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June 3, 2020

NEWS MEDIA ALLIANCE NEWS

Joint Statement: Journalists Are Risking Their Lives to Report on the Protests and Their Safety Must Be Ensured

News Media Alliance

Joint statement of the News Media Alliance, America’s Newspapers and the National Newspaper Association — The last several days, journalists have been risking their lives to report on the ground at the scenes of protests across the country in response to the death of George Floyd. These journalists are serving a critical role in providing information the public needs to know in order to stay informed about what is happening in their communities, as well as to keep them and their families safe. In some cities, there have been reports of journalists being attacked and harassed by law enforcement while trying to do their jobs.

Next Alliance Webinar: Table Stakes: Mastering the Essentials of Digital Journalism

News Media Alliance

Register now for our next Alliance member webinar on Wednesday, June 17, 2020 from 2:00-3:00 p.m. EDT on the Table Stakes program. The Table Stakes program helps news organizations of all shapes and sizes by teaching modern change management skills to develop new leaders and business models for local news. This webinar will highlight the value of the Table Stakes program, explain the process, the different cohorts publishers can join, and answer any questions that publishers might have about the application process. All Alliance members are welcome to join the webinar and learn more about the program! Register now. Member login required.

Statement: Alliance Commends U.S. Copyright Office for DMCA Section 512 Report

News Media Alliance

The News Media Alliance commends the U.S. Copyright Office for its comprehensive report on Section 512 of the Digital Millennium Copyright Act. We are pleased to notice that the report acknowledges that the intended balance of the safe harbor system created by Section 512 is currently “askew” and that the system might facilitate at least some activities and service providers that Congress did not intend to protect.

How to Protect Your Mental Health During Times of Crisis

News Media Alliance

Nothing is more important for reporters working around the clock than having the resources to stay healthy, both physically and emotionally. … In today’s journalism environment and amid a global health pandemic, stress comes not only from reporting on the tragic stories and from working long hours, but from the economic uncertainties and extreme physical risks reporters now face because of the novel coronavirus. We’ve rounded up some essential tips and resources that may help journalists to get through these trying times.

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Webinar: Hot Topics in Advertising

News Media Alliance

On this Alliance member webinar on Wednesday, June 24 from 2-3 p.m. EDT, attorneys Sally Buckman (Manager), David Burns (Member) and Jon Garvin (Associate) from Lerman Senter PLLC will share information concerning current federal and state laws and regulations that impact advertisements for CBD products, medical and recreational marijuana, and sports gambling (both at gambling establishments and online). Alliance Senior VP and General Counsel, Danielle Coffey, will serve as moderator. For more than 35 years, Lerman Senter has provided responsive, personalized, and cost-effective services to clients in a variety of communications-related fields, including media companies, content providers, broadband, utilities, spectrum, satellites, infrastructure, privacy, and intellectual property. Register now. Member login required.

BUSINESS MODELS

The Types of Coronavirus Coverage That People Want to Read Are Shifting Over Time

Nieman Lab

As local U.S. newsrooms approach at least three months of covering the coronavirus pandemic and its impact from home, they’ve also had to adapt to their audiences’ needs and interests. A new report by the Center for Media Engagement at the University of Texas at Austin found that between March and April, local news outlets shifted focus from the government’s response (state and local) to the economic impacts.

Thanks to COVID-19, Local News Will Never Be the Same. And It Shouldn't Be

Reynolds Journalism Institute

The coronavirus pandemic has disrupted our routines, transformed our social interactions and redefined our relationships. Yet, as odd as it sounds, we’ll likely come to appreciate some of the changes this crisis wrought. Panic has a knack for dislodging lethargy. In local news, this lethargy — in the form of a steadily declining but still significant ad base — was dislodged in sudden, brutal fashion, leading to the shuttering of hundreds of publications and the layoffs or furloughs of thousands of journalists.

The Danger of 'Misinformation, Disinformation, Delusions, and Deceit'

The Harvard Gazette

Washington Post executive editor Martin Baron offered a ringing defense of facts and the truth on Thursday, telling Harvard seniors who tuned in to an online graduation program for the Class of 2020 that the current coronavirus pandemic has not only underscored the value of accurate, authoritative information but has shown that lies and misinformation can be deadly. “Only a few months ago, I would have settled for emphasizing that our democracy depends on facts and truth, and it surely does,” Baron said. “But now, as we can plainly see, it is more elemental than that."

FEATURED ARTICLE

Back from the Brink - Mom & Pop Shops

Promoted by Brand-X-Mobile

The small business audience is scared, financially strapped, and more connected than ever before. The real heroes here are Marketers, Media and Technology. We can bring small business back from the brink. The effort needs to be a strategic partnership of all three services properly deployed and in some cases deferring costs throughout the re-opening phases. If we miss our marks the small business sector will suffer and in turn, we too will fail.

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IAB: Digital Ad Spending Rises 16%, But CPMs Fall 16%

MediaPost

First-quarter 2020 showed year-on-year advertising growth despite the impact of COVID-19 beginning in March — but the pandemic did create significant pricing pressure on CPMs, with digital falling 16%. The industry remained relatively resilient in the first quarter of 2020. “The growth, about 12%, declined from 16% for the full year, but we think there was some slowing overall, excluding COVID-19,” said David Cohen, President of the IAB.

Opinion: Keywords No Longer Make the Marketing World Go Round

AdAge

Search evolves quickly, and that’s made evident by the coronavirus’ effect on queries. People are looking for critical information that answers highly specific questions, such as “How can oil prices go negative?” and “Where’s my stimulus check?” Thankfully, Google’s October 2019 search advancement, BERT — for bidirectional encoder representations from transformers — adeptly interprets search queries posed as questions and delivers applicable results.

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DIGITAL

Global Advertising to Sink 8.1% — a $50 Billion Drop — in 2020

MediaPost

Global advertising spend is expected to see a steep drop of 8.1% this year — with the travel & tourism, entertainment and financial advertising categories taking major hits. WARC Global Advertising Trends estimates there will be a $49.6 billion pullback to $563 billion this year due to “severe” cuts in media investment from the COVID-19 pandemic.

People Can't Stop Watching Videos of Police and Protesters. That's the Idea.

The New York Times

An officer shoving a protester to the ground. Two New York Police Department cars ramming demonstrators. Police using batons, bicycles and car doors as weapons. These are becoming defining images of the protests against police brutality of black people that have swept the nation, sparked by the killing of George Floyd in Minneapolis. Countless videos of these moments have been shared on social media. Among the most-seen of them: a compilation video created on Saturday.

PRODUCT SHOWCASE

Modulist: We publish life's stories

If you need reader driven, turn-key revenue to support your operational expenses today, then you should look at Modulist now! Modulist is a simple, cost-saving, and trustworthy solution for newspapers to help individuals and businesses share their stories and news to your community. And we do it all for you!

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Fact-Checkers Support Twitter Labels, But More Than That, They Want Transparency

Poynter

Most U.S. fact-checkers supported Twitter’s effort to label President Donald Trump’s tweets on mail-in balloting, but all agree the social media company needed to be transparent about its process. Last week, Twitter added “Get the facts…” labels to two of the president’s tweets alleging mail-in balloting invites fraud. In an emailed statement, a company spokesperson said the tweets contained, “potentially misleading information about voting processes and have been labeled to provide additional context around mail-in ballots.”

Here's Our First Look at New Apple News+ Audio Hidden Feature in iOS 13.5.5 Beta

9to5Mac

While Apple has released iOS 13.5.1 to the public, the company has also made the first beta version of iOS 13.5.5 available. And now, 9to5Mac has been able to access a new “Apple News+ Audio” feature, which is hidden in iOS 13.5.5 beta. We mentioned last month that Apple is working to offer audio stories for Apple News+ subscribers, and now we can confirm that with iOS 13.5.5 beta. Apple News+ Audio will be available through the existing News app, which will get a new “Audio” tab.

Connect with the Alliance

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Colby Horton, EVP, Publishing, 972-402-7001 | Download media kit
Dennis Hall, Executive Editor, 469-420-2656 | Contribute news

News Media Alliance
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