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What You Need To Know Before Investing in Influencer Marketing

Ever spot a photo with the #ad or a "paid partnership tag?" Then you’ve seen the results of an influencer marketing program. Companies pinpoint digital influencers who have followers that match the brand’s target demographic....

source: By Emma Fitzpatrick
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From Oct. 10: At VRMA Connect in Breckenridge last month, Executive Director of Vacation Rental Housekeeping, Durk Johnson, made the bold statement that housekeeping is the most important service and can have the largest impact on guest...

source: VRMA Arrival

From Oct. 15: Dynamic pricing is continuously adjusting the price of something based on supply and demand. This can be applied in a variety of situations and can be highly effective when used to price vacation rental properties. Most people set weekly or monthly rental...

source: The Motley Fool

From Oct. 29: As traveler numbers rise, so do the expectations of consumers everywhere. What does this mean for travel and hospitality? What demands will the guests of tomorrow make? Take a look at the information below to find out if you're meeting the customer demands.

source: VRMA Arrival

From Aug. 20: Over the past few months, Google has started to work with a handful of software providers in order to provide a more seamless search and reservation experience for customers wishing to book a vacation rental for their next trip.

source: PhocusWire

From Nov. 12: In my 30-year career of providing training for the lodging industry, I have had the unique opportunity to work with leading companies in both the VR and hotel space. It always has been interesting to see how each sector evolves its processes and practices.

source: VRMA Arrival

From March 12: The topic of internationalization and the vacation rental industry is an interesting one. There are huge dichotomies at play here; because although the vacation rental industry is truly global in nature, at its roots, property management is fundamentally local....

source: VRMA

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