This message was sent to ##Email##
|
|
|
|
|
| |
The News Media Alliance today filed an amicus brief with the Supreme Court in support of Oracle in the Google v. Oracle (docket no. 18-956) case concerning Google’s unauthorized copying of parts of Oracle’s computer code when developing applications for the Android operating system. The Alliance brief rebuts Google’s argument that its use of Oracle’s code was justified under the four-part fair use test used by U.S. courts, drawing comparisons to Google’s widespread and unauthorized use of news media content and its effect on the news media industry.
READ MORE
Today, News Media Alliance President & CEO David Chavern testified at the Department of Justice (DOJ) Workshop on Section 230 of the Communications Decency Act. According to the DOJ website, the workshop, titled “Section 230 – Nurturing Innovation or Fostering Unaccountability?,” was intended to discuss the evolution of Section 230 from its original purpose in granting limited immunity to Internet companies, its impact on the American people, and whether improvements to the law should be made. Read Mr. Chavern’s testimony and view the workshop agenda here.
READ MORE
As part of the News Impact Project, we’re happy to share a few select blogs from our friends at the USC Annenberg Norman Lear Center’s Media Impact Project and guest blogger Anjanette Delgado, senior news director for digital at the Detroit Free Press. Journalists are good with messes. Problems make for interesting stories with lots of layers, complicated characters and usually thick narrative drama. Designing for impact, however, sometimes means sweeping the mess aside and clearing a path to action. We talk about information needs; this need is for information that helps me navigate my life.
READ MORE
The News Media Alliance has named the (Fort Collins) Coloradoan, The Post and Courier (Charleston, SC) and the Chicago Tribune as the recipients of the 2019 John P. Murray Award for Excellence in Audience Development. A selection committee of Alliance and American Press Institute (API) executives selected the Coloradoan (Small category), The Post and Courier (Medium category), and the Chicago Tribune (Large category) for their exceptional innovation and sophistication in understanding content strategy as part of audience development; their effective relationships with their editorial staff; and the measurable impact on business performance.
READ MORE
By David Chavern, President & CEO, News Media Alliance — Re: “Creating a news-media cartel would hurt local news”: The Op-Ed by Gene Kimmelman and Charlotte Slaiman of Public Knowledge was a sad rehash of talking points from Google and Facebook. News publishers from across the country have rallied behind the Journalism Competition & Preservation Act (JCPA), which would allow them to form negotiating societies to collectively demand a better deal from the major tech platforms. These platforms — notably Google and Facebook — are the major distributors of news online. They disproportionately benefit from user attention to the content while returning very little value back to the publishers who pay for it.
READ MORE
|
|
|
|
|
| |
Editor & Publisher
The second day of the Key Executives Mega-Conference in Fort Worth, Texas started bright and early yesterday with a timely and important topic: “How Women Leaders are Transforming Newspapers.” Moderated by Mi-Ai Parrish, Sue Clark-Johnson Professor in Media Innovation and Leadership at the Walter Cronkite School of Journalism and Media Communication at Arizona State University, panelists included Julia Wallace, Frank Russell Chair in the Business of Journalism, Walter Cronkite School of Journalism and Mass Communication at Arizona State University and co-author of “There’s No Crying in Newsrooms: What Women Have Learned About What It Takes to Lead,” and P.J. Browning, president, newspaper division, Evening Post Publishing and publisher of The Post and Courier in Charleston, S.C.
READ MORE
Sixty-eight percent of paper and paper packaging is recycled into new products, great to know for the 61 percent of U.S. consumers who prefer their news in print. Paper recovery for recycling is a national success because of the commitment millions of Americans make each day to recycling. Newspaper recycling is a big part of this overall success — nearly 70 percent of old newspapers are recycled into new newsprint, boxboard and other products. Two Sides, a global resource to promote the sustainability of print and paper around the world, has created an ad that News Media Alliance members can use to inform readers about printed newspaper recycling efforts. The PDF ad is available here in quarter- and full-page sizes.
READ MORE
Nieman Lab
Newspapers once relied on their readers' daily habit: starting the morning with a cup of coffee and a rifle through the print paper. Those days are going or gone for most, but publishers know that their future success will come down, at least in part, to how well they’re able to form new habits in readers.
A new report from the digital publishing firm Twipe examines how, exactly, publishers are building news products, running tests, and pushing notifications with that goal in mind.
READ MORE
Pew Research Center
In what could be considered consensus these days, a very large percentage of Americans (82%) say they are either “very” or “somewhat” concerned about the potential impact of made-up news on the 2020 presidential election. Nearly half (48%) place themselves in the highest category of being very concerned, according to a new analysis of data from Pew Research Center’s Election News Pathways project.
READ MORE
What's New in Publishing
If you survey the field of publisher subscription models, you’ll basically find that the vast majority of media outlets utilize one of two kinds of paywalls.
The first is the metered paywall, the kind that was pioneered by The New York Times and later adopted by hundreds of other companies. Publishers love this model because of how it monetizes a publication’s loyal audience without alienating more casual readers who want to sample the website’s content.
READ MORE
Journalism.co.uk
News organizations need to be more open to working with commercial companies if they are to survive, a panel of industry experts concluded at The Future of News event.
A long-term alternative to advertising revenue needs to be secured, according to Richard Sambrook, professor of journalism at Cardiff University, who suggested that branded and sponsored content are strong options.
READ MORE
Digiday
The online advertising industry is in search of a new identity. One potential solution: people’s email addresses or phone numbers.
At the Interactive Advertising Bureau’s Annual Leadership Meeting in Palm Springs, California, on Feb. 10, the IAB Tech Lab proposed developing a new identifier based on people’s email addresses or phone numbers, which provide a more consistent, deterministic way of recognizing someone than the third-party cookie ever did.
READ MORE
Ad Age
Now that media buzz over Super Bowl ads is starting to fade, marketers can turn their attention to the least glitzy part of their jobs: testing.
While not a topic that typically wins much chief marketing officer recognition, to ignore testing can lead to lost opportunities, if not a lost job. When framed in the larger context of building a culture of experimentation, testing is a mandatory tactic of the modern marketer.
READ MORE
Reuters
Facebook Inc said it is providing academic researchers more data to study social media’s impact on elections and democracy.
Earlier in 2019, the company offered data on publicly shared links by at least 100 users and the number of times those links were shared and reported to 60 academic researchers across 30 universities.
Facebook said the new expanded data set includes more than 38 million links with information on users' reactions including views, clicks, shares and likes.
READ MORE
INMA
What are the best-performing tactics to engage readers?
During an INMA-members only Webinar, three news executives share their thoughts on the subject:
Marius Thorkildsen, brand manager at Aftenposten in Norway; Sarah Barth, senior conversion manager at Funke Digital in Germany; and Mark Francescutti, director of digital marketing operations and engagement at The Dallas Morning News in the United States took part in a Readers-First Meet-Up with INMA Researcher-In-Residence Grzegorz (Greg) Piechota.
READ MORE
MLive.com
I’m writing today to announce a significant change to the MLive.com website experience: At 6 a.m. Thursday, Feb. 20, we will permanently close the comment sections on our articles.
We’re not doing this lightly. Comment sections have been a fixture at the end of articles on MLive since the early 2000s, and there was a time that they were a vital part of our efforts to engage you in the work we are doing.
READ MORE
|
|
|
|
|
7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063
|
