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.GARDENCOMM NEWS
Now playing through Sunday, 'A Betrothal'
Peer into the cutthroat world of iris breeding, where delicacy meets domination. The setting of Lanford Wilson’s 35-minute play, A Betrothal, is a large tent where two flower show exhibitors have sought refuge from a sudden rainfall and in the end learn that sometimes differences are just the thing that can bring people together.
This delightful play will be available on demand December 3-6. Please join us for this fabulous and funny play and fundraiser, mounted especially for GardenComm and performed by Natalie Carmolli and Joe Carmolli and filmed by Adriana Robinson of Spring Meadow Nursery. Pat and Becky Stone will perform a musical introduction.
Thank you to Natalie, Joe, Adriana, Pat and Becky who have donated their time and services for this end-of-year fundraiser. GardenComm has special pricing for members and their guests. With video-on-demand, you can pause and rewind, something you can’t do that with scheduled content. Since the play is available on demand, you don’t have to be available at a set time to watch. You can get a ticket for a specific day, and then have 48 hours to watch.
Anyone can join us — family, friends, neighbors — for a funny one-act play and fundraiser. Paid attendees can join a Wrap Party on Monday, December 7 at 7:30 p.m. Eastern. Hear from the artists and discuss favorite moments and references during the play, connect and meet new friends and raise a glass to toast to a happy 2021.
Special pricing for this fundraiser:
House Party, $30, plus fees
The Cozy (1-2 people), $20, plus fees
Pandemic Pocketbook Saver, $10, plus fees
Click here to purchase tickets
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Call for Speakers: Submit Your #GardenComm2021 and Webinar Session Ideas Today
GardenComm is seeking proposals for monthly webinars as well as breakout and round table sessions for the 2021 GardenComm Annual Conference and Expo. We invite proposals focused on business, horticulture, photography, publishing, social media, speaking, sustainability and writing that:
- Reflect innovation and cutting edge content
- Target either new, mid-career, or seasoned professionals
- Stimulate and provoke discussion and audience engagement
- Provide diverse approaches for different types of learners
- Present evidence based on or supported by research
- Use multimedia approaches to enhance attendee learning
- Explore issues important to national audiences
The 2021 GardenComm Annual Conference and Expo is an inclusive opportunity for all current and future GardenComm members to engage in exceptional formal and informal learning experiences that support career development, increase individual productivity, and provide innovative insights and solutions to industry challenges. The monthly webinar series offers continuing education throughout the year without the need for travel. Click here to submit!
We anticipate sending acceptance notifications for the 2021 GardenComm Annual Conference and Expo sessions in March 2021. Webinar speakers are scheduled throughout the year. Upon acceptance, speakers will be asked to sign a speaker agreement. As a token of thanks, GardenComm will provide a $200 honorarium for all virtual programs. Conference presenters will receive a complimentary registration for the day of their presentation and may choose one of the following options:
- Complimentary GardenComm membership for the following year
- Complimentary registration for the entire 2021 conference
- An honorarium of $200 for solo presentations, $125 per 2-person panel participant, or $75 per 3-person panel participant.
Please Note: At this time, GardenComm is planning to hold the 2021 GardenComm Annual Conference and Expo in-person. However, given the uncertainty surrounding COVID-19, the conference may move to a virtual format. We understand not everyone is comfortable presenting virtually. Please do not let that hold you back from submitting a proposal. The application includes a new area to “opt-out” of virtual presentation should the conference move online.
Questions? Please contact Maria Zampini, GardenComm Vice President, at maria@upshoothort.com
Deadline to submit is Wednesday, January 15, 2021
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Call for Entries: 2021 GardenComm Media Awards
GardenComm is calling on garden communicators to submit their best articles, books, photography, and more to the 2021 GardenComm Media Awards, one of the only national online media awards programs recognizing professional accomplishments in the gardening communications industry. Eligible pieces can be submitted through March 30. Click here to submit.
Big News about GardenComm Media Awards!
Believe it or not, there’s a silver lining to all those Zoom presentations we’ve been doing. This year, in the GardenComm Media Awards Live Presentation category, you may submit a recording of your most excellent Zoom recordings (or videos made via GoToWebinar, GoogleMeet, etc.) as long as you are visible within the recording. You must appear within the presentation, either full screen, as a thumbnail, or a combination of both. You may not submit a slideshow which you narrate but in which you are not visible.
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Always a standout, the Easy Wave series lets you garden with a wide array of decorator colors – like NEW Rose Fusion. The vibrant mid-rose colored blooms have deep rose veins. Easy Wave has a versatile habit for hanging baskets, balconies, landscapes or any place you have a sunny garden location.
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Renew your GardenComm Membership today
Good news! If you haven’t already, you’ll soon receive notice to renew your membership in GardenComm…at the 2020 rate.
Your board voted to hold the line on dues, keeping them at $125 for regular membership. The dues were scheduled to go up $10 to $135 in 2021.
Your organization’s leadership recognizes how challenging 2020 has been and we know that for many of us, funds are tight. We hope you will look at keeping dues at the 2020 level as a commitment to our members’ best interests and a good reason to continue your membership. Click here to login and renew. Please encourage colleagues to join. BOLO for some new benefits to your membership, too.
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National Garden Bureau Now Offering Discounted Memberships to GardenComm members for 2021
National Garden Bureau welcomes book authors, podcasters and online garden course creators to become members of our organization. Members support the Bureau via dues and those dues provide the resources to send a constant stream of gardening information about you, your product(s) and your services to our community of active and engaged gardeners.
Why Join National Garden Bureau? Becoming a member of National Garden Bureau ensures you the attention and engagement of the gardening community from fresh novices to seasoned professionals. Our audience is ever-expanding from those with a large garden plot to urban gardens of containers, hanging baskets and balconies. We are the link between the garden community and garden influencers and the industry members who make it all happen. Join NGB as we inspire, connect and grow the generations.
$125 yearly dues for authors, podcasters and online course instructors — SPECIAL RATE: $75 for GardenComm members
Click here for the NGB Media Kit.
Click here for membership dues and benefit details.
Click here to sign up as an NGB member
Join now and get 14 months for the price of 12!
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Help us Help You! Share GardenComm Events with Your Readers.
GardenComm has virtual events lined up well into 2021 thanks to our Education Committee led by Maria Zampini and Kim Toscano. As a non-profit, GardenComm relies on events like this to fund member programs, benefits and operations. We would appreciate you sharing events with your newsletter subscribers to increase attendance, attract sponsors and spread the GardenComm love. Please find details here or contact us at info@gardencomm.org to receive additional graphics, events details and links to register to include in your outgoing newsletters.
Thank you for partnering and supporting GardenComm.
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Benary’s most exciting BIG addition: Extremely well branched with short internodes so it’s covered with blooms. Outstanding garden performance lives up to the BIG Begonia name. Earlier to set blooms then perfect mounded habit later in the season. Extremely heat tolerant!
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Support Plant a Row
Support Plant a Row and help make a difference in your community. Click here for more information.
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Sponsor an Upcoming Webinar
Our Sponsorship Opportunities include benefits to engage and attract GardenComm's professional member communicators in the green industry including book authors, bloggers, staff editors, syndicated columnists, freelance writers, photographers, speakers, landscape designers, television and radio personalities, consultants, publishers, extension service agents and more. No other organization in the green industry has as much contact with the buying public as GardenComm members.
We can customize packages to meet your budget from $250 or above. Click here to view our packages or contact us at info@gardencomm.org for more information.
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.HORTICULTURE
Growing blackberries more energy-efficient with LED lighting
Horti Daily
Woody small fruit (such as blackberry and raspberry) is increasingly being grown in a tunnel or a greenhouse. This makes it easier to control the crop. Moreover, heavy rain showers, for example, cause much less damage. The Greenhouse Horticulture and Flower Bulbs Business Unit of Wageningen University & Research is investigating whether LED lighting can ensure a more energy-efficient cultivation of blackberries.
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When high tech meets horticulture
Innovation Origins
When I say, tomato-picking robot, what do you see?
A robotic arm? Something that gently grabs and picks the tomato? Maybe also the (autonomous) vehicle with that robot arm…. In short, hardware, something tangible, or as we also say, “something that hurts when you drop it on your toes.”
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.JOURNALISM
The future of journalism is on the ground
Boston Globe
If it seems like American democracy has been under attack for a while, that’s because it has been.
It is no coincidence that the crisis in American democracy has grown exponentially alongside the demise of too many American newsrooms. Not the glitzy broadcast conglomerates that continue to make money hand over fist, but the more modest ones — smaller daily newspapers, alternative weeklies, radio stations — peopled by those who live in the smaller communities they serve.
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Make your garden come to life with Sunfinity® Sunflowers that thrive and bloom continuously all season long.
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Thousands of industry professionals subscribe to association news briefs, which allows your company to push messaging directly to their inboxes and take advantage of the association's brand affinity.
Connect with Highly Defined Buyers and Maximize Your Brand Exposure
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.BUSINESS
Why small businesses need to make the pivot to online
Nasdaq
As the U.S enters the busiest time of the year for retailers, Amazon (AMZN) is thriving, saying on Dec. 1 that 2020 “has been the largest holiday shopping season so far in the company’s history.” Walmart (WMT) is seeing big gains in its online sales as well. And Target (TGT) reported a 155% surge in online sales in the third quarter.
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How small businesses can survive the growing pandemic
Forbes
While the pandemic continues to take its grim toll throughout the United States, there has been recent good news of late regarding vaccines and therapeutics. However, let’s get real, this tough business climate is not going away soon. In history there have always been business highs and lows. In recent memory was the recession of 2007-2008, the worst downturn since The Great Depression.
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Can a start-up mentality save small businesses?
The New York Times
In early February, things were looking good for Practice San Francisco, a center offering individual psychotherapy and classes for children and adults that promote physical and mental well-being. Business was so good that owner Nina Kaiser, a psychologist, had just renovated and moved into a bigger space with the goal of doubling revenue.
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.SOCIAL MEDIA
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-REDUCE WATERING BY 25% -PREVENTS OVERWATERING -WOOL INCREASES POROSITY -100% RAW WOOL FROM U.S. RANCHERS -ORGANIC SLOW RELEASE FERTILIZER -FUTURE OF GARDENING
WILDVALLEYFARMS.COM
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What are social media pods & should you join one?
Search Engine Journal
Is this you?
You spend hours putting together a brilliant Instagram post.
It has all the winning elements that make up great social media posts: uniqueness, relevancy, tact, and flair.
After you’ve completed it, you wait for the perfect time and then post it.
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How to create a social media policy that protects your association
Associations Now
Because we live in a world where so much communication happens online and moves fast, associations must have a strong social media policy. An inaccurate post — whether it comes from the association’s verified account or from an employee or board member — can tarnish reputations or even lead to lawsuits, said Katharine Meyer, principal at GKG Law, P.C.
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7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063
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