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.COUNCIL NEWS
National Conference Registration Opens TODAY
Join Women's Council at the Hilton Orlando from November 9-13 for the 2022 National Conference. Don't miss out as your Women's Council community gathers and discovers opportunities that await in the year ahead. The Conference is held in conjunction with the 2022 NAR NXT, THE REALTOR® EXPERIENCE.
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Summer Hybrid & Virtual PMN Courses
Looking to complete your PMN Designation this summer? We have a variety of virtual & hybrid courses from June through September being offered. If you attend all three, you can complete the education requirements for the PMN.
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Midyear Meeting 2022 Recap
Thank you for joining us for another exciting Midyear Meeting! Over 600 registrants joined us in Washington, DC for education, networking, and business meetings.
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Thanks to Buffini & Company’s One2One Coaching™ program, Mariesa has almost doubled her business. With her coach’s support, insight and expertise, she learned to put herself first by reducing her reliance on the online leads that demanded her time 24/7.
Watch her inspiring story now!
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2022 Supporting Women of Real Estate Grant
Local and state REALTOR® associations can now apply for the Women's Council of REALTORS®' 2022 Supporting Women of Real Estate grants, which help to organize a one-day conference around women's leadership in real estate. Ten grants of $2,500 each will be awarded, with winners selected in June.
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From the Women's Council Digital Archives
We are highlighting one of our previously recorded sessions from our vast digital archives each month. Listen in to our most recent Podcast with Kerri Hartnett and Shauna Huisman.
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Women's Council Team Store
Team Store is your one-stop-shop for branding compliant merchandise for your local or state network, including apparel, badges and other products. Their staff is well equipped to meet the custom needs of local and state networks and Women's Council encourages networks to use them.
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Women's Council Members Saving Center
We are pleased to offer you exclusive discounts on products, programs and services that can offer a return on dues investment several times over. Discounts have been negotiated on your behalf, with suppliers recognizing the leadership, success, and purchasing power of our network.
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Call for Contributors
Looking to share your knowledge with peers, and increase your visibility? Women's Council is currently seeking members that are interested in contributing to eConnect for 2022 with take-home information on business leadership topics. Visit past issues of eConnect for samples on topics and article lengths. We invite national members to send us your best articles or ideas to newsletter@wcr.org for review.
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.INDUSTRY NEWS
Here's how much cash homebuyers are putting down to have their offers accepted
Realtor.com
Today's homebuyers are anteing up. Amid rising home prices, buyers are offering about twice as much cash for down payments as they did just two years ago in their quest to have their offer accepted, according to a recent report. They kicked in an average $28,000 down payment in the first quarter of this year — compared with $14,000 in the first quarter of 2020.
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Recession's impact on real estate to be limited
Realty News Report
Looking ahead at commercial real estate's near-term outlook, economists predict expansion, recovery and moderate growth, according to Urban Land Institute's Spring 2022 Real Estate Forecast. The semi-annual forecasting exercise tapped 47 economists and analysts at 36 leading real estate investment, advisory and research firms who assessed 27 key indicators for the period of 2022 through 2024.
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She sells more real estate than he sells
Real Trends
Nationwide, women overwhelmingly outnumber men, in almost every aspect of residential sales. And it's not just in real estate. According to the country's Bureau of Labor Statistics, women now exceed the number of men in the American workplace. Historically, females have represented a lower percentage of the labor force. But how times have changed. That said, female domination in the housing market didn’t just happen overnight.
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Women in leadership post-COVID-19: Building a new paradigm
Financier
While progress toward a greater representation of women in senior leadership roles has been significant in recent years, research shows that progression has slowed, with the emergence of the coronavirus (COVID-19) pandemic further unbalancing the uneven field women were already playing on.
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52% of homes sold above list price in April
Realtor Magazine
Competition abounds in the real estate market, and buyers are continuing to bid up home prices this spring. Fifty-two percent of homes sold above the list price in April, up from 45% in March and from 42% a year earlier, according to OJO Labs, a real estate technology company.
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Reframing the concept of networking for women entrepreneurs: Relationships, not networks
Entrepreneur
Networking is a tricky word — especially for women in business. For some, networking conjures up images of crowded rooms full of people in suits exchanging business cards. For others, it might feel like asking someone to do something for you, which can be uncomfortable for many women. The best thing to do when something that is necessary and critical to success is uncomfortable, is to reframe it.
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Advancing diversity in commercial real estate
Forbes
A serious effort to attract and engage people of color and under-represented groups in careers and as entrepreneurs in the commercial real estate business could potentially lead to enduring progress in closing not only the income gap, but just as important, the wealth gap in this country — in addition to making progress toward increased diversity in the industry.
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Real estate agents reinvent 'love letters' as competition heats up
Bankrate
In today's red-hot housing market, buyers are doing everything they can to compete. Waiving contingencies, bidding well over asking and in some cases even making an offer on a property sight unseen are all becoming de rigueur.
But what about the humble love letter? Surely, telling a seller why you love their home and want to make it your own can only boost your chances.
Not so fast.
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7 keys to promoting your Instagram real estate page
RealtyBizNews
Did you know that in 2021, there were more than 200 million Instagram profiles for businesses? Many companies have found that Instagram is a successful tool to use for promoting their business and reaching out to potential and existing customers. Have you ever wondered how you can use your Instagram real estate page more effectively? Here are some tips for funneling business from the social media app to your real estate agents.
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.WOMEN'S COUNCIL PREMIUM STRATEGIC PARTNERS
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Women's Council Corner
Connect with Women's Council of Realtors
Hailey Golden, Director of Publishing, MultiView, 469-420-2630 | Download media kit
Sophia Gonzalez, Content Editor, MultiView, 469-420-2609 | Contribute news
Jillian Thomas, Marketing & Communications Manager, Women's Council, 800-285-2955
Women's Council of Realtors
430 N. Michigan Ave | Chicago, IL
800-285-2955 | wcr@wcr.org
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