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Evidence that NSA isn't wrecking Internet security
The Washington Post
Security industry pioneer RSA adopted not just one but two encryption tools developed by the U.S. National Security Agency, greatly increasing the spy agency's ability to eavesdrop on some Internet communications, according to a team of academic researchers. Reuters reported that the NSA had paid RSA $10 million to make a now-discredited cryptography system the default in software used by a wide range of Internet and computer security programs.
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Ottawa's digital strategy targets privacy, rural internet
CBC News
The federal government has outlined its digital strategy for Canadians, with one of its main initiatives to ensure access to secure and competitive internet and wireless services.
Industry Minister James Moore unveiled the Digital Canada 150 strategy on in Waterloo, ON, — one of the country's leading hubs for technology innovation.
Crowdsourcing: An engagement marketing opportunity
Crowdsourcing.org
Coined by author Jeff Howe in a 2006 Wired article, the term crowdsourcing has certainly gained momentum in recent years. The notion of engaging a crowd, however, has been around for centuries.
In 1714, the British government offered The Longitude Prize worth $4.7 million in today's currency, to anyone who could work out a simple and practical method to determine a ship’s longitude. In a time of great social divide, this early crowdsourcing exercise saw a non-aristocratic inventor change the fate of a nation.
Missed last week's issue? See which articles your colleagues read most.
No marketing budget? How entrepreneurs find free publicity
Yahoo Canada
Toronto artist Julie Kraulis wasn't thinking about her small business when she hastily entered an elite poster contest run by ESPN and the All-England Club — the folks behind the venerable grass courts where the Wimbledon Championships are held.
An avid tennis fan, Kraulis, 30, was caught up in the excitement of the game and the epic chance to sit courtside at one of the world's most prestigious sporting events should she be chosen the contest winner.
6 local SEO strategies for small businesses
Forbes
As a small business owner and marketer, you need to let Google know where you are located and what you have to offer so you're not only showing up on Google search engine results pages (SERPs) more frequently, but you're showing up in front of the eyes of a very relevant audience.
Unfortunately, local SEO is somewhat of a confusing topic and always has been. It's tough to know where to even begin. You have to ask yourself: What are some must-have SEO strategies when it comes to local SEO?
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Evidence that NSA isn't wrecking Internet security
The Washington Post
Security industry pioneer RSA adopted not just one but two encryption tools developed by the U.S. National Security Agency, greatly increasing the spy agency's ability to eavesdrop on some Internet communications, according to a team of academic researchers.
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Why internet upload speed in Canada lags behind world average
CBC News
In a busy week, Jeremy Phan might do 10 photo shoots for various business clients, each typically taking about five or six hours and resulting in two to five gigabytes worth of images. But that's only half the job. After processing the photos at home, he spends a seemingly interminable period watching a status bar on his computer inch forward as he uploads his work to clients.
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How to increase your website leads without increasing traffic
Business 2 Community
Most business owners want more traffic, but most don't realize they might not need more traffic. I have talked about this many times on this site, but online marketing comes down to two components: traffic and conversions. If you have an effective website, it should be generating you leads automatically.
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Web analytics could be key to improving online news-site traffic
The Nation
Assistant Professor Edson Tandoc Jr led a team conducting interviews with more than 30 high-profile editors and observing more than 150 hours at three newsrooms in Western countries.
Tandoc revealed the results of Journalism Is Twerking, Web Analytics, Social Media and Journalistic Doxa to 15 reporters participating in the Asia Journalism Fellowship Programme at the university's Wee Kim Wee School of Communication and Information.
Facebook brings free VoIP calling to its iOS messenger app
Apps Gone Free
Why message, comment, or poke when you can talk? That's the question Facebook is asking with its latest update to Facebook Messenger, which adds a brand new calling feature to the free iOS application.
Provided users are hooked up to a Wi-Fi network, voice-over-IP (VoIP) calls can be made to online pals using the iPhone application free of charge. If you decide to take the feature for a spin over 3G or 4G, however, standard data charges apply and you could end up exceeding your limited data plan.
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SIPpost
Frank Humada, Multiview, Director of Publishing, 289.695.5422
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Daniel Carelli, Content Editor, 289.695.5417
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