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Small Business Trends
Traveling for business can be fun, but it can also be expensive. Between hotels, transportation, food and incidentals, it can really add up fast. It’s important to be careful with a company’s money and not spend it unnecessarily. We asked members of the Young Entrepreneur Council for ideas on the best ways to save money during a business trip.
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View full list of State Council Lobby Days and Annual Meetings.
By Emma Fitzpatrick
 How much time do you think you spend each day driving people to your website? Contemplate all the planning, writing, editing and posting you do for your email marketing, social media posts, search engine optimization/marketing, content marketing, and…you get the point. But for the average business, nearly 70 percent of shoppers leave the website because of a basic problem with your website’s design or functionality, found a new study from Corra. In order for your marketing efforts to pay off, you need to make sure your website isn’t getting in your way.
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American Express OPEN Forum
Have you been lumping the up-and-coming generation together with millennials? You may want to rethink that. Unofficially known as Generation Z, this latest group to come of age is shaping up to be a much different generation than any prior.
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Little Debbie® Vending has introduced a new Double Decker Fudge Round to the vending trade. This fresh, delicious 3.9 oz. cookie is made with fudge creme sandwiched between three soft, fudge cookies, and topped with a wavy fudge stripe. Programs are available.
Order Samples! Questions? Email us:
foodservice@mckee.com or call us: 1-800-251-6346 x 24656
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Forbes
Effective leadership depends on the ability to inspire and positively impact people. In preparing for an important meeting — with your staff, leadership team, or clients — you concentrate on what to say, memorize crucial points, and rehearse your presentation so that you will come across as credible and convincing. This is, of course, something you already know.
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By Emma Fitzpatrick
 Openness, honesty, clarity and authenticity are all traits you’d want in a friend. But if you can even believe it, research shows that those are the terms that people want the most from businesses. Most Americans (86 percent) say transparency from companies is more important to them than ever before, according to 2018 Sprout Social research. After all, consumers talk with companies in a more personal and consistent way on social media — and share a wealth of personal data.
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Business.com
In today’s digital age, maintaining a social media presence is paramount to the success of your business. If you are indifferent towards the use of social media to leverage your marketing objectives, you could hinder your business’ overall growth.
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Entrepreneur
Some people make it look so effortless and easy when they engage in a new conversation. The best networkers have mastered the law of attraction. They are likable, helpful, emotionally intelligent and thoughtful.
The successful people you seek to network with likely have well-documented achievement in business and life experience. The leaders you meet who can help you most may easily pick up on when someone is enamored by the financial returns of their success.
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Inc.
In today's totally interconnected world with its abundance of information, choices, and marketing, how your customers buy has drastically changed. Buying has evolved from a simple transaction decision to multi-faceted experience.
Whether you are an executive, an entrepreneur, a marketer, or a salesperson, it's time to look beyond how you sell, and focus on how your customers buy.
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For over 20 years, SMART has been a premium service management system for all types of service companies. Additionally, we have developed industry-leading components, highly specialized for Amusement, Gaming, and ATM Operators.
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Quartz
It’s midnight and you need a steak. What do you do?
If you live near Stone Ridge or Accord, New York, you just head to the nearest Applestone Meat Co. 24-hour butcher shop. You won’t find a bleary-eyed staff of overnight shifters working though. A row of vending machines, organized by type of meat — beef, pork, lamb, sausages and ground meat — stand ready, stocked with steaks, chops and burgers-to-be.
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Entrepreneur
Alex Hanifin quit her job in January 2016 to launch her instant coffee startup, Alpine Start. She didn't have to wait long to receive vindication of her decision.
About three months had passed since the company's launch, and she and her co-founder Matt Segal, a professional rock climber, were still selling coffee out of Ziploc bags. Hanifin then got a call. It was from REI, the sports retailer with about 150 locations. The company was interested in Alpine Start's product.
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The New York Times
Living on a remote island at the mercy of nature demands resiliency, and the Azores do qualify as remote: nine volcanic islands in the middle of the Atlantic Ocean, 850 miles off the coast of Portugal, their protectorate. The Azores are known for volcanic craters, natural hot springs, 600-foot waterfalls, mountains, cerulean lagoons and dense forests.
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PYMNTS.com
Who said vending machines were good for just low-dollar candy and pop? Consumers think nothing of purchasing $1,600 luxury designer jewelry — from a vending machine in a park. In the August Unattended Retail Tracker, jewelry designer Marla Aaron explains what it takes to sell high-end jewelry through vending kiosks, and how it helps her skip sky-high NYC storefront rent prices and move her merchandise.
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5-hour ENERGY® equals huge profits,
high turns. The perfect addition to
your micro markets. Plus, free coils and
displays. Email: vending@fivehour.com today. MORE
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Inc.
When the internet made online shopping a phenomenon, companies like Amazon and Google quickly turned consumers' digital data into their biggest competitive advantage. In the process, they became the world's biggest data powerhouses. Much later, when electric car sales doubled worldwide, Volvo opted to be the first established car manufacturer to only sell electric vehicles. That strong push into the 21st century put the company that much closer to an anticipated IPO.
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Food Business News
Is it too soon for pumpkin spice? Not according to Nielsen data. Sales of packaged food products featuring a pumpkin flavor reached $5.6 million in the week ended Aug. 18.
In the past year, sales of pumpkin-flavored products totaled $488.7 million, up nearly 16% from the year before. It seems consumers aren’t yet bored with the gourd.
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FoodNavigator-USA.com
As more consumers fixate on sugar as a primary source of unnecessary calories and connect it to unwanted weight gain, manufacturers will need to re-engage shoppers with more nutritious options or else risk them opting-out of packaged foods and beverages, new research from ingredient supplier Kerry suggests.
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TriplePundit
PepsiCo’s purchase of SodaStream for $3.2 billion is the latest example of how cause-driven changes in taste and attitudes are disrupting the food and beverage sector. Consumers, especially millennials, are choosing smaller, newer food and drink brands marketed as more natural, healthier, and/or more local over traditional, bigger brands. These disruptor companies also tend to include eco-friendly factors — such as their environmental footprint and sustainable supply chains — in their practices and missions.
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