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News Media Alliance President & CEO David Chavern appeared on Bloomberg's Technology Show yesterday, where he spoke in the context of yesterday's hearings with the big tech platforms on Capitol Hill on Facebook's plan to create its own cryptocurrency, and ongoing antitrust hearings with the platforms. At around minute 27:14, he responds to anchor Emily Chang's question regarding whether big tech companies should be broken up.
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The News Media Alliance is pleased to announce that Boston Globe Media Partners has become its newest member. Boston Globe Media Partners provides news and information, entertainment, opinion and analysis through its multimedia properties. BGMP includes the 26-time Pulitzer Prize-winning Boston Globe, BostonGlobe.com, Boston.com, STAT, and Globe Direct. Dan Krockmalnic, General Counsel at Boston Globe Media Partners stated, "The Alliance's advocacy efforts on behalf of the news media industry are critically important to protecting local news. We are excited to join the Alliance at this pivotal time for the industry, and we look forward to working with them as the media landscape evolves."
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Advertisers/agencies just announced: Dick's Sporting Goods, USSPI, Retail Print Media, Mediabids, Novus, Valassis — adXchange will be held September 16-18 at the Embassy Suites Chicago Downtown Magnificent Mile. This event offers a cost-and-time-saving opportunity for publishers to have private one-on-one meetings with advertisers and agencies. You must register to attend (login required). Alliance members and advertisers receive complimentary registration. Non-Alliance members representing a news media organization may attend the event/set up meetings for a fee. Hotel rooms at the discounted rate are available for a limited time — make your travel plans and register now.
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Pictures move. Ads talk. Deeper content. Live shopping. Our augmented reality platform turns newspapers into revenue machines. We are building newspapers of the future. MORE
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Developing a deeper understanding of who the news audience is, what they need, and what’s important to them can only help the news industry. In a recent study published in Columbia Journalism Review, James G. Robinson, adjunct professor and research fellow at Columbia University’s School of Journalism and Director, Global Analytics for The New York Times, investigated how journalists themselves imagine the audiences for their work; specifically, whether their mental image has changed with the rise of reader demographic and behavior tracking technology.
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Lindsay Carbonell started working for the American Press Institute (API) in April 2019 as a freelance Success Engineer. Now full-time, she's in charge of technical support for API’S Metrics for News product. Lindsay also works to build new features and conduct user interviews.
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Data gathered by Medill Local News Initiative at Northwestern University shows that the story types that drive the most important communications and subscribers’ willingness to pay are differentiated stories that can only be found in one specific platform, in addition to national news and local sports. Those stories add value to people's reads and, ultimately, drive subscribers' regularity. According to Edward Malthouse, Research Director of Medill’s Spiegel Research Center, who presented the findings on a recent Alliance webinar, the most important factor that news platforms need to be monitoring is the driver for regularity and loyalty, rather than more subscribers or page views.
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Share your opinions and help us plan for the future. Share your thoughts on relevant industry issues and topics for potential future Alliance content by becoming an Alliance Insider. All roles and functions within the news organization are welcome to join! The only requirement is that you be employed at an Alliance member news company. In exchange for your input, you will receive exclusive access to select Alliance reports (e.g. audience & circulation, metricsXchange benchmarking, etc.) and other tools and materials before they are released to the public. Click here to become an Alliance Insider.
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The Arizona Republic
When Janet Coats was an intern reporting for a newspaper in Knoxville, Tennessee, her boss was a hard-nosed city editor who drank whiskey all day from a thermos. One day, he tore into her about a story she had done, and Coats ran to the bathroom and burst into tears.
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MediaPost
A recent report from John S. and James L. Knight Foundation found a majority of young adults are concerned about the media's impact on democracy in the U.S. The report, conducted by NORC at the University of Chicago and supported by the Knight Foundation, surveyed 1,660 adults between the ages of 18 and 34.
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Poynter
What work is your local newsroom proud of?
This week we have a story from Sacramento News & Review, an alt-weekly, that shows the value of asking what's not getting covered, a project from the Tampa Bay Times that shows the value of sticking with the story, and an investigation from the Oregonian that tapped into the power of public records.
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MediaPost
So, with pretty much everyone glued to their mobile phones and tablets, and more and more consumers conducting e-commerce on those devices, print coupons must be vestigial at best by now, right?
Wrong.
Kantar Media's latest Print & Digital Promotion Trends report, analyzing 2018 data, confirms what CPG shopper marketing pros already know: Despite manufacturers' significantly decreasing use of the print format, it remains dominant over digital in terms of consumer preferences and usage.
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IAB
IAB, the national trade association for the digital media and marketing industries, recently released "Disrupting Brand Preference," a study that shows that disruptor brand shoppers comprise 48 percent of all U.S consumers. They are younger than incumbent brand-only shoppers, with 84 percent under 54 years old, and are likelier to have a household income of more than $75,000.
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Adweek
It's never too early to start thinking about the holiday shopping season, and Facebook IQ shared 25 insights to give marketers a head start.
The social network's research arm commissioned a study of 1,801 people 18 and older in the U.S., by Ipsos Marketing.
Here are 10 of the insights from Facebook IQ’s infographic.
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Nieman Lab
In the land of search engines and social media platforms providing more context to the things they show, Google is now tweaking its search results for news articles.
When searching on desktop, users will find — in the News tab — a more prominent display of publishers' names and specific cards for articles in a carousel, rather than straightforward headlines and links.
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Vanity Fair
It was 8:15 a.m., and I was crying on the L train. The proximate cause was the most recent issue of Helena Fitzgerald's Griefbacon, an email newsletter she sends out regularly to subscribers who pay, slightly less regularly to subscribers who don't. I had broken up with my partner the day before, and stayed out half the night in a very 20-something attempt to keep reality at arm's length. Now Fitzgerald had the nerve to go long on, of all things, love, right there in my inbox.
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Digiday
Churn is a reality of all subscription businesses, as is the “saves” team charged with dissuading those with an intent to unsubscribe from doing so. For the last few months, Nordic media giant Schibsted has developed new tools and user journeys to prevent people from unsubscribing across its multiple newspaper titles in Norway. The tools make it easier for people to stop their subscriptions and highlight the different offers it has to try and reduce churn. So far the efforts are paying off.
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Reynolds Journalism Institute
Alabama Media Group launched Red Clay Media in 2017 as a video driven revenue stream. It began with videos created in the newsroom that inspired engagement from their readers. Today it is a thriving video arm with three distinct brands that focus on feel good, inspirational and comedic southern content.
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