This message was sent to ##Email##
|
|
|
|
Last week, the World Association of Newspapers and News Publishers (WAN-IFRA), hosted their second Digital Media North America conference in New York, bringing together publishers from across the country and around the world to discuss digital subscription models and what can be done to help return revenue to the news media industry online. Through discussions of fake news, the duopoly, paywalls and digital content options, attendees explored all aspects of the online news landscape and what it takes to get readers and viewers to not only trust digital news, but be willing to pay for it.
READ MORE
At the Nebraska State Capitol Rotunda Thursday, members of Media of Nebraska unveiled a public awareness campaign about the First Amendment of the United States Constitution. The core message: "Think F1rst." A civics survey taken in August 2017 by the Annenberg Public Policy Center showed nearly four in 10 students couldn’t name even one of the five freedoms guaranteed by the First Amendment. The "Think F1rst" campaign will begin July 4 and run through September 30. The campaign will be supported in-kind on statewide radio and television stations, in newspapers and on the websites and social media platforms of these same entities. The campaign includes downloadable newspaper ads for newspapers. For more information visit www.thinkfirstamendment.org.
READ MORE
Understanding data within your organization can be beneficial in the long run. In first part of an Alliance-hosted summer webinar series centering on data entitled, "Getting the Best Data for Your Organization," industry experts discussed what techniques are best when it comes to deciphering data. Guest speakers Brian Howell, Director of Consumer Revenue Optimization at tronc, Inc., and Kelsey Arendt, Head of Audience Development Solutions at Parse.ly, participated in the webinar and offered advice to organizations regarding strategies to use when trying to gather data and how to enforce the data that they find.
READ MORE
 |
|
Drive revenue. Build customer loyalty. Increase satisfaction and retention. With more than 455 newspaper clients and over 70 million calls per year, CircPort is leading the newspaper industry with innovative solutions and superior customer service.
Visit www.VoicePort.net to learn more or contact us today! 585-248-9289
|
|
The Alliance is pleased to provide a print ad for your use to show support for and solidarity with the Capital Gazette following Thursday's tragedy. We have provided the ads in full-, half- and quarter-page sizes on the Alliance website for you to customize and run in your print publication. Feel free to add your logo and contact information to the ad. We grieve the Gazette's losses as one family and send them our deepest condolences.
READ MORE
The News Media Alliance is horrified at the shooting in the Capital Gazette newsroom in Annapolis, Maryland on Thursday. Our thoughts are with the staff, and the families of those killed and injured. We mourn Rob Hiassen, Wendi Winters, Gerald Fischman, John McNamara and Rebecca Smith. Their lives were senselessly taken by a man who held grudges over reporting. He had a history of making threats on social media, dating back to 2011. We will continue to do everything in our power to defend the freedom of the press and honor the sacrifices of the brave and selfless staff of the Capital Gazette.
READ MORE
|
|
|
|
|
The conversation around the exorbitant tariffs now being imposed on imports of Canadian newsprint, and their damaging impact on our industry, has reached a critical stage as the International Trade Commission (ITC) ramps up its final investigation. In coordination with the STOPP Coalition, we have launched a petition calling on the ITC to reverse the tariffs. We are hoping to obtain 10,000 signatures by the ITC's scheduled hearing on the case on July 17, but we can only do it with your help. We have provided new print and digital ads promoting the petition for you to run. We also encourage you to share this petition broadly with your readers via email and social media.
READ MORE
As ad revenue declines, news organizations are looking for digital subscription models to help bridge the gap. Several possible solutions have been proposed, including a range of paywall solutions. Our May/June New(s) Ideas winner has developed an exciting solution that offers maximum flexibility to fit any publisher's needs. Pelcro's paywall not only lets news organizations determine the extent of the paywall and subscription prices, but leverages artificial intelligence to target specific reader demographics with tailored offerings — all in less time than it takes to read the morning paper.
READ MORE
 |
|
AdPortal Tributes automates creating a monthly or quarterly special section in print for obituaries. The best news is that families are not only willing to pay extra, the sections are in so much demand that newspapers have to print overruns to keep up with requests. Tributes integrates with Legacy.com to reverse publish recent obituaries to a print special section.
|
|
I received several outside scholarships upon graduating from high school. One of those scholarships was from The Economic Club of Washington D.C., a nonprofit, nonpartisan organization that aims to increase the ties of the growing business communities within the District. I participate in The David M. Rubenstein/Economic Club of Washington, D.C. scholarship program, which is open exclusively to D.C. students. The program is amazing and as a result I was given the opportunity to apply for The Economic Club/Urban Alliance internship program, which brought me to the Alliance.
READ MORE
Since he joined USA TODAY Network in 2016, Haowei Qin has fueled growth by changing how the company views and leverages data from a strategic and operational perspective. While he has been with the company, Haowei developed processes that harness vast data sets by creating easy to understand models and leverage behavioral cohorts. His day-to-day is spent digging into customer insights and constructing models, resulting in growing the loyalty initiative and reducing churn.
READ MORE
 |
|
For over 10 years, Site Impact’s Private Label Email Marketing solutions have provided hyper-targeted data and in-house technology for advertisers. MORE
|
|
Medium
Online news had quite the 2017, attributable in part to the frantic news cycles of President Trump's first year in administration, as well as the "fake news" crisis.
In the midst of all this, Americans increasingly looked to online sources of news as their main providers. While Pew Research Center data from August 2017 showed 50 percent of Americans often got their news from TV and 43 percent often became informed online, the resulting 7-point gap stood in stark contrast to the 19-point gap observed in early 2016.
READ MORE
Nieman Lab
These are numbers that shout opportunity, seized.
The New York Times now has around 2.33 million paid digital-only news subscribers (not counting subscribers to Crosswords and Cooking). 15 percent of those subscribers are from outside the United States. The New York-based, East-Coast-centric news organization is now seeing higher growth rates outside the U.S. than within it.
READ MORE
Poynter
Quartz had reason to break out the party hats as the six-year-old venture was sold upstream by Atlantic Media to a similar Japanese business site in a deal worth at least $75 million and up to $110 million if it hits performance targets.
Quartz had grown in its short life from 22 to 225 staffers and zero revenue to $30 million a year. Fundamentally, it has flourished because it was — and still is — a good idea, well-executed.
READ MORE
VentureBeat
Facebook has released a new tool that will allow users to see what advertisements a Page is running — whether or not all of those advertisements are targeted at that particular user. It's the latest in a string of new features from Facebook to give users more insight into how advertisers are using its platform.
Users now will see a new button called "info and ads" at the top of a Page belonging to a business, nonprofit or other organization.
READ MORE
AdAge
Google is rebranding its ad business and in so doing is ditching the DoubleClick and Ad Words names, among others, in a cosmetic realignment that signals bigger changes ahead for advertisers and publishers.
Google announced that it would no longer go to market with its long-standing ad products. AdWords is now Google Ads and DoubleClick will go by Google Marketing Platform and Google Ad Manager.
READ MORE
TechCrunch
Twitter is unveiling the Ads Transparency Center that it announced back in October.
This comes as Twitter and other online platforms have faced growing political scrutiny around the role they may have played in spreading misinformation, particularly in the 2016 U.S. presidential election. For example, House Democrats recently released thousands of Russian-funded political Facebook ads.
READ MORE
Nieman Lab
Do "news source ratings" work? Depends on what you mean by "work." Research from the Knight Foundation and Gallup suggests that, yes, "the use of an online tool to indicate news organization reliability increases healthy skepticism when individuals consume news online." The tool in question is NewsGuard, the initiative launched in March by Steve Brill, and Gallup tested 2,010 adults with it in April.
READ MORE
Wired
Content moderation is hard. This should be obvious, but it's easily forgotten. It is resource intensive and relentless; it requires making difficult and often untenable distinctions; it is wholly unclear what the standards should be, especially on a global scale; and one failure can incur enough public outrage to overshadow a million quiet successes. We as a society are partly to blame for having put platforms in this situation.
READ MORE
Columbia Journalism Review
In May, Google CEO Sundar Pichai took the stage at the company's yearly developer festival for a whiz-bang demo of their latest technology, Google Duplex. Audience members were awed as Duplex's artificial intelligence undertook seemingly natural conversations with real people as it successfully booked a restaurant reservation and a salon appointment.
READ MORE
|
|
|
|
|
 7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063
|