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Legal Affairs Newspaper carrier decisions achieve opposite results Several newspaper companies currently are defending potential class-action lawsuits brought by newspaper carriers claiming they were improperly classified as independent contractors. Two recent decisions in California reached opposite results. In Sotelo v. MediaNews Group Inc., a newspaper for the first time in California defeated an attempt to certify a class in carrier litigation alleging misclassification, wage/hour violations and other labor claims. In Dalton v. Lee Publications, dba North County Times, a panel of the 9th U.S. Circuit Court of Appeals denied 2-1 without opinion the newspaper's petition for permission to appeal the district court's order granting class certification. The lower court had certified a class of approximately 800 current and former home delivery newspaper carriers after concluding they had met the requirements of the Federal Rules of Civil Procedure. Paid aggregators' customers in UK must compensate newspapers for online content The England and Wales High Court of Justice rendered its decision in The Newspaper Licensing Agency Ltd. & Ors. v. Meltwater Holding BV & Ors. The case has been closely watched for parallels to unlicensed commercial uses by aggregators and clipping services of U.S. newspaper content, and by businesses that consume and further distribute that content. MORE
Events Breakout session at mediaXchange targets small businesses The battleground for generating revenue in today’s world is hyperlocal. A breakout session at NAA's 2011 mediaXchange conference in Dallas will feature newspaper representatives discussing the arsenal of marketing solutions designed to meet the needs of small-business customers. Speakers will include Steve Bernard of The McClatchy Co., Tim Condon of The Washington Post and Jack Robb of Community Newspaper Holdings Inc. Register for mediaXchange by Jan. 15 and save $200. MORE Resources NAA's Planbook makes the perfect holiday gift The average market teems with advertising alternatives. Help your customers navigate this challenging landscape with the 2011 NAA Advertising Planbook. At $9.95 a copy for NAA members, it provides an unsurpassed return on investment. Order now to ensure holiday delivery. MORE
Print still reigns for holidays, but other media show gains Ad Age Share    
In a survey of chief marketing officers, 42 percent said they still allocate the bulk of their holiday budgets to print — down from 64 percent a year ago. Twenty-seven percent said they would invest mostly in online, up 18 percent. More In a holiday indicator, retailers say online sales remain strong The New York Times Share
Online shoppers started buying on Thanksgiving and did not let up on so-called Cyber Monday, the day retailers designated for more discounts and promotions. More
Report finds five major trends in consumer spending Forbes Share
A recent American Express study looks at trends in consumer spending, identifying the connective threads between areas that are attracting retail business. The trends reflect the increasing importance of Internet and mobile technology in retail marketing. More
Android limits publishers' payment prospects paidContent.org Share
Publishers are increasingly confident about tablet editions in the post-print era. But when it comes to monetization, Android's limitations mean the iTunes store remains the only real game in town for the foreseeable future. More Newspapers: Go social or go home Search Engine Journal Share
Newspaper industry analysts, journalists and online marketers are frantically scrambling to come up with a smart solution to monetize content and compete with quick and agile bloggers. Social media can act as a great short-term solution to keep things afloat. More
Book it: E-reader ownership triples MediaPost Share
The number of U.S. adults who own an e-reader — meaning devices like the Amazon Kindle and Sony Reader, not Apple's iPad — has tripled over the last year, according to GfK MRI. More Web browser most popular place to read news on iPad Poynter Online Share
IPad owners split their news consumption almost evenly between native apps and traditional website browsing, according to a recent survey. More
Innovations in newspapers are key to their survival The Huffington Post Share
Amid all the gloom and doom of newspapers limping or folding, there's a ray of hope in the print media landscape, thanks to innovative thinking and risk-taking by publishers and editors who recognize opportunities to be seized at the right time. More |
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