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A coalition composed of newspaper, media and journalist organizations to promote transparency in government, The Sunshine in Government Initiative, of which NAA is a member, sent a letter to senators ahead of national Sunshine Week, which is set for March 13-19. The letter asks the senators to support FOIA reforms (in the form of the FOIA Improvement Act, S. 337) that would enhance government transparency and accountability.
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The deadline is quickly approaching to nominate an outstanding young news media professional for NAA's "Top 30 Under 30" Awards! These young professionals are leading the transformation of the news industry, and we want to recognize their efforts. Submit your nomination(s) for the Top 30 Under 30 by Friday, March 11. Nominees must be NAA members. Winners will be announced at NAA mediaXchange, taking place April 17-20 in Washington, DC. Nominate yourself or fellow rising star(s) now!
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Newspaper investments in journalism translate to readers' awareness of the world around them. Investments do not vary depending on the medium — digital or print — in which the reader consumes content. A tax code that doesn't distinguish between these two mediums when allowing for deductions of income has not kept up with technology.
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No-cost content from accredited TV writers including celebrity interviews, weekly in-theater movie previews, Hollywood insider news, nostalgia features, and embeddable TV widgets that keep readers returning to your site. Apply here.
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Major companies have been making moves to gain market share in the $7 billion national ticket service fee industry. While these platforms are known for providing tickets to major movies, concerts and festivals worldwide, newspapers may have an edge when it comes to local events. This is the vision behind TicketSauce, a winning startup in NAA's 2016 Accelerator Pitch Program.
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Weekly NAA Roundup of the latest member announcements and staff changes, NAA announcements, what's on our reading list and social media posts. The March 4 edition includes the announcement of a partnership between Google, Twitter and Associated Press to create a political tracking tool in time for Super Tuesday; a partnership between Calkins Media and Comcast to make local video available on demand; several staff changes and more.
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Donald Trump said, "I'm gonna open up our libel laws, so when they write purposely negative and horrible, false articles, we can sue them and win lots of money." Under the landmark Supreme Court case of New York Times vs. Sullivan, news organizations could be found liable when they deliberately publish false information, so the law is already established to do that.
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The U.S. Postal Service on Feb. 25 filed a notice with the Postal Regulatory Commission that it will reduce prices for market-dominant products, which includes Standard Mail and Periodicals. The reduced rates are due to the removal of the exigent surcharge, which USPS has been collecting since 2014. Postal rates for Total Market Coverage products going at High Density Plus and dropped off at local post offices will decline by 4.3 percent.
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There is an inarguable need to preserve our nation's historical record, and The Library of Congress helps our industry do just that by cataloging our editions and maintaining our nation's history. However, the Library still requires 405 newspapers to submit their editions in microfilm, a preservation format that few use today.
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Media Life
Newspaper readership is changing, though perhaps not as fast as you might imagine.
Print is far from dead, contrary to what many believe. The greatest share of newspapers' readers remains in print, even though mobile is increasing at a fast rate.
A new study from Nielsen examines newspaper readership across all media, and it finds that more than half of newspapers' audience is exclusively in print.
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The Local News Lab
In January, media consultant Mario Garcia wrote that 2016 would be "the year of (more and better) video" and argued that "Video should be central to any newsroom's digital strategy." Last month, Facebook CEO Mark Zuckerberg said in his keynote to the Mobile World Congress that "we're going to be in a world a few years from now where the vast majority of the content that people consume online will be video."
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Medium
This is the full text of a lecture delivered by Emily Bell last week at the University of Cambridge, where she is the Humanitas Visiting Professor in Media 2015-16 at the Centre for Research in the Arts, Social Sciences and Humanities. An edited version of this speech has been published by Columbia Journalism Review.
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The Wall Street Journal
The number of marketers using automated ad buying systems to purchase advertising has more than doubled over the past two years, fueled in part by marketers' desire to better target their customers, according to a new survey from the Association of National Advertisers.
The study, which polled 128 marketers and was conducted by research firm Forrester, found that 79% of advertisers have made programmatic ad buys over the past year.
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Advertising Age
In an effort to thwart the ever-increasing use of ad blocking software, the Interactive Advertising Bureau's tech lab has released a guide for publishers groping to respond.
Among the six potential tactics described: paying ad blocking companies to whitelist a site, revenue sharing with readers, and "ad reinsertion," a method where publishers shoehorn advertisements onto their websites even when visitors show up running blockers.
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Poynter
The New York Times on Monday joined the ranks of online publishers who are asking readers to consider alternatives to ad blocking.
Multiple tweets began circulating Monday showing that visitors to The New York Times with ad-blockers enabled are asked to become digital subscribers or allow the Times to serve ads.
In a statement, The New York Times said it is opposed to ad blocking on the grounds that it "does not serve the long term interest of consumers."
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The Media Briefing
While the publishing industry's biggest competition is for user time, the visual storytelling platform Instagram lets users scroll through hundreds of images in a matter of seconds. The average Instagram user now follows between 400 and 500 accounts, putting a huge amount of content in the hands of each of the 400 million Instagram users and increasing publisher rivalry for attention on the platform.
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Poynter
Facebook announced Monday morning a new WordPress plugin for Instant Articles, essentially greasing the skids for mass adoption of the program among news organizations.
The plugin is being built in partnership with Automattic, the parent company of WordPress.com, and helps translate news stories to Facebook's Instant Articles format. This removes a significant hurdle for news organizations.
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Digiday
This January, the Wall Street Journal became the first American newspaper to have a presence on Snapchat Discover in the U.S. For some, the paper's markets focus didn't seem like a natural fit with the ephemeral millennial platform. But two months in, Sarah Marshall, a social media editor at the Journal, said the Journal loves Discover.
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Re/Code
Investors are buying into Snapchat's massive $16 billion valuation because its business is growing significantly. Or at least expected to grow significantly in 2016.
Snapchat is targeting between $300 million and $350 million in revenue in 2016, according to multiple sources familiar with the company's plans. That's six or seven times the $50 million in revenue Snapchat projected last year.
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The Washington Post
With its swaggering reporting style and frank, no-gore-withheld videos from global trouble spots, Vice Media has become one of the brightest stars of the digital-news age. Starting as a counterculture magazine in Montreal in the early 1990s, Vice has morphed into an international multimedia colossus, with an HBO documentary series, a book and record division, an ad agency, and multiple websites that attract nearly 60 million unique visitors a month.
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