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.FEATURE ARTICLE
Happy New Year from AMCI's 2021 Board Chair
By Erin Fuller, FASAE, CAE, MPA, President, Association Solutions MCI USA
"Happy New Year!" is a phrase that I am sure we have each uttered countless times throughout our lives, but have never truly felt the passion and relief behind those words like we have in the past few weeks.
Like many of you, I enter this new year hopeful, fatigued, concerned, and focused on continued growth, both for my own company and across our entire industry. I appreciate the confidence you have placed in me, during these challenging times, to serve as the chair of the AMC Institute in 2021.
There is no question that we all learned what does and does not hold value in 2020. For me, my collection of shoes, dresses, bags, and travel-sized items all grew neglected and dusty. Meanwhile, I have never appreciated my fire pit, upgraded wifi, leggings with pockets, and home office more. Some things that I valued before the pandemic became that much more precious: time with my sons, the walking path at our nearby park (which my younger son and I walked more than 100 times in 2020 alone), and of course, my Netflix subscription.
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.CALL FOR CONTENT
Want to Have Your Firm Featured on the New Association Link?
In Fall 2020, AMCI created the Association Link, a hub for ideas and answers that help Association Executives choose the right solution for their organization – now and in the future. By leveraging AMCI member firm experience, knowledge, and collective assets, the Association Link empowers association executives and volunteer leaders with insights, guidance, and access to expertise.
Are you an AMCI accredited firm that has current or past content, bright ideas, or stories of success that you would like to include on the Association Link? Check out the current Executive Insights section to view current topics and contact Jennie Stitzinger, AMCI's Director of Marketing and Communications here.
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.THE NEXT GENERATION OF AMC PROFESSIONALS
Calling All Emerging Leaders
In mid-2020, with the formation of the AMCI Emerging Leaders Task Force, several AMCI members began investigating ways that their AMC peers could become more involved in the AMCI community. Active involvement is a key benefit to our Emerging Leaders, as well as to the AMCs for which they work.
AMCI is excited to share a new opportunity to maximize your AMCI dues while providing emerging leaders in your organization with a community that focuses on professional development, learning more about the AMC industry, and networking.
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.AMCI TALENT CENTER
New Year, New Hire. Free with the AMCI Job Board.
The current times are tough. Some of us are looking for a new opportunity in a damaged economy, some of us can not seem to get enough help for overburdened staff, still others have found themselves on furlough or without work.
That's why AMCI is offering free job postings through the AMCI Talent Center to AMC members for a limited time. Post your opportunity risk-free on the AMCI Job Board and find the right full or part-time hire today. No code required.
Looking for or know someone who is searching for a new gig? Check out the latest jobs posted on the AMCI Job Board below!
Association Executive
CMP Management — Leander, TX
Associate
Bostrom — Washington, DC
Event & Operations Associate — Remote
Jaffe Management — New York, NY
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.HAVEN'T RENEWED YOUR AMCI MEMBERSHIP YET?
Don't Miss Out on Another Year of AMCI Benefits!
Renew your membership in AMC Institute now! AMCI's work advancing the business interests of member association management companies and the AMC industry is vital especially now.
When you renew your membership, you will receive the following benefits and more:
- High–level, in-person and virtual education opportunities for AMC owners, operators, and emerging leaders
- AMC owner/operator resources available for members only
- Bi-weekly Engagement Lounge, monthly Happy Hour events
- Online Community Forum to share ideas and exchange best practices
- Provider Partner Directory listing top-tier Supplier members ready to help associations achieve success
Please reach out to Senior Manager, Membership and Education, Shelli Vasser Gilliam, at sgilliam@amcinstitute.org if you have questions.
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.MEMBERS IN THE NEWS
.SHARE YOUR NEWS WITH AMCI
We are ImPRESSed with our Members!
AMCI wants to help spread your news! Please include Jennie Stitzinger, AMCI's Director of Marketing and Communications, on your media distribution list — jstitzinger@amcinstitute.org.
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.AMCs IN ACTION
American Association of Feline Practitioners & Professional Management Associates LLC
When the American Association of Feline Practitioners looked to convert its growing annual conference to a full virtual educational experience and develop creative and customizable sponsorship and exhibit opportunities to help revenue and relationships, Professional Management Associates LLC was there to help them succeed.
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.AMCI ACCREDITATION
Learn More About AMCI Accreditation
Obtaining and maintaining AMC Institute accreditation is a valuable investment with incredible returns. Interested in giving your AMC firm the business advantage of becoming newly-accredited in 2021? Reach out to Alisha White at awhite@amcinstitute.org to get started today.
Congratulations to Amplify Association Management for recently achieving reaccreditation!
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.UPCOMING EVENTS
Engagement Lounge *Emerging Leaders Focused*: Growing AMC Leaders — A Conversation with Owners
January 15 from 12:00 – 1:00 PM EDT
Leaders are found in every area of the business, not just Account Executives. Learn from AMC owners how you can grow as a leader in the AMC environment and discuss how employees can identify effective AMC leader skill sets to create their own leadership path. In this interactive session, gain a better understanding of how the best AMC owners create a culture of enthusiastic staff members and why it's important to find the right fit in terms of role and client mix. Invite your Emerging Leaders and staff! Register here.
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AMCI New Member Happy Hour with Hyatt
January 21 from 5:00 – 6:00 EDT
Superbowl weekend is coming! What's your gameday cocktail of choice? Register and submit your best recipe for a chance to WIN. Join your AMC colleagues for happy hour trivia with your tailgate cocktail in hand and don your favorite jersey. Register here.
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AMCI Engagement Lounge: Don't Shoot the Messenger: Sharing Bad News with Your Board
January 29 from 12:00 – 1:00 PM ET
Bad news isn’t like wine. It doesn't improve with age, and it should be shared. Often this is easier said than done. Join the conversation for some ideas and strategies around sharing bad news with your board. Register here.
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AMC Institute Annual Meeting
June 2-4, 2021
Loews Portofino Bay Hotel at Universal Orlando
Orlando, Florida
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.AMCI MEMBER EVENTS
Have an Upcoming Event?
Want to have your next event in the AMCI Member Matters newsletter? Contact Jennie Stitzinger at jstitzinger@amcinstitute.org to find out how.
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.AMCI ONLINE COMMUNITY
Chat with Your Colleagues About the Issues that Matter Most
Have a burning question that you want your AMC colleagues to weigh in on? Don’t forget to check out the AMCI Community Forum on the Members Only header after logging into the AMCI website. Post questions, start conversations, and get input from the AMCI community.
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.INDUSTRY NEWS
Get back to basics with these 10 small business improvement tips
Small Business Trends
Running a business can get complicated. It's easy to get bogged down in the details and forget the basic strategies that got you there. But staying strong in those areas is a must, as members of the online small business community can attest. Get their top tips for going back to basics in the list below.
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Why small business owners need to reconnect with their mission
Entrepreneur
Pivoting has become one of those hot topics in mainstream business media. When an economic crisis arises, countless think pieces are written about how to pivot your business to respond to the external environment. But pivoting is a huge gamble, requiring deep resources and the ability to fail with minimal consequences (hence why the term is often associated with venture-backed startups). And, one must ask oneself if there's even a solid reason to pivot.
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Four small business New Year's resolutions for success in 2021
Forbes
For small businesses, 2020 was a year of disruption. No doubt about it. However, disruption leads to change, which can also lead to opportunity for those businesses that are able and willing to adapt. The new year is a time for reassessment. Every small business owner should take time to assess what happened during the past 12 months and plan for ways to improve in the year ahead.
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