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As floods ravaged Louisiana and claimed the lives of more than a dozen people, it quickly became obvious the situation was dire. But the breadth of the damage is still hard to picture for many who are on the outside looking in. Now, thanks to new rules released by the Federal Aviation Administration on Aug. 29, journalists will have a new tool at their disposal to illustrate the scope of a story such as the Louisiana floods. Journalists are now able to use drones without obtaining a pilot's license.
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Christina Contreras is the Circulation Marketing Manager at the Arizona Republic. She is also a Top 30 Under 30 winner. She is known for her outstanding work in audience development. She believes that through the development of paid audiences, journalism can continue to grow.
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News Media Alliance Vice President of Membership & Development Michelle Harris has worked in the association industry for over 12 years. At News Media Alliance, Harris is working on ideaXchange, a dynamic new online community for members. Harris says, "Creating opportunities for our members to learn, share and collaborate is a fundamental element of our commitment to our members."
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Ashley Howard never thought she'd get into media; she has a Master's in education. But when the Oklahoman Media Company listed a position for Education Services Manager, she applied. At The Oklahoman, she oversees the newspaper education program and digital audience development as a member of the Circulation Leadership Team. Ashley works with clients to develop quality educational programs, program content and overall product design.
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News Media Alliance Vice President of Innovation Michael MaLoon is focused engaging with members and partners to learn and find solutions to challenges facing our industry. Right now he's putting the finishing touches on a new Alliance benchmarking tool, metricsXchange, which will let Alliance members analyze their publication's performance on a variety of digital measures.
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NTVB Media is the leading publisher of TV entertainment and listings magazines — including TV Guide — serving 20,000,000 readers daily. Click here for details about our FREE entertainment content partnership, which includes movie reviews, TV Best Bets, celebrity features, retro articles from ReMIND magazine, our TV NUTT widget and more!
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The Newspaper Association of America has changed its name to News Media Alliance and launched a new website, www.newsmediaalliance.org. The announcement is the culmination of a larger strategic plan to highlight the news media industry's evolution to multi-platform, digitally-savvy businesses and premium content providers. The organization's new focus better reflects the fully-integrated multi-platform media organizations that comprise its membership.
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News Media Alliance President and CEO David Chavern discusses the new organization name and products being introduced for members, as well as the new strategic focus and his vision for the organization and membership over the next five years.
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New York Times President and CEO Mark Thompson discusses his new book "Enough Said: What's Gone Wrong with the Language of Politics" with News Media Alliance. He explains the evolution from the speeches of FDR to the rhetoric of Donald Trump. The book went on sale Sept. 6.
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Digiday
The Washington Post is enjoying a "remarkable" revenue picture, the paper said in a leaked memo.
The Post's financial picture has been shrouded in secrecy since Amazon founder Jeff Bezos took it private three years ago. So when figures do slip out, they often don’t tell the whole story. Still, they're interesting because the Post is a rare legacy media outlet that would seem to have the best shot at creating a sustainable online news model.
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Poynter
Neil Miller was in crisis mode.
At the end of 2015, the 32-year-old founder of Film School Rejects was watching the movie site he'd founded more than a decade ago slide slowly into stagnation.
Traffic began to plateau. Ad-blocking cut into the site's profits. The feast-or-famine cycle of digital advertising forced him to consider a major change — loading up the site with ads, cutting staff or even selling the site outright, something he said he'd never do.
But then, in February, he got an email that changed things.
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Current
"The tide has turned considerably" on public broadcasting funding, according to Patrick Butler, president of America's Public Television Stations, after years of recessionary cuts and ideological opposition in Congress and statehouses.
A report from Stateline, which analyzes state policy trends for the Pew Charitable Trusts, found that this year 13 states increased funding for public TV and radio, 10 kept funding steady and seven made cuts; the study did not have figures for remaining states.
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Media Staffing Network has proven solutions to help hire local sellers across all media, in all market sizes. Our Local Sales Recruitment program helps find people now and builds a pipeline for future hires. We only deal in media so understand your business. Let’s talk.
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CNBC
Is AT&T trying to transform into a media and advertising company? Executives in the industry tell CNBC that there has been extensive chatter on the topic all year, with some going so far as to say the telecom giant might make a move sooner than later.
AT&T is mum about its plans, and declined to comment for this story. But strategically, analysts say it makes sense.
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Poynter
Forecaster and analyst Gordon Borrell has just published his summer survey of 7,500 local advertisers with results that manage to be alarming but at the same time not surprising.
Yes, there is a strong swing to digital and social. And yes, most advertisers subtract from their legacy media budgets to increase digital spending. But particularly striking is a quick adoption of Facebook as a primary marketing focus.
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Adweek
Only one day after AdBlock Plus launched an advertising marketplace claiming that Google would sell ads that would be served to people who have installed an ad blocker, Google's ads boss told reporters that the company is terminating its relationship with ComboTag — the ad-tech company that AdBlock Plus' parent company Eyeo GmbH is working with.
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Media Shift
Cyber criminals are embezzling billions annually from advertisers. They take over news sites, spread computer viruses, steal passwords and hold people's hard drives hostage.
It's a tangled world wide web of piracy, fraud and extortion. Everyone lets it happen: ad agencies, ad networks and publishers. Everyone gets their cut.
After these attackers decimate the online advertising business and erode all trust in online news, they'll move on.
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American Press Institute
Press conferences, interviews, telephone calls — these are the traditional ways in which journalists source their stories. Today, however, many more options are available. From Facebook to Twitter to Google, journalists have many new ways to track down information to inform their reporting.
But what do audiences think about these techniques? Do readers think social media sourcing is as credible as shoe-leather reporting?
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Advertising Age
Consumers spend nearly half their time in mobile apps when using digital devices, up 16% from a year earlier, according to ComScore's annual Mobile App Report.
When people are just using their smartphone — and no other connected device — 87% of their time is spent in mobile apps. And every age group is using apps more over time, with 55-to-64 year-olds showing the greatest year-over-year increase, ComScore said in the report.
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Medium
As media are trying to improve their engagement with their audience, a paradoxical trend has been emerging in the last three years; many news websites are closing their below-the-line comments sections.
NPR is the latest to announce the shutdown of its own story-page section. After eight years spent experimenting with comments on its articles, the American public media decided it was not "providing a useful experience for the vast majority of (its) users."
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