This message was sent to ##Email##
|
|
|
|
|
It is no secret that we don't like ad blockers. Allowing consumers to bypass our advertisers and access quality news content for free has dangerous implications for our democracy. This is why we have taken a very aggressive stance against ad blocking technology. But the rise of ad blocking is also a symptom of a problem that everyone in the digital media business needs to address: namely, digital advertising is too often disruptive, ineffective and not at all creative. We can do better. And I believe that news media companies have the unique skills and perspectives needed to create strong and effective advertising.
READ MORE
In 2015, approximately 79 percent of U.S. newspapers (77 out of 98) with circulations of more than 50,000 were using a digital subscription model, according American Press Institute. Just five years prior, only six newspapers had a paywall. However, the increasing use of paywalls can pose a challenge for publishers looking to expand reach and gain subscribers through social media.
READ MORE
The Federal Aviation Administration has finalized its rules on the commercial use of unmanned aircraft systems (UAS), or "drones," weighing up to 55 pounds. When the rules go into effect in August 2016, journalists will have clear and streamlined guidance for drones for newsgathering purposes across the U.S. The rules mark the FAA's first attempt at a comprehensive plan to ensure the safe use of small drones by commercial entities without having to seek case-by-case approval.
READ MORE
|
Promoted by
|
|
|
|
 |
The U.S. Department of Labor, Wage and Hour Division last month announced the final changes to the regulations that govern the "White Collar" overtime exemptions under the Fair Labor Standards Act. In this NAA webinar on Tuesday, July 12 from 2-3 p.m. EST, Principal at Littler Mendelson Tammy McCutchen and Shareholder at Littler Mendelson Andrew Voss will provide detailed guidance on the new overtime requirements along with practical steps on how publishers can respond to these changes. NAA members only. Log-in required.
READ MORE
The 2016 NAA Retail Revenue Exchange Conference will take place from September 7-9, 2016 in downtown Chicago, IL. At this event, NAA members will have the opportunity to meet with key advertisers and agencies for productive one-on-one meetings on advertising and other initiatives. The meeting is devoted entirely to facilitating productive meetings between you and advertisers/agencies, with plenty of networking opportunities. Registration is $350. This event is exclusively for NAA members. Log-in required. Please contact Gay Mac Leod, NAA Project Director, Business Development with questions or for more information.
READ MORE
Are you looking to better improve your foothold in the digital world of today? You're invited to the Digital Publishing Innovation Summit — an event that connects you with leading publishers and digital experts for two days of learning and networking. Hear from Penguin, Vice, Scholastic, Forbes, Mail Online, The Guardian, Bloomberg, Google & more. Save $200 on two day passes with code: NAA200!
READ MORE
 |
|
NTVB Media is the leading publisher of TV entertainment and listings magazines — including TV Guide — serving 20,000,000 readers daily. Click here for details about our FREE entertainment content partnership, which includes movie reviews, TV Best Bets, celebrity features, retro articles from ReMIND magazine, our TV NUTT widget and more!
|
|
NAA 2016 Top 30 Under 30 Awards recipient Arielle Ray, a Video Journalist and Motion Graphics Specialist at The Wall Street Journal, knows how hectic the world of news media can be. But through years of covering a wide variety of projects, she's learned to solve any problem that comes her way. It's not surprising that her experience comes in handy; video journalism is no easy task. But all the hard work pays off; each video is unique and brings to life Arielle's creative vision.
READ MORE
The Raleigh (N.C.) News & Observer's newest venture, College Town, aims to put the news into the hands of local college students. The website covers four universities within the North Carolina Research Triangle: The University of North Carolina at Chapel Hill, Duke University, North Carolina State University and North Carolina Central University.
READ MORE
People in the news media are very used to being disliked. It seems that anyone who feels strongly about an issue also carries a gut belief that "the media" is biased against them. While Donald Trump has been blasting journalists for their supposed unfair treatment, there has been a vast chorus of voices on the other side proclaiming that the media has "made" Donald Trump by giving him too much free coverage.
READ MORE
Politico
This summer, The New York Times is ushering in a transformation more radical than it has seen in almost half a century, perhaps since the great Abe Rosenthal overhaul of the 1970s, which created the wide-ranging, multi-section Times we know today.
Back then, the Times was grappling with economic headwinds and the rise of TV. Now the Times — like all newspapers — is grappling with economic headwinds and the rise of the smartphone, and its future is on the line once again.
READ MORE
 |
|
We are a leading provider of print, online, and mobile advertising solutions, partnering with media companies from coast to coast in markets of various size.
Our company has dramatically increased advertising revenue for its clients while bridging the gap between print and digital advertising.
|
|
CJR
The relationship between news organizations and platform companies has become far closer far more quickly than anyone predicted. The increasing influence of a handful of West Coast companies is shaping every aspect of news production, distribution, and monetization.
In the past 18 months, companies including Facebook, Apple, Twitter, Snapchat and Google have moved from having an arm's length relationship with journalism to being dominant forces in the news ecosystem.
READ MORE
Engaging News Project
The New York Times comment section dataset is unique in both its scope and its content. First, The New York Times gave us access to every comment posted to its site. Most commenting analyses examine only a subset of comments. Second, because the dataset includes comments posted over the course of multiple years, we can see how a technical redesign of the comment section affected behaviors within the commenting section.
READ MORE
Ad Age
In early April, Medium, the platform founded by Ev Williams, made a pitch to the publishing community: come to Medium, and we'll help you make money. There's not a publisher these days that isn't looking for new revenue streams, so it's not surprising that nearly 400 publishers have applied to participate in the beta version of Medium's revenue program, according to figures provided by a spokeswoman for the company.
READ MORE
Reuters
A German court handed publisher Axel Springer a partial victory in its fight against so-called ad-blockers, which users can install on computers or mobile devices to prevent advertising from being shown.
The court said ad-blocking provider Eyeo should not charge Axel Springer for putting it on its "white list" of publishers and advertisers it exempts from blanket blocking by consumers.
Springer, which depends on advertising to pay for its publications, is one of the most vocal opponents of ad-blocking software.
READ MORE
Digiday
Online publishers are finding a new way to extract value from freeloading readers: getting their email address.
In a test, Condé Nast's Epicurious is asking users of ad blockers to register to keep reading the site. Forbes asks ad blockers to log in using Facebook or Google after they try to access the site multiple times. The Wall Street Journal has long let non-subscribers access limited content via their Facebook login.
READ MORE
Adweek
If you feel like you're spending more time than ever before watching and streaming content, you're right.
U.S. adults spent 10 hours, 39 minutes a day consuming media in the first quarter of 2016. That's up a full hour from the first quarter of 2015, and it's thanks to a substantial increase in smartphone and tablet usage, according to Nielsen's Q1 2016 Total Audience Report.
READ MORE
Mark Armstrong (blog)
Over at Nieman Lab, Laura Hazard Owen has written an interesting breakdown of how Medium wooed five different publishers over to its platform, and how it's going so far. Unfortunately (not Laura's fault; blame the NDAs!), it's missing a critical piece of the wooing, which is a financial breakdown of what each of them might have been promised.
It's a time-tested strategy for social networks to pay influential early adopters to use their service, in the hopes of convincing regular folks to create content on it for free.
READ MORE
CJR
It's one of magazine journalism's most pressing questions: How can publications that have long captivated print consumers earn the trust of wary online readers?
As the internet solidifies its role as a leading news source amid continued declines in print, news organization homepages are losing traction. Magazine stories are increasingly unmoored from the outlets that published them, and from the brands that once all but guaranteed their legitimacy.
READ MORE
BuzzFeed
Two major news events unfolded last week with the kind of incremental and quickly evolving updates that made Twitter an ideal place to follow both. On Wednesday, a group of congressional Democrats staged a sit-in on the House floor to protest gun violence. And on Thursday, Britain voted to leave the European Union. Throughout both, informed insiders tweeted bits of news and information you simply couldn't find elsewhere.
READ MORE
Vine.com via Medium.com
Creators! You tell us you love the six seconds, that short form is the ethos of Vine. (Our hearts agree!) You say the constraint breeds creativity and helps you develop sharper editing and timing — or, in your words, teaches you to pour an ocean into a cup :)
Many of you also say that you've mastered six seconds and want a broader canvas.
READ MORE
The Verge
Twitter will begin letting you add virtual stickers to the photos you post, the company said. Hundreds are available at launch, including the standard Unicode emoji and some original work from Twitter. The company is also creating collections of stickers that are pegged to the time of year and events — right now there are stickers for graduation and "the start of summer," for example.
READ MORE
|
Missed last week's issue? See which articles your colleagues read most.
|
|
Don't be left behind. Click here to see what else you missed.
|
|
|
|
|
|
|
|
|
|
7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063
|
