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Since early March, many people have been living largely isolated lives as the novel coronavirus has spread around the world. Their one guaranteed source of information since the start of the pandemic has been high-quality news – especially local news outlets. However, even as these news outlets have received renewed attention from readers, their staffs are grappling with how to continue delivering critical news with reduced revenue and resources resulting from the crisis. Right now, the cost of journalism is incredibly high. Journalists, newsroom staff and newspaper delivery personnel are putting themselves at risk every day to provide an essential service to their communities. However, as many in the industry have noted, the cost of not reporting on the COVID-19 situation would be much higher.
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Digital banners now available! The News Media Alliance has partnered with the Ad Council to provide print and digital PSAs for newspapers’ use to help raise awareness about the importance of practicing social distancing during the coronavirus/COVID-19 pandemic. In response to the coronavirus pandemic, the Ad Council — in partnership with the federal government, public health partners, board member companies, major media networks and digital platforms — launched a series of national PSAs and multi-channel content to provide critical and urgent messages to the American public.
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News publishers across the country and around the world are relentlessly following the facts to keep readers informed of the impact that the coronavirus has had on critical aspects of our daily lives. The Alliance is here to serve you in the best way we can, and we are working to provide accurate and real-time information; advocacy and representation with lawmakers; legal guidance and resources to navigate funding and regulations; and a portal to connect and exchange information among newspapers across the country. We've undertaken many activities in the last few weeks, including advocating for newspapers to be designated as an essential business; providing an in-depth, members-only analysis of funding made available through the SBA loans, tax benefits, and Treasury loans in the CARES Act (member login required) and more.
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The recording of last week’s webinar with the American Press Institute’s Metrics for News on using data to inform and improve your journalism is now available for Alliance member viewing! In addition, you can find information and other resources from the webinar, including the presenter slides and a 30-minute demo of the API Metrics for News Coronavirus Dashboard. Member login required.
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The News Media Alliance and Digital Content Next call on digital advertisers and digital advertising companies to stop using keyword blocking practices that jeopardize the sustainability of high-quality journalism during this critical time. While many advertisers have decreased or ceased their spending on digital advertising altogether due to the adverse economic effects of the COVID-19 pandemic, others are using keywords to block their ads from appearing on COVID-19-related content.
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Measure the impact of your direct mail campaigns like never before. With an Identity Graph, match direct mail prospects with online activities to track conversions and measure online and offline engagements. Read full case study to see how this fitness retailer did it! Call 800.234.5973 to learn more.
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On this page, the Alliance has provided links to our own and other third-party resources that provide useful information for news publishers about the Stimulus Package, CARES Act, small business loans and more. You will find links to the Alliance Stimulus Funds Guide (member login required), our Economic Stimulus Update from Washington, Small Business Administration Coronavirus-Related Resources and Approved Lenders, and more. Please check back regularly — we will continue to update this page with more resources, as they become available, that may be helpful to news publishers.
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On March 31, the News Media Alliance convened an Operational Working Group call to discuss the Stimulus Package, CARES Act, small business loans and more. This call featured analysis and explanation of the various available resources by Alliance Senior Vice President and General Counsel, Danielle Coffey. A recording is now available for Alliance members who may have missed the call or would like to listen to the discussion again. If you have any questions or want to be included on future calls, please contact Alliance Vice President, Research & Insights, Rebecca Frank. Member login required.
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The Alliance and 11 other business associations sent a letter to the United States Postal Service (USPS) encouraging the agency to put forward measures in the coming weeks that will provide business mailers with incentives to stay in our nation’s postal system during the COVID-19 crisis. Associations representing newspapers, magazines, direct mailers, nonprofit mailers and others reminded USPS management that its operations are fully funded by postage rates paid by individuals and businesses. As the coronavirus crisis continues to unfold, businesses are pulling back on advertising, which is already having an impact on solo and shared mail marketing campaigns, including newspapers’ Total Market Coverage (TMC) products.
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Please find a summary of the Coronavirus Aid, Relief and Economic Security (CARES) Act (or stimulus 3) to identify available funding and implications for news publishers that will result from the legislation, which was recently signed by the President. We will update this document as needed, so please feel free to reach out with questions or requests for additional information as the programs are implemented. Member login required.
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John Battelle's Search Blog
“Outbreaks have sparked riots and propelled public-health innovations, prefigured revolutions and redrawn maps.” – The New Yorker, April 2020.
“Nothing will be the same.”
That’s the overwhelming takeaway I’ve heard from dozens of conversations I’ve had with C-suite leaders, physicians, policy experts and media professionals these past few weeks.
When it comes to the business practices of large corporations, there’s no time to debate whether or when things might return to normal.
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World Press Photo
This is a challenging and difficult time for the global community.
The visual journalism community is dealing with a lot of uncertainty: safety concerns, travel bans, budget cuts and canceled assignments are only a few of the issues visual journalists are facing.
The global situation surrounding the COVID-19 virus has also affected the World Press Photo Foundation. Our annual Awards Show and Festival have been cancelled.
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TechCrunch
Last year, The Information reported that CNN was working on a new digital news service to compete with the likes of Apple and Facebook. Today, some of those plans are taking shape. The Turner-owned news broadcaster has acquired Canopy, an all-purpose content personalization that uses human curation, on-device machine learning and differential privacy to help readers discover things they actually want to see, while at the same kind keeping personal data private.
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Pew Research Center
Many U.S. news organizations are covering the coronavirus pandemic while themselves facing financial pressure from it. A growing number have announced layoffs, furloughs and other cost-cutting measures as the virus inflicts widespread pain on the economy, and these cuts come on top of years of earlier reductions in newsroom staffing, especially at newspapers.
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America's Newspapers
"Newspapers have your back," reads a new marketing campaign being rolled out by America's Newspapers. "We are grateful for those who have our back in this important time."
Newspapers can download this series of print and social media ads at no cost. The print ads include space for the name or logo of the newspaper publishing them.
Your readers are counting on you to bring them the news they need ... when they need it.
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Ad Age
The second quarter is expected to bring a wave of closures and layoffs within the ad tech ecosystem, as brands either cancel or scale back ad spend amid the novel coronavirus pandemic.
The belt-tightening is largely the result of significant declines in travel, retail and entertainment, as well as cancellations for major tentpole events such as the Olympics and NCAA March Madness.
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The New York Times
The billboard was blank.
In all the times Takeshi Sato had walked through Shibuya Crossing, Tokyo’s answer to Times Square, he had been more or less surrounded by ads. But on March 23, he noticed something strange looming over the pedestrians: an empty sign.
“I thought, ‘Oh, this is not normal,’ and I remember feeling depressed,” Sato said. “But it’s understandable that advertisers want to stop running ads on billboards, because fewer people are going out.”
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Journalism.co.uk
The coronavirus pandemic has hit the journalism industry hard across the world, with many reporters being forced to change their daily routine while working from home.
However, the Washington Post's video and TikTok journalist Dave Jorgenson is trying to turn the challenge into an opportunity to bring especially the younger audiences a much needed light touch.
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Nieman Lab
The Atlantic had a very good March.
In an email to his staff, editor-in-chief Jeffrey Goldberg announced:
"We have never, in the 163-year history of this magazine, had an audience like we had in March: 87 million unique visitors to our site, and more than 168 million pageviews. The number of unique visitors is astonishing — more than double the previous one-month record."
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Committee to Protect Journalists
The current global health situation has seen changes to the way journalists do their job, with an increasing number working from home instead of an office. This is creating digital security issues for journalists and media outlets who still need to work during the coronavirus outbreak.
Journalists working from home may be using personal devices to do research, speak with sources and download documents.
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