RVDA News Brief
July 30, 2008

High Gas Prices Can't Dampen RV Enthusiasts' Spirits
from The Mercury News
For folks who believe heaven on earth is a 40-foot motor home with twin slide-outs, two bathrooms and crystal chandeliers, the RV oasis continues to shimmer in a desert of pallid economic numbers. "High fuel prices will never kill RVing," said Joann Hadwick of Reno, Nev. "We're all just taking shorter trips instead of going to Yellowstone or Yosemite. This is still cheaper than flying and staying in hotels. And you can't beat the lifestyle." More

Manheim Auctions

KOA Sees Slight Dip, But Business Still Good
from Montana's News Station
KOA Kampgrounds reports a slight drop in business, and says they are off last year's record season. Still, KOA says this year ranks in their top five, and credits that to the lifestyle and the passion some have for camping. More

Fuel Savings on RV Makers' Minds
from The Business Press
Although RV manufacturers have been striving for greater fuel efficiency for half a decade, the movement began seriously gathering steam over the last two or three years as fuel prices increased. More

Ailing Economy a Boon for Campgrounds
from the Patriot Ledger
Massachusetts campgrounds are filling up fast this summer as travelers shun expensive vacations and spend their downtime close to home. Reservations at Massachusetts’ 28 state forests and campgrounds this year are up 14 percent over 2007, said Wendy Fox, spokeswoman for the Department of Conservation and Recreation. More

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   Automotive Risk Management & Insurance Services

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Survey: Gas Prices Drop Below $4
from The Associated Press via Fox Business
A national survey shows gas prices have dropped a fraction below the $4-dollar mark. The average price of regular gasoline at self-serve stations was $3.996 a gallon Friday. Mid-grade was $4.13 a gallon and premium went for $4.24. That's according to the Lundberg Survey of 7,000 gas stations nationwide, released Sunday. More

RVDA Convention Registration Easy Payment Plan Available: Register by July 31
from RVDA
RVDA is making it even easier for RV dealers to Survive and Thrive! RV dealers who would like to attend the 2008 RV Dealers International Convention/Expo can sign up now and spread their registration fees over four easy credit card payments. Starting at just $131 per month, dealers can get access to all the workshops and events at the Rio All-Suite Hotel & Casino. Payments can start as late as January 2009. More

Go RVing Fighting Tough Economic Forces
from RVIA
In response to high gas prices and media hype about an emerging "staycations" trend keeping Americans home this summer, Go RVing and PR are promoting the affordability and long-term value of RV travel and ownership. More

Small Businesses Succeed with E-mail Marketing
from via MSNBC
E-mail marketing can help any business, including RV dealerships, succeed. The author spotlights three very different businesses that are each putting e-mail marketing best practices to work and getting great results. More

Sobel & Associates

RVDA NewsBrief is a weekly roundup of articles of interest to RV retailers and is provided as a member service. This email may contain an advertisement of RVDA and/or third party products and services. Opinions expressed in these articles do not necessarily reflect the views of RVDA or its advertising partners. The RVDA NewsBrief is compiled by MultiBriefs, a division of MultiView, Inc. Factual errors are the responsibility of the listed publication.

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Ben Maitland, Director of Advertising Sales

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To contribute news to the RVDA NewsBrief, contact Colby Horton, Director of Media and Content, 972.402.7001.

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