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NCEA
How does it work?
With this special offer, the discounted price to obtain the National Certification is only $600. For $100 down you get the training manual to study, and NCEA is loaning you the remaining $500. You can be NCEA Certified by the end of July and have a year to pay for it!
To begin, purchase the NCEA Training Manual for $100*
*With this purchase you are agreeing that within 365 days of this order, you will pay back NCEA with 10 installments of $50. Your receipt email will have a link to download 10 $50 payment slips. Each payment must be made with a check or money order. No credit cards will be accepted.
Not a member yet?
No problem, you can still take advantage of this offer and
JOIN NOW.
For full details about this loan program, click here.
Spa Opportunities
The world’s first energy-positive hotel, Svart, Norway, has revealed its spa and wellness offering, due to open early 2022.
Designed by the Norwegian architect firm Snøhetta, the circular 99-room hotel will be situated on the Holandsfjorden fjord at the foot of the Svartisen glacier, raised up above the fjord on a wooden supporting structure.
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Allure
The discussion surrounding the "R" word is a frenzied one. Retinoids (the umbrella term for retinol products) are powerful enough to improve skin texture, pigmentation, and tone in just a few drops of serum or dollops of cream. The transformative effects on your skin are due to very potent formulations, which have caused retinols to garner a lot of differing opinions — and even more questions. These questions and more have confused many a skin-care fanatic.
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By Sheilamary Koch
As days of social distancing turn into weeks, it's not a bad thing if overdoses of the news, scrolling through social media posts and funny cat videos feel increasingly hollow. Upheaval surrounding the COVID-19 pandemic has forced many to adapt, create new routines and be resilient. And although much remains outside our control these days, each day gives us opportunities to observe silver linings and forge new beginnings for our lives and world from this point forward.
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Los Angeles Times
As week three of the coronavirus lockdown approached last month, a Hollywood costume designer called a stylist he knew to plan a hair-cutting party.
Industry people and writer friends would come at staggered hours and receive services on his expansive outdoor deck. Socially distanced guests could work out on his SoulCycle bike, gazing at the Hollywood sign against the sweeping hillside vista.
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The International Dermal Institute serves as a “home” to all skin care professionals – it is a constant, recognizable place where they can always return to learn the best curriculum in the industry, be empowered to strive towards limitless professional possibilities and reignite their passion for skin care! Visit our website today at http://www.dermalinstitute.com/.
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Reach Your Prospects Every Week
Thousands of industry professionals subscribe to association news briefs, which allows your company to push messaging directly to their inboxes and take advantage of the association's brand affinity.
Advertise in this position today, with MultiView!
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American Spa
Maya Angelou said "We delight in the beauty of the butterfly, but rarely admit the changes it has gone through to achieve that beauty." During challenging times, it can be easy to shut down completely and lose sight of things you had once done routinely and successfully. The COVID-19 pandemic has forced businesses to shut down and business minds to rethink how they will adapt their business once things begin to reopen.
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By Anne Rose
Who's in control? Not you. And certainly not me. Yet most of us seek to control every aspect of our lives: where we live, where we work, who we befriend, how we dedicate our free time. That sounds reasonable, right? But nevertheless, that is a full-time job. If all that isn't enough, we also seek to control the uncontrollable outside ourselves. You should realize that there are many uncontrollable aspects to life. And that fact has shaken and frightened many people who thrive on order, not chaos, in the mistaken notion that they can control the variables of life. Here are some suggestions to keep you focused.
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The NCEA Certified credential is awarded to those who have met the advanced training standards equivalent to a Master Esthetician license. Attaining the National Esthetician Certification is the highest voluntary credential in the United States–raising the standards of our profession beyond entry-level licensure. The NCEA Certified credential signifies the value and credibility for consumers in determining the expertise and training of an Esthetician. LEARN MORE
"I feel it is an honor to be NCEA Certified. Having the National Esthetician Certification keeps me up-to-date on all of the latest techniques and products for the best skin care for my patients."
~ Kristal R. Baker, Life Certified, Elkhorn, NE
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By Victoria Fann
During the pandemic, the businesses that have been hit the hardest were nonessential businesses dependent on physical customer contact. This has forced many to take a good hard look at their business model. Before, they may have been vulnerable to a natural disaster, but few ever expected that a pandemic would close their doors. What's being discovered is that it's become necessary to let go of many of the old ways of doing things and even pivot when necessary, which means that a business may resemble nothing of its former self. So, what does that look like?
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Inc.
The emotional labor of being a leader and manager is multiplying right now. Your entire team is navigating unprecedented waters. Working remotely is hard. Everything from grocery shopping to at-home schooling brings new stress that just keeps compounding. Yet there's still work to be done. As a leader, how do you support your team while still moving work forward? An extensive guide from First Round Capital offers practical tips leaders can try to practice emotional intelligence during this unprecedented time.
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Follow Us and Stay Connected!
Helping Estheticians raise standards with national credentialing and continuing education accreditation.
By Lisa Mulcahy
As a digital marketer, you want to meet the needs of every single consumer who checks out your site or platform. A way to make this happen is through visitor segmentation. This highly granular approach basically means you're breaking your site’s visitors into clear and workable categories so you can target even the most niche customer with your full marketing might. It's personalized, it's effective, and it gives you excellent access to a new audience base. So, what visitor segmentation measures should you be using to reach your new and loyal visitors for best results?
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By Lisa Mulcahy
As the coronavirus has caused consumers to stay at home, their search needs have become more specific and focused. Right now, and for the foreseeable future, your customers and clients want convenience as they search to buy what they need. The best way you can give it to them: positioning your brand for success with a great voice strategy. Focus on these key areas and you'll be covered.
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Tech&Learning (commentary)
Carl Hooker, a contributor for Tech & Learning, writes: "Have you ever heard a song and not quite understood the lyrics? A couple of years ago I watched Tom Murray from Future Ready Schools give a keynote on the importance of communication. During his talk, he played some famous songs with misheard lyrics. Songs with lyrics like 'We built this city on sausage rolls' from Jefferson Starship, or 'Sweet dreams are made of cheese' by the Eurythmics are just a few examples of times when we might hear something different than what is being actually said."
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eSchool News
Today's educators are preparing students for jobs of the future — jobs that don't necessarily exist today — and a Google Education report takes a look at the K-12 classroom trends driving learning. Even though students across the globe are learning at home during the COVID-19 pandemic, these trends translate to virtual classroom trends as students direct their own learning and collaborate in new ways.
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| COA-APPROVED CONTINUING EDUCATION |
CE Approved Online Course
FINANCIAL SUCCESS IN THE ESTHETICS BUSINESS–FOR SOLO ESTHETICIANS
This educational activity has been approved for 6 CEs. (video & online test).
LEARNING OBJECTIVES
After completion of this online course, the skin care professional will be able to:
- Find potential new clients
- Turn first-time clients into repeat clients.
- Create exclusivity so clients buy products only from you.
- Be comfortable and creative in marketing yourself and your esthetics business.
GET STARTED NOW ... Click here to download article and test.
Not a Member? Click Here
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| NCEA News Connect with NCEA
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Colby Horton, MultiView, Executive Vice-President, Publishing/Marketing, 469-420-2601 | Media kit Rebecca Eberhardt, Senior Content Editor, CeM, 469-420-2608 | Contribute news
Susanne S. Warfield, NCEA Executive Director, 201-670-4100
National Coalition of Estheticians, Manufacturers/Distributors & Associations 484 Spring Avenue | Ridgewood, NJ 07450-4624 | 201-670-4100
For information | www.NCEACertified.org
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