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SEO strategy now includes content marketing at 45 per cent of companies
The Content Standard
The time for content marketing has come. This is old news to many, of course, but it's refreshing when major studies back up the idea. Forty-five per cent of all companies now integrate content marketing into their SEO strategy, more than any other digital marketing focus, according to the State of Search Marketing Report 2013 from Econsultancy and SEMPO.
Doctors debate the social media dilemma
Straight.com
On Facebook and Twitter, Dr. Evan Adams regularly shares links to health news stories and alerts about disease outbreaks. The deputy provincial health officer, who is responsible for aboriginal health in British Columbia, says he's had both positive and negative experiences with social media. On one hand, these online platforms allow Adams to interact with people around the province and spread important health information.
Missed last week's issue? See which articles your colleagues read most.
Twitter says government info requests on the rise
The Economic Times
Government requests for Twitter user information is on the rise, the messaging service said as it released figures while pressing for more transparency.
"Over the past 24 months, we've received a 66 per cent increase in requests for account information coming from more than 45 different countries impacting over 6,400 accounts around the world," Twitter's global legal policy manager Jeremy Kessel said in a blog posting.
In the data economy analytics is king
Silicon Angle
We are entering the era of the data economy, when organizations will succeed or fail based largely on their ability to leverage data and analytics, writes Wikibon Principal Research Contributor and Big Data Analyst Jeff Kelly in The Data Economy Manifesto. By 2020 the big data technology products and services market will grow to $50 billion from a base of $11.6 billion in 2012, Wikibon predicts, and the total worldwide volume of data is expected to reach 6.6 zettabytes by 2020 in the United States alone.
How to fund your ideas with crowdsourcing
Careerealism
You're a dreamer, they say. You’ll never really invent that product, create that film, or finish your education. Well, thanks to technology and some helping hands, you can prove them wrong.
If you have a dream you desperately want to come to life, take a few minutes to check out these helpful crowdsourcing platforms. One of them could fund your future!
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SEO strategy now includes content marketing at 45 per cent of companies
The Content Standard
The time for content marketing has come. This is old news to many, of
course, but it's refreshing when major studies back up the idea.
Forty-five per cent of all companies now integrate content marketing
into their SEO strategy, more than any other digital marketing focus,
according to the State of Search Marketing Report 2013 from Econsultancy
and SEMPO.
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|
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IBM to spend $1.2 billion to expand cloud services
Reuters Canada
IBM said it will invest more than $1.2 billion to build up to 15 new data centers across five continents to expand its cloud services and reach new clients and markets. The new cloud centers will be in Washington D.C., Mexico City, Dallas, China, Hong Kong, London, Japan, India and Canada, with plans to expand in the Middle East and Africa in 2015.
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Turkey pushes through new raft of 'draconian' internet restrictions
The Guardian
The Turkish government has been accused of imposing draconian censorship after pushing harsh new internet curbs through parliament. The internet law was met with outrage in Turkey, with opposition parties accusing the government of wanting to introduce ever tighter control by bypassing the courts. The regulations were adopted after a heated parliamentary debate during which one MP of the main opposition People's Republican party (CHP) compared the Turkish prime minister, Recep Tayyıp Erdoğan, to Hitler.
The 3 stages of cloud computing resistance
Info World
How do many enterprise IT departments approach cloud computing? Their path mirrors that of a person going through the stages of grief: denial, anger, and acceptance.
When retail-oriented public cloud providers began to emerge several years ago, there were those in the enterprise who needed ways to share and collaborate with colleagues on documents and files. They picked up cloud services by Box, Dropbox, Google, Apple, and others. Enterprise IT responded by "allowing" the use of these clouds, as long as it didn't know about it — tech's version of "don't ask, don't tell."
Are you losing website traffic without even knowing?
The Lincolnite
At some point in your website life, you may need to put your website through a re-build, taking your content from one platform to another. Or, you may have decided to update some web addresses within your site as an attempt to better optimize your content for a range of keywords you're targeting.
If you've had a re-build, it's extremely important to check that that all your current pages and content have being brought across as well as checking to see if the pages' web addresses have changed somewhat.
VoIP market growing, can improve hiring efforts
Marlin
The general business benefits of VoIP systems cannot be overstated, as they can provide companies with a variety of different features and improvements in their phone systems. However, as the market continues to grow, new-found growth is inherent in their use.
According to a recent press release, research firm TechNavio forecasts that the market for global unified communication, which includes a large portion of the VoIP market, is likely to grow at a compound adjusted rate of 15.85 per cent from 2012 to 2016.
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SIPpost
Frank Humada, Multiview, Director of Publishing, 289.695.5422 Download media kit
Daniel Carelli, Content Editor, 289.695.5417 Contribute news
Max Haroon, SIP, President, 416.891.4937 SIP information and inquiries: www.sipgroup.org
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