To succeed as a content marketer, you must create value. Valuable content gets attention. One piece of valuable content will get a thousands times more attention than hundreds of pieces of "okay" content. So create value.
But...
source: Forbes
Those of you who use LinkedIn might want to beef up your security.
The professional-networking site said that more than 100 million members' email and password combinations hacked during a 2012 data breach had just been posted...
source: CNet
With the news that over half of the trillions of Google searches happen on mobile, Google announced that it will soon change the way advertisers set bids for targeting ads by device type in AdWords. Other coming changes announced at...
source: Marketing Land
It may surprise you, but email marketing gives you the best return on investment (ROI) of any of the basic digital marketing techniques*.
The reason? The people who have given you their email address, which means that they have engaged with you in some way (visited your...
source: Business 2 Community
The art of social media marketing is rapidly becoming a necessary aspect in the corporate world. Today, any progressive enterprise needs to create awareness to the public about its products.
Let's assume that you have the best product and you are 100% that the market...
source: The Sociable
Big data leaders at large companies are confident their big data strategies are headed in the right direction, but most also feel that they're struggling to operationalize them, according to a new survey.
"Big data is not going away. It's increasing in momentum....
source: CIO
We live in a glorious age of data, and if you're like most marketers, you relish in it. Yes, the massive influx of data can be stressful, and at times, intimidating, but at least you have objective data on what's going on in your campaign on all fronts — right?
source: Search Engine Journal
Microsoft Corp announced more big cuts to its smartphone business, just two years after it bought handset maker Nokia in an ill-fated attempt to take on market leaders Apple and Samsung.
The U.S. company said it would shed up to 1,850 jobs, most of them in Finland, and...
source: CBC News
Too many organizations are focused on simply collecting as much data as they can rather than on how useful that data is.
This is a big mistake.
Yes, businesses have access to more data than ever before, but that's not the same thing as gaining useful insights from...
source: Data Informed
It's no secret why marketers rely on and continue to invest in email. In 2015, there were more than 4.35 billion email accounts and nearly 2.6 billion email users worldwide. And according to eMarketer's Retail Email Marketing: Benchmarks and Trends in the U.S., internet...
source: Marketing Land
Google's click-to-call is a form of web-based communication usually implemented on websites. To initiate communication, a person visiting a website simply clicks on an object, such as a picture, button or text, to request an immediate...
source: Business 2 Community
Hackers are an insensitive breed, with no respect for violating other people's finances and personal business dreams.
Like pickpockets stealing wallets, they steal usernames and passwords to get access to credit lines, bank accounts, and payment processors. Like con...
source: Smart Data Collective
If you want to get SEO results fast, than you can't simply copy what everyone else is doing. You need tactics that go outside the box — what we call SEO Cheats.
Here are 5 SEO Cheats to stand out from your competitors and start ranking quickly.
source: Forbes
Since the end of 2015, Google has been using an artificial intelligence system called RankBrain to process search results and inform its core algorithm to deliver more relevant organic search results. But, we still don't know much about how Google RankBrain works, and...
source: Search Engine Journal
LinkedIn said that a 2012 breach resulted in more than 100 million of its users' passwords being compromised — vastly more than previously thought.
The business social network said that it believes to be true a purported hacker's claim that 117 million user...
source: CTV New
