter the deck competition or to register for the awards dinner, click here. Several fantastic entries have already been entered, so be sure to get your incredible deck projects in today! The deadline for entries is Aug. 20! More

Donations needed for Silent Auction!
NADRA    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Just a reminder to get your donations for the NADRA Silent Auction at DeckExpo in now! The funds raised through the Silent Auction support the future growth of NADRA programs, so your participation is crucial. Last year's winners took home several fantastic items, and we want this year's auction to be even better! Click 'More' to donate an item today. More

DeckExpo Updates:

  • Be sure to participate in the Silent Auction. Last year's winners walked away with great values on NADRA member products and other items. Funds raised through the Silent Auction will go to support NADRA's programs as the association grows. Make sure to visit the NADRA booth and sign up for your bidding number early! If you wish to donate an item, please click here to do so. Thank you!

America's love affair with decks
By Jim Groff, CMO at The Wolf Organization, Inc. (NADRA Member)    Share    Share on FacebookTwitterShare on LinkedinE-mail article
U.S. decking demand is forecast to grow by nearly 25 percent – to over $5 billion dollars – by 2013, according to industry leading research firm, The Freedonia Group. Wood will continue to lead the way, representing over 75 percent of material sold and 56% of sales dollars. More than 60 percent of decking will go into residential construction, with over 90 percent of residential demand slated for the improvement or replacement of existing decks.

Gains will be driven by the continued popularity of decks as an outdoor space for entertaining, along with growth in the size of decks preferred by today's homeowners. Demand for outdoor kitchens, spas, hot tubs, fire pits and other amenities will also grow as consumers extend both the size and the functionality of their outdoor space.

Acceptance of wood-plastic composite and PVC decking will accelerate as homeowners look for more low maintenance materials. Improvements in aesthetics, increased availability, and higher quality railings and accessories will help fuel this growth.

The southern and western portions of the United States are forecast to post the most rapid decking gains due to increases in population and housing stock. The Northeast will trail the national average as a result of less favorable economic expansion and construction growth.

Homeowner safety will be a priority, as injuries from falls and structural collapses continues to rise, according to the Consumer Product Safety Commission. Regular inspection of existing outdoor decks, including repair or retrofit as necessary, will prevent injuries and ensure the long-term safety and enjoyment of one of America's favorite home features.

Latitudes® Builder Rewards Program
Earn dozens of great prizes every time you purchase Latitudes Decking or Railing products. Save up for that trip or roll unused points over until next year. Sign up today. MORE

Special member promotions: NADRA/Tiger Claw Gun Launch
NADRA    Share    Share on FacebookTwitterShare on LinkedinE-mail article
NADRA and Tiger Claw are offering all NADRA Builder Members a FREE Tiger Claw Installation Gun. NADRA Builder Members must fill out the Tiger Claw Gun Launch application. Applications can be downloaded here: Tiger Claw Free Gun Application or contact your Tiger Claw sales representative for an application. Once the application is submitted to Tiger Claw headquarters, a Tiger Claw representative will deliver the free installation gun to the NADRA member.

Along with a Free gun, each member will receive:
(1) Bag of TC-G (TC-150)
(1) TC-G (TC-150) Slot Cutter
(2) Strips of TC-SG Pneumatic screws
(1) Tiger Claw T-Shirt

Read the full press release here.

Applications can be faxed to: (860) 940-6267 ATTN: Anne Timko or emailed to

End of credit, rising imports hammer lumber prices
Building Products Online    Share    Share on FacebookTwitterShare on LinkedinE-mail article
As lumber prices retreat to lows for the year, calls for production to again conform to current demand levels are growing. This is reminiscent of 2008 and 2009, when the long slog to bring production and consumption into balance was occurring. Eventually, in the latter half of 2009, a balance was restored. Now that the housing stimulus in the form of homebuyers tax credits ended April 30, demand is wavering. The pace of housing starts and permits has the appearance of slowing, builders are less confident about what the future holds, and the real estate industry is forecasting a two to three month period in which home sales will decline. Within the wood products industry, reports of a downturn in the business climate surfaced early in the second quarter. More

Good news, bad news on construction spending
Daily Finance    Share    Share on FacebookTwitterShare on LinkedinE-mail article
It feels like any good news lately for the U.S. economy lately is accompanied by bad news, and the latest report on the construction industry is no exception: Construction spending in June unexpectedly rose 0.1 percent, boosted by the federal government's fiscal stimulus, the Commerce Department reported. However, the May construction spending total was revised to a 1 percent decline, considerably worse than the initially announced 0.2 percent dip. More

Increase Sales with a Cruise Incentive!

Offer your clients a 5 Day/4 Night Cruise Certificate for Two...
to Mexico, the Bahamas or the Western Caribbean
Only $139 - $169 including FREE marketing materials
Call 866-541-9090 x1 or visit

Construction unemployment declines by 11,000
Associated General Contractors of America    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Construction employment decreased by 11,000 between June and July 2010 while the industry's unemployment rate fell to 17.3 percent, according to a new analysis by the Associated General Contractors of America of federal employment data released last week. The third month of construction employment declines, despite the stimulus, reflects overall weak demand for private, local and state funded construction, association officials noted. More

Trex reports elevated sales
Home Channel News    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Winchester, Va.-based Trex, the decking and railing manufacturer, posted strong second-quarter sales of $115.5 million, up 26.3 percent from $91.5 million in the same quarter last year. The company's net income of $5.6 million was down 24.9 percent. Net income was negatively impacted by $11.4 million of non-cash charges, including a $9 million increase to its warranty reserve related to what the company calls a "surface flaking of a limited amount of product produced at the company's Nevada facility prior to mid-2006." More

Ecolife™ - Better Decks Cost Less
Build Better, Build Greener with Ecolife™ Stabilized Weather-Resistant Wood. Built-in weathering protection and stabilizing properties dramatically reduce cracking, warping and splitting for fewer CALLBACKS. MORE

NADRA Highlights

Join NADRA today!
NADRA    Share    Share on FacebookTwitterShare on LinkedinE-mail article
NADRA is made up of deck builders, manufacturers, dealers/distributors, wholesalers, retailers and service providers to the deck and railing industry. By working together we can be one voice for the industry and deliver a clear message to the consumer and the code development bodies. NADRA serves as a trade association with emphasis on safe building practices and deck safety. More

Important dates to remember
  • October 19 - Atlanta Chapter Meeting at 5 p.m. - Location TBA.

For more details on NADRA Events, email your questions to

Check out the NADRA Blog!
NADRA    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Be sure to check out the official blog for the North American Deck and Railing Association (NADRA)!
This blog is routinely updated to provide you with a deeper insight into our work and who we are.

Feedback is always welcome. We're very excited to be out here talking to you!

Deckorators® introduces Aluminum Railing System!

Kits work with many existing Deckorator balusters including classic & architectural styles. More

Get Inspired By The Possibilites.

Clean lines. Fast installation. Longer post life. Try them on your next project. More

Superior Plastic Products Inc.

Clean, crisp detail complements exceptional style from classic to contemporary. Premium quality vinyl post & railing, fencing and specialty products are built to last a lifetime. More

Screw Products, Inc.

Visit and discover the benefits of our "Star Drive" wood screws and decking fasteners.

The Luxwood Corporation

Simple easy to use design software when the bill of materials must match the design More


NADRA Industry Update
Jonathan Berger, Director of Advertising Sales, 469.420.2633   Download media kit
Steven Brittain, Content Editor, 469.420.2625   Contribute news
This edition of the NADRA Industry Update was sent to ##Email##. To unsubscribe, click here. Did someone forward this edition to you? Subscribe here -- it's free!

Disclaimer: The NADRA Industry Update is a weekly roundup of articles of interest to deck and railing builders and other construction professionals. This email may contain an advertisement of NADRA and/or third party products and services. Opinions expressed in these articles do not necessarily reflect the views of NADRA or its advertising partners. The NADRA Industry Update is compiled by MultiBriefs, a division of MultiView, Inc. Factual errors are the responsibility of the listed publication.
Recent issues
Aug. 4, 2010
July 28, 2010
July 21, 2010
July 14, 2010

7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063