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It's not necessarily the strongest who survive and thrive, but those who adapt the most quickly to the changes in the market. Hear from the leaders of the companies that are adapting the fastest. What's their secret? How are they able to move the needle as other companies have failed? On Tuesday, Feb. 26 from 8-9 am, News Media Alliance President & CEO David Chavern will moderate this panel, which will include Rob Barret, President, Digital Media, Hearst Newspapers; Jeff Elgie, CEO, Village Media; and Alan Fisco, President and Chief Financial Officer, The Seattle Times. Make sure not to miss it and register today. Learn more about the "Bring the Team" offer (for newspapers only): Pay the full registration fee for the first person, and then bring as many other people from the same newspaper as you want for half price—a 50 percent discount (only available to employees of single newspapers, for a limited time).
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TCN is the web-based IVR, call center management system, automated dialing and emailing tool that hundreds of newspapers and call centers use to save money and boost productivity.
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Contrary to what Google is claiming in its public relations campaign, "Together for Copyright," the changes Google is lobbying for to the European Union's proposed Copyright Directive would have detrimental effects on the availability of—and your access to—high-quality online news and information in Europe. Why would Google launch such a coordinated effort against a relatively obscure piece of legislation? The Copyright Directive includes a clause (known as Article 11) that would create a so-called Publishers' Right, which would finally grant European publishers the right to protect their original content online. This is a basic right that other creative industries, including film and music, already have in the EU. Currently, online platforms such as Google and other corporate businesses can use—and make money from—publishers' online news content every day, paying the publishers nothing.
The News Media Alliance 2019 adXchange conference will be held at Bally's Hotel in Las Vegas on February 27–28, immediately following Mega-Conference. This event offers a cost-and-time-saving opportunity for members to have private one-on-one meetings with advertisers and agencies. Alliance members receive complimentary registration to adXchange. You must register to attend. Note: adXchange and Mega-Conference require separate registrations. Click here to register for adXchange. Member login required.
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Pictures move. Ads talk. Deeper content. Live shopping. Our augmented reality platform turns newspapers into revenue machines. We are building newspapers of the future. MORE
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In 2018, the Alliance featured eight innovative new ideas for news media—or New(s) Ideas—from startups and businesses that offer real solutions for news publishers. All ideas had to be unique, innovative and effective, and help news media organizations drive revenue and/or engagement. Now, it's time for Alliance members to vote for their favorite New(s) Idea of 2018. The grand prize winner will get a dedicated webinar with Alliance members in 2019 to present their New(s) Idea! Click here to vote now. Voting ends on Jan. 25. Member login required.
Share your opinions and help us plan for the future. Share your thoughts on relevant industry issues and topics for potential future Alliance content by becoming an Alliance Insider. All roles and functions within the news organization—from reporters to social media managers, advertising directors to CMOs and publishers—are welcome to join! The only requirement is that you be employed at an Alliance news media member organization. In exchange for your input, you will receive exclusive access to select Alliance reports (e.g. audience & circulation, metricsXchange benchmarking, etc.) and other tools and materials first, before they are released to the public. To become an Alliance Insider, email VP, Research & Insights Rebecca Frank.
2018 was a year of serious fact-checks and cries of fake news. Did you survive with all your facts intact? Take our quiz to see if you can spot the truth amongst the lies in this collection of wild headlines from the past year.
News Media Alliance President & CEO David Chavern joined Simon Owens of The Business of Content on a podcast, "Should publishers be allowed to collectively bargain with Facebook and Google?" To listen to the interview, subscribe to The Business of Content on your favorite podcast player, or you can play the YouTube video and/or read the transcript of the interview on The Business of Content's Medium page.
The news media industry saw a lot of changes and challenges in 2018. We faced new battles on Capitol Hill, like the fight against newsprint tariffs and the push for an antitrust safe harbor for news publishers. At the same time, we had to contend with an extremely hostile political environment and a digital ecosystem that continues to favor dominant giants and disfavor quality content. But looking forward to 2019, I think it is pretty easy to see that it is shaping up to be an absolutely pivotal year that may well determine the strategic landscape for news publishing for many years to come.
The Nation
Encountering a random selection of high-end publications online, you might not think they had much in common. For example, The Ringer is a sports-centric website; Vox is a politics-explainer behemoth; and Funny or Die is a decidedly non-journalistic viral-comedy-video producer. And yet, although they don't appear particularly alike in their visual or editorial outlook, they all run on the same publishing technology.
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The New York Times
On the internet, conspiracy theories, propaganda and plain old inaccuracies can stump even the most thoughtful readers, spreading faster than you can say "fake news."
A small start-up, NewsGuard, says it may have a solution. The effort is led by a pair of veteran news executives from The American Lawyer and The Wall Street Journal. The company announced that it had signed Microsoft as its first major client.
READ MORE
Enterprise Innovation
Verizon Media and Microsoft recently announced a new multi-year native advertising deal that will launch this month, extending and broadening the existing relationship between the former's Oath Ad Platforms and select Microsoft online properties globally.
According to the deal, Oath Ad Platforms will continue to deliver high quality native ad opportunities across Microsoft News/MSN in more than 30 countries around the world.
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MarTech Advisor
The world of programmatic advertising has advanced so rapidly that it is sometimes practically impossible to figure out what the key pieces are to deploying a successful strategy. The pace at which all of the actors evolve and change requires constant adaptation. There are no magic formulas to determine what factors lead to the optimal outcome. But if publishers think like advertisers, they can better understand what their needs are and act accordingly.
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Forbes
According to a prediction by eMarketer, "Advertisers' increasing spend will push mobile's share of total media to 47.9 percent by 2022." But despite mobile's position as one of the most prevalent mediums in our personal lives, creative execution on mobile is often an afterthought. With the rise of mobile platforms, a new mindset and context for consumption has been introduced.
READ MORE
City A.M.
The World Federation of Advertisers said it has assembled a team of top marketing executives tasked with addressing the key challenges facing digital media. The taskforce represents companies spending over $45 billion on communications each year. The charter identifies eight key concerns for digital advertisers, including ad fraud, data transparency and brand safety protection.
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World Economic Forum
As the World Economic Forum states, the fourth industrial revolution is introducing digital technologies at a speed and scale unparalleled in history.
Also unparalleled is the volume of data being generated and collected from a wide array of "smart" devices, like phones, refrigerators, thermostats, security systems, manufacturing equipment and cars, as well as multiple channels, from online to in-store.
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Nieman Lab
What is the biggest benefit of paying for online news? Digital publishing firm Twipe surveyed nearly 4,000 people from six European countries and the U.S., and found that the most-cited reason for paying is unlimited access to stories. Most of the people surveyed also spend between 5 and 20 minutes per day consuming news, so it's not as if they're reading everything they have access to, but the "all you can eat" feeling is appealing.
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The Daily Cougar
Contrary to popular belief, journalism isn't on a decline. The world has entered a digital age, and journalism has transformed into a more advanced system with it. News media have configured digital media into their newsrooms, making it more accessible to reach out to a mass audience. There's no longer just one source of news. Journalism is everywhere.
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Bloomberg
Martin Sorrell, executive chairman at S4 Capital, discusses his company's approach to digital media and the importance of the annual CES event. He speaks with Bloomberg's David Westin on "Bloomberg Daybreak: Americas."
READ MORE
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