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.GARDENCOMM NEWS
Renew your GardenComm Membership Today
Get benefits such as free legal consulting. Read how Jim Charlier, GardenComm member since 2016 leverages his membership.
“When I went to write my book, I had questions about using my photos of other people’s gardens on garden tours. A few quick emails back and forth, and I had an answer. GardenComm’s legal advice benefit is worth the membership alone! And the answer is, yes, you can use them.”
If you haven’t already, renew your membership today! Your board voted to hold the line on dues, keeping them at $125 for regular membership. The dues were scheduled to go up $10 to $135 in 2021. Your organization’s leadership recognizes how challenging 2020 has been and we know that for many of us, funds are tight. We hope you will look at keeping dues at the 2020 level as a commitment to our members’ best interests and a good reason to continue your membership. Click here to login and renew. If you need instructions on how to renew, click here. Please encourage colleagues to join. Benefits include:
Legal Advice: Legal advisory services are available to all GardenComm members for FREE on a variety of issues including contracts and contract negotiations.
Save $$: Being a GardenComm member gives you the best prices. Save money on registration for the Annual Conference, webinars, regional events & much more!
Networking: Network with other professionals at Connect and Regional meetings (currently virtual), online in GardenComm Communities and through GardenComm's Membership Directory.
Press Pass: A key benefit of your GardenComm membership card is recognition and press pass access to major industry event and gardens at no cost.
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National Garden Bureau Now Offering Discounted Memberships to GardenComm members for 2021
National Garden Bureau welcomes book authors, podcasters and online garden course creators to become members of our organization. Members support the Bureau via dues and those dues provide the resources to send a constant stream of gardening information about you, your product(s) and your services to our community of active and engaged gardeners.
Why Join National Garden Bureau? Becoming a member of National Garden Bureau ensures you the attention and engagement of the gardening community from fresh novices to seasoned professionals. Our audience is ever-expanding from those with a large garden plot to urban gardens of containers, hanging baskets and balconies. We are the link between the garden community and garden influencers and the industry members who make it all happen. Join NGB as we inspire, connect and grow the generations.
$125 yearly dues for authors, podcasters and online course instructors — SPECIAL RATE: $75 for GardenComm members
Click here for the NGB Media Kit.
Click here for membership dues and benefit details.
Click here to sign up as an NGB member
Join now and get 14 months for the price of 12!
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There's a New Bud in Town: Autoflowering Cannabis, America's next tomato!
Cannabis is quickly becoming legal in a number of states. However, growing has been difficult for the home gardener. Traditional cannabis varieties are photoperiod sensitive, take six months to produce, and grow extremely large – not a home garden friendly plant. Join award-winning author and GardeComm Hall of Fame inductee Jeff Lowenfels as he discusses a new kind of cannabis perfect for home gardeners – autoflowering cannabis. Grown from seed, autoflowering cannabis flowers in 7 to 9 weeks on houseplant size plants! Not since the snap pea has a new plant introduction held as much promise to become the "Next Tomato." This is the plant that will make growing cannabis easy for regular gardeners who want to grow their own. Come learn the what, why, and how of this wonderful, easy to grow new plant. Click here to register and learn more.
Thank you to our sponsor!
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Always a standout, the Easy Wave series lets you garden with a wide array of decorator colors – like NEW Rose Fusion. The vibrant mid-rose colored blooms have deep rose veins. Easy Wave has a versatile habit for hanging baskets, balconies, landscapes or any place you have a sunny garden location.
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Call for Speakers: Submit Your #GardenComm2021 and Webinar Session Ideas Today
GardenComm is seeking proposals for monthly webinars as well as breakout and round table sessions for the 2021 GardenComm Annual Conference and Expo. We invite proposals focused on business, horticulture, photography, publishing, social media, speaking, sustainability and writing that:
- Reflect innovation and cutting edge content
- Target either new, mid-career, or seasoned professionals
- Stimulate and provoke discussion and audience engagement
- Provide diverse approaches for different types of learners
- Present evidence based on or supported by research
- Use multimedia approaches to enhance attendee learning
- Explore issues important to national audiences
The 2021 GardenComm Annual Conference and Expo is an inclusive opportunity for all current and future GardenComm members to engage in exceptional formal and informal learning experiences that support career development, increase individual productivity, and provide innovative insights and solutions to industry challenges. The monthly webinar series offers continuing education throughout the year without the need for travel. Click here to submit!
We anticipate sending acceptance notifications for the 2021 GardenComm Annual Conference and Expo sessions in March 2021. Webinar speakers are scheduled throughout the year. Upon acceptance, speakers will be asked to sign a speaker agreement. As a token of thanks, GardenComm will provide a $200 honorarium for all virtual programs. Conference presenters will receive a complimentary registration for the day of their presentation and may choose one of the following options:
- Complimentary GardenComm membership for the following year
- Complimentary registration for the entire 2021 conference
- An honorarium of $200 for solo presentations, $125 per 2-person panel participant, or $75 per 3-person panel participant.
Please Note: Due to the uncertainty surrounding Covid-19, GardenComm has made the difficult decision to not hold the 2021 GardenComm Annual Conference and Expo in-person. However, the conference is switching to a virtual format. By making this decision earlier than last year, it will give GardenComm time to plan a more robust virtual offering. So, we hope you will consider submitting an application for either a stand-alone webinar, virtual conference education session or a conference round table option. Thank you for your consideration and we look forward to seeing everyone virtually and welcome the day we can again gather safely in person!
Questions? Please contact Maria Zampini, GardenComm Vice President, at maria@upshoothort.com
Deadline to submit is Wednesday, January 15, 2021
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Call for Entries: 2021 GardenComm Media Awards
GardenComm is calling on garden communicators to submit their best articles, books, photography, and more to the 2021 GardenComm Media Awards, one of the only national online media awards programs recognizing professional accomplishments in the gardening communications industry. Eligible pieces can be submitted through March 30. Click here to submit.
Big News about GardenComm Media Awards!
Believe it or not, there’s a silver lining to all those Zoom presentations we’ve been doing. This year, in the GardenComm Media Awards Live Presentation category, you may submit a recording of your most excellent Zoom recordings (or videos made via GoToWebinar, GoogleMeet, etc.) as long as you are visible within the recording. You must appear within the presentation, either full screen, as a thumbnail, or a combination of both. You may not submit a slideshow which you narrate but in which you are not visible.
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Help us Help You! Share GardenComm Events with Your Readers.
GardenComm has virtual events lined up well into 2021 thanks to our Education Committee led by Maria Zampini and Kim Toscano. As a non-profit, GardenComm relies on events like this to fund member programs, benefits and operations. We would appreciate you sharing events with your newsletter subscribers to increase attendance, attract sponsors and spread the GardenComm love. Please find details here or contact us at info@gardencomm.org to receive additional graphics, events details and links to register to include in your outgoing newsletters.
Thank you for partnering and supporting GardenComm.
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Benary’s most exciting BIG addition: Extremely well branched with short internodes so it’s covered with blooms. Outstanding garden performance lives up to the BIG Begonia name. Earlier to set blooms then perfect mounded habit later in the season. Extremely heat tolerant!
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Support Plant a Row
Support Plant a Row and help make a difference in your community. Click here for more information.
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Sponsor an Upcoming Webinar
Our Sponsorship Opportunities include benefits to engage and attract GardenComm's professional member communicators in the green industry including book authors, bloggers, staff editors, syndicated columnists, freelance writers, photographers, speakers, landscape designers, television and radio personalities, consultants, publishers, extension service agents and more. No other organization in the green industry has as much contact with the buying public as GardenComm members.
We can customize packages to meet your budget from $250 or above. Click here to view our packages or contact us at info@gardencomm.org for more information.
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.HORTICULTURE
How being high-tech can make your greenhouse business more sustainable
Greenhouse Grower
Research plays a central role at Grodan and is aimed at making products and production methods even more sustainable and efficient. It is also important to investigate how the greenhouse horticulture sector as a whole can contribute to more sustainable and efficient food production.
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Food safety increasingly important in greenhouse horticulture
Horti Daily
“Within two weeks I was back home.” Gerrit Staal, who since March 1st is Export Manager Horticulture Sector at Elpress, can laugh about it, but it took some getting used to. He had imagined his first steps in the world of hygiene in greenhouse horticulture differently.
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UGA research looks for crop blossom-end rot answers
Horti Daily
Home gardeners and commercial farmers alike can attest to the disappointment of seeing a beautiful tomato ripening on a vine, only to discover that the fruit has dark, sunken pits at the blossom end of the fruit. Called blossom-end rot (BER), this physiological disorder is prevalent in fruit and vegetable crops, including tomatoes, and can cause severe economic losses.
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.JOURNALISM
Journalism struggles to find a new model of legitimacy
Nieman Lab
“There’s no going back to a model of journalism that leans into bothsidesism to secure loyalties across the partisan spectrum.” Professional journalism faces a legitimacy crisis. The Trump years brought one set of problems to the foreground; the years ahead will bring others more clearly into view.
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The 2020 journalism crisis: A year in review
Columbia Journalism Review
2020 was a banner year for news. While the year in journalism yielded intrepid political reporting amid a contentious election year, vital public health information amid a pandemic, and exacting historical analysis amid historic protests, publications across the country cut back: stripping salaries, ousting staffers, closing offices, and shutting down print editions.
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Make your garden come to life with Sunfinity® Sunflowers that thrive and bloom continuously all season long.
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Thousands of industry professionals subscribe to association news briefs, which allows your company to push messaging directly to their inboxes and take advantage of the association's brand affinity.
Connect with Highly Defined Buyers and Maximize Your Brand Exposure
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.BUSINESS
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Time management tips to run a successful small business
Augusta Free Press
When you first start your journey of running a small business, it’s pretty safe to say that things can get a little on the chaotic side. For one, there’s the excitement of stepping into the new title of entrepreneur, so you probably have all kinds of ideas and pressures floating around in your head.
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.SOCIAL MEDIA
How to grow your business with social media
Forbes
Organic social media traffic is really struggling right now. Reach and engagement numbers are low. For example on Facebook, it's estimated that the average reach for organic content is roughly 5%. One of the reasons is that there is so much content out there.
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-REDUCE WATERING BY 25% -PREVENTS OVERWATERING -WOOL INCREASES POROSITY -100% RAW WOOL FROM U.S. RANCHERS -ORGANIC SLOW RELEASE FERTILIZER -FUTURE OF GARDENING
WILDVALLEYFARMS.COM
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Can social networks help us be more creative?
Phys Org
The algorithms that social media platforms use to recommend who we should "follow" are designed to steer us to people who likely share the same ideas and interests. However, platforms like Facebook, Twitter, and Instagram could help us become more creative — a quality that is increasingly valued in our society — if they instead steered us to people with ideas and interests different from our own, say researchers at the University of Rochester.
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The new rules of social media marketing in 2021
Econsultancy
We stand on the brink of a much-anticipated new year. Vaccines are rolling out, positive change is inching forward in areas of racial equality and climate action, and it’s fair to say that most people are feeling cautiously optimistic about 2021.
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