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With TikTok on the rise, and on track to become the next billion-user platform, an increasing number of marketers are also looking to the app, and considering if and how they might integrate the platform into their promotional efforts. But...

source: Social Media Today

From the surface, creators are just offering commentary, making memes, or dancing on-camera (which many are!), but the real action is happening within their comment sections (a feature most news organizations have removed from their websites) and their private messages.

source: Reynolds Journalism Institute

As COVID-19 cases surged throughout the past year, so did data visualizations. Graphical concepts like "flattening the curve" became household terms, and even non-epidemiologists began talking about R numbers and exponential growth. "It was the first time I had seen data...

source: Global Investigative Journalism Network

Ireland's data protection watchdog said Wednesday that it has opened an inquiry into Facebook over a potential breach of European privacy rules. The Data Protection Commission (DPC) said its probe focuses on reports that a...

source: CNBC

The advertising industry, plagued last year by pandemic-driven budget cuts, is poised to return stronger than ever in 2021 and beyond, according to several new forecasts. Be smart: The quick turnaround means that the ad market is recovering faster than it did following the...

source: Axios

The New York Post is one of many publishers that's recently learned its audience trusts their shopping recommendations. It's trying to get more mileage out of that trust by personalizing which recommendations it shows its readers.

source: Digiday


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