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TC Transcontinental

At TC Media (which acquired ThinData Inc. in 2008), we provide a full suite of email marketing solutions.

 

How video marketing creates immediate SEO results
Business 2 Community
You can trace video marketing as an SEO tool back to May 16, 2007 — the day Google introduced "Universal Search." Today, we take blended search results — video, text, PDF, blogs, and images — for granted, but just a few years ago people used to have to dig for video online. I know, it sounds barbaric. But what's more shocking is that here we are, seven years after blended results changed the way people search, and most marketers still haven't realized how important video is for SEO.
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7 clever ways to use social media to find new business ideas
Business News Daily
If you're pulling your hair out trying to think of a promising new business, relax: Your next great business idea may be as close as your favorite social media site. However, if you're serious about discovering that elusive idea, you'll have to go beyond common social media activities like scrolling through Twitter or hanging out on Facebook.
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Panda 4.0: Redefining site authority
Search Engine Land
Everyone in SEO talks about it: authority. It's the key measurement for ranking, right? But what defines authority in the eyes of each search engine? We all have our theories and correlations, and authority measurement has certainly changed over the years as new signals emerge that may give engines a better idea of a website's true authority on a subject.
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Social media marketing mistakes — are you making these too?
Business 2 Community
Social media is everywhere. In the morning news, in the paper, in the bus / train / car, in the clothes, in the phones, in the here and there and everywhere. Almost everyone I know thinks social media is the new age God / Goddess if you will. The mantra (or myth) is that if one embraces social media, then it is one step in the right direction, specially in a business context.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

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Online sales by businesses rise to $136 billion in Canada
CBC News
Canadian businesses sold more than $136 billion worth of goods and services over the internet last year, up from $122 billion the year before, Statistics Canada says. The majority, roughly 61 per cent of those sales, came from the wholesale trade, manufacturing and retail industries. That ratio was about the same as it was in 2012.
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For companies, is social media a passing fad?
The Globe and Mail
As businesses look increasingly to social media to spread their message, make sales and collect customer information, they also face the challenge of creating messages for constantly changing platforms and apps. We asked Josh Muirhead, director of engage at Winnipeg-based social media management services company ICUC and former global knowledge manager at Edelman Digital in Toronto, and Sidneyeve Matrix, an associate professor of media at Queen's University in Kingston, to examine the role that social media will play in six years' time.
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Crowdsourcing approach to fighting cancer
Deutsche Welle
Debron, Luke and Paula huddle around a laptop in a McGill University cafeteria in Montreal, QC, deeply absorbed in an online game. No rampaging monsters, brain-eating zombies or bloody explosions here. No violence or aggression of any sort. "Phylo" is much more serious than that. These three students are working to solve a DNA puzzle; to pinpoint mutations in the human genetic code that cause cancer and other human disorders.

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Mobile and cloud computing topped the list of money-maker IT portfolio in 2013
Great Responder
This was revealed via a skillful survey in the domain of information technology industry that the mobile and cloud computing services are the key money maker services offered by the IT companies in the United States. This fact was unearthed by the technical executive's survey conducted by KPMG in the U.S.

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Staying competitive with a solid eMarketing plan
Promotion World
eMarketing helps your small business grow its audience via multiple online platforms by using online marketing techniques. eMarketing is a means of driving revenue to your business. It is important to get involved with your customers, whether it is through online interaction, information sharing or simply making your business accessible to them.

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Internet users' privacy upheld by Canada's top court
CBC News
Canadians have the right to be anonymous on the internet, and police must obtain a warrant to uncover their identities, Canada's top court has ruled. The landmark decision from the Supreme Court bars internet service providers from disclosing the names, addresses and phone numbers of their customers to law enforcement officials voluntarily in response to a simple request — something ISPs have been doing hundreds of thousands of times a year.
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Extending your Internet range
London Free Press
With so many devices, such as smartphones and tablets, entering the home, the need for Wi-Fi becomes more and more necessary. While many Internet service providers now conveniently provide Wi-Fi routers with the boxes that provide our Internet service inside the home, they are often of limited range. Also, where these services enter our home isn't always the most convenient, depending on your situation and layout.
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Frank Humada, Multiview, Director of Publishing, 289.695.5422
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