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Public Relations Knowledge (PRK)® Exam this Saturday
CPRS
Registration closes today for this Saturday's CPRS Public Relations Knowledge (PRK) exam. Those entering the profession as new practitioners will write this entry to practice exam on Sept. 12 in locations across Canada. Consider writing the exam if you are a recent PR graduate, a junior PR professional or transitioning into the profession from another field. Contact the CPRS National Office and website for additional details: Lorianne Weston, Director of Accreditation and Education — lweston@cprs.ca
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SPOTLIGHT
  Live Streaming Best Practices: Learn about Meerkat & Periscope!

Live streaming is becoming an essential tool for brands to engage with their followings. Connect directly with your fans in real-time and translate these new tools into your PR superpower.

Click here to learn more!
 


College of Fellows Application due Sept. 15
CPRS
If you have 20 years' experience and meet the criteria, please give some serious thought to applying. We now have more than 100 Fellows and Honorary Fellows across Canada and would like to strengthen our numbers and undertake more projects while improving on those we have in place. To find out more about the College of Fellows and access the application form, please go to: cprs.ca/aboutus/fellows.aspx
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Pensez a soumettre votre demande d'admission au College des Fellows
SCRP
Si vous comptez plus de 20 années d'expérience et répondez aux critères, veuillez songer sérieusement à présenter votre candidature. Nous comptons maintenant 100 Fellows et Fellows honoraires dans l'ensemble du Canada et nous aimerions gonfler ce nombre afin d'entreprendre davantage de projets tout en améliorant les projets déjà en place. Pour plus d'information sur le Collège des Fellows et avoir accès au formulaire d'admission, visitez le site Web suivant : scrp.ca/aboutus/fellows.aspx.
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Upcoming Toronto Event: Women of Influence — Mia Pearson
CPRS via Women of Influence
If you are going to be in Toronto on Tuesday, Sept. 15, consider attending Ahead of the Curve: Building One of Canada's Top Agencies, the latest addition to the Women of Influence Speaker Series. North Strategic co-founder Mia Pearson will discuss her unique journey in the public relations industry. Use the promo code pearson to save 10 per cent on the registration cost. More information can be found online.
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PRODUCT SHOWCASE
  Complete Your Continuing Education Hours ONLINE

Our instructor-led online courses are informative, fun, convenient, and highly interactive. We focus on creating warm, supportive communities for our learners.

Over 30 Continuing Education Certified Online Courses!

Enroll Now!       ccpd.rutgers.edu   |   732-932-6998 x 613
 


CPRS Career File
CPRS
View the Public Relations and Communications Management opportunities that have been posted to the CPRS Career File since the last issue of the CPRS Communiqué. Click the link to view the job description.

Communications Managers, Government Communications and Public Engagement
Manager, Marketing & Communications, BOMA Toronto
Marketing Communications Manager English Services, CBC Radio-Canada
Communications Coordinator, St. Paul's Hospital Foundation
Corporate Communications Consultant, Water Security Agency
Online Engagement Advisor, City of Barrie

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Top News Stories


Global Alliance announces 2018 World Public Relations Forum in Oslo, Norway
PR Newswire
The Global Alliance for Public Relations and Communication Management announced that the 10th World Public Relations Forum will be held in Oslo in 2018. The Norwegian Communication Association (NCA) will be the host of the 2018 World Public Relations Forum after a vote by the board of the Global Alliance.
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Women dominate public relations industry
Everything PR
The Holmes Report analyzed 250 PR firms and of that number 75 of them have at least one woman in the lead position. Some of these firms are run jointly by two or more people — and there are 20 really large firms with revenues of $100 million or more per year. Of those 20 firms, 25 per cent are headed by at least one woman.
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A romantic message about breast cancer screening
The Globe and Mail
Canadian women looking for a match on dating application Tinder recently underwent a bait and switch: when they thought they were sending a message to a potential date, they got a reminder to check themselves for breast cancer. It's the latest campaign from Rethink Breast Cancer, a charity that focuses on disease awareness and education specifically among people under 40.
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How to achieve PR wins for your business
Business 2 Community
A lot of media coverage happens when you are creative or least expect it. I asked several business owners and PR agents on their biggest PR win and how they achieved it. Here is a run-down of advice I could pull out from the experiences that they shared.
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Public relations and managing your reputation online
Everything PR
Traditional methods of PR will never go away, but the element of technology and a knowledgeable customer base much also be considered. And security issues come into play as well. Such is the case with the recent bewilderment of public viewers and actual users regarding the Ashley Madison scandal.
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5 things I've learned since entering the public relations 'real world'
LinkedIn
Ever heard of the phrase "Get thrown in the pool without your floaties?" I traded in my "floaties" on graduation day. If you're ready to give up your floaties, take a look at the five things I've learned since starting my career in public relations.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    When PR goes really right (or dead wrong) (Forbes)
Defining public relations for the non-practitioner (Business 2 Community)
5 must-haves for a PR survival kit (PR Daily)

Don't be left behind. Click here to see what else you missed.
 



Communiqué

Frank Humada, Director of Publishing/Directeur de la publication, 289.695.5422
Download media kit/Télécharger la trousse média

Oliver Kirby, Content Editor/Éditrice, 289.695.5401  
Contribute news/Envoyez-nous les nouvelles


CPRS Contact Info:
www.cprs.ca
4195 Dundas Street West
Toronto, Canada
M8X 1Y4

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