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Sept. 2, 2020

NEWS MEDIA ALLIANCE NEWS

Statement: Facebook's Threat to Block News in Australia News Media Alliance Facebook's threat to block real journalism from its properties is simply an attempt to bully the Australian government and legislature. It is also a clear attempted exercise of their massive, anticompetitive market power. I suspect the Australian authorities won’t be easily intimidated. And without quality news and information, all of Facebook’s problems with misinformation would just become much worse. READ MORE

Register Now! News Media Alliance Virtual adXchange 2020: Good News & Bad News: It's All Brand Safe News Media Alliance This year, the rules have gone out the window — especially when it comes to advertising. Between the pandemic, the rise of the Black Lives Matter movement and a contentious election year, we are in the midst of a cultural shift that has transformed the rules of engagement between brands and the news media. In this talk, Nandini Jammi, co-founder of Check My Ads, will explore how the very definition of brand safety has changed during a time when there’s not a lot of good news to go around. Register now. Member login required. RGISTER NOW

Legislature Passes One-Year Exemption for Newspaper Carriers from AB 5 The Press Democrat The state Legislature approved a bill Monday that would grant California newspapers a one-year extension before they must comply with a law increasing labor protections for delivery workers, a delay publishers say is crucial as they transition from a print product to a digital one. On the final day of the legislative session, the state Assembly passed AB 323, which would allow newspapers to continue classifying carriers as independent contractors through Jan. 1, 2022. READ MORE

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Now Available: 2020 International Newspaper Carrier Day Ads News Media Alliance This year, the newspaper industry has designated Saturday, October 10, 2020, as International Newspaper Carrier Day, a salute to the many newspaper carriers who deliver the news to Americans every week. The News Media Alliance produces an ad for newspapers to run in their print publications each year to thank our hardworking newspaper carriers, without whom many people would not receive the news. The Alliance has produced two 2020 International Newspaper Carrier Day ads for use during National Newspaper Week and on International Newspaper Carrier Day. We encourage members to run the ads in your publications to show support. READ MORE

PRODUCT SHOWCASE Modulist: We publish life's stories If you need reader driven, turn-key revenue to support your operational expenses today, then you should look at Modulist now! Modulist is a simple, cost-saving, and trustworthy solution for newspapers to help individuals and businesses share their stories and news to your community. And we do it all for you! LEARN MORE

BUSINESS MODELS

Quartz Explains How It Doubled Subscriber Numbers in a Year The Drum Quartz recently breached 21,000 paying members, almost doubling its subscriber base in less than a year. Katie Weber, president of Quartz, explains how the publisher has been growing its paid proposition at an accelerated rate during a pandemic. READ MORE

Bilingual Newspaper Celebrates Heritage, Keeps KC's Latino Community Connected WRBL-TV Communication is key for so many people during a time when many feel out of touch. For the Latino community, staying in touch as they celebrate their heritage is as simple as communicating through a weekly, bilingual newspaper. READ MORE

SPONSOR SPOTLIGHT

Satirical Paper Charlie Hebdo Reruns Muhammad Cartoons as 14 Go on Trial for Paris Attacks CBS News More than five years after the deadly attack on the Paris offices of French satirical newspaper Charlie Hebdo, 14 people went on trial Wednesday for their part in helping the three attackers, who were all killed by police. As the trial opened on Wednesday, the newspaper republished some of the cartoons, under the headline: "Tout ça pour ça" (All that for this). READ MORE

A Case Study: Photojournalism and Its Value to a Community Reynolds Journalism Institute While I spent time thinking about the numbers surrounding my project, looking through data and designing new ways to collect it, something more palpable happened that strikes right at the heart of my main question: What’s the value of strong photojournalism to a community? READ MORE

FEATURED ARTICLE Back from the Brink - Mom & Pop Shops Promoted by Brand-X-Mobile The small business audience is scared, financially strapped, and more connected than ever before. The real heroes here are Marketers, Media and Technology. We can bring small business back from the brink. The effort needs to be a strategic partnership of all three services properly deployed and in some cases deferring costs throughout the re-opening phases. If we miss our marks the small business sector will suffer and in turn, we too will fail. READ MORE

ADVERTISING

Advertisers Shifting Marketing Dollars into Digital Media Due to COVID-19 Daily Herald The COVID-19 pandemic is causing advertisers to shift marketing dollars into digital media that, under normal circumstances, would have been spent elsewhere. This is according to a survey of nearly 100 advertising and marketing professionals recently conducted by Northbrook digital marketing agency, atCommunications, LLC. READ MORE

Meet the Major Players in Google's Antitrust Battle Adweek Google is playing a waiting game this summer. For months, the Menlo Park, Calif.-based tech giant has been anticipating dueling lawsuits—one from the U.S. Department of Justice, and one from a coalition of states led by Texas Attorney General Ken Paxton—over potential antitrust violations. Sundar Pichai, CEO of Google and parent company Alphabet, has already faced tough questions when he testified before the House antitrust subcommittee on July 29, alongside Amazon’s Jeff Bezos, Apple’s Tim Cook and Facebook's Mark Zuckerberg. But the real probe into Google's potentially unfair business practices is coming from outside the halls of Congress. READ MORE

DIGITAL

All the Reasons Why Trolls Need to Be Moderated Viafoura Not all internet users have good intentions. Through misinformation and harassment, there are countless trolls online that cause the quality of conversations and content to decay. The destructive power of trolls has only been intensified by the ongoing pandemic. Allowing trolls to exist on your digital properties causes consumers to perceive your content to be toxic and avoid your digital properties. Moderation can give your company the power to align comments with your community guidelines, which will help solidify your company’s position as a brand worth engaging with and supporting. For more on combating trolls and misinformation in comments, click here to download Viafoura's guide, "Everyone is a Troll: Battle tested tips and tricks to stop incivility on digital properties." READ MORE

Social Media and Social Justice: How to Vet Online Awareness Campaigns Before Jumping In CNET Here's how to decide if a campaign is worth participating in and to make sure you don't do more damage than good. READ MORE

PRODUCT SHOWCASES

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Sports Social Media Was Changed by the Pandemic. The New Norms Are Here to Stay Los Angeles Times At a time when the sports world has had to adapt, Kenny Smith's "Jet Academy" is among the many innovations beginning to sweep across the industry — an example of what might last long after the virus subsides. READ MORE

With TikTok's Fate Uncertain, Artists Test Instagram Reels Yahoo Entertainment Given the uncertainty suddenly hanging over TikTok, marketers who specialize in helping artists and labels promote songs are already testing Instagram's Reels, trying to determine the extent to which they can use it to hook listeners. READ MORE

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