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Business Insider
Apple has explained changes that it's making to account security in iOS 9, the new version of its operating system for iPhones and iPads. The company is moving away from its two-step verification feature to a full two-factor authentication system. It's not going to happen all at once, but gradually, and as part of the iOS 9 beta.
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Wall Street Journal
Digital ad dollars are on the rise. And so are marketers' questions about what's working. One major point of frustration for marketers in the digital age: Measurement. According to a new study by WPP agency Millward Brown Digital, more than 70 per cent of marketing executives polled said they would increase their spending on mobile, digital and social platforms if there were better ways to measure return on investment.
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Business 2 Community
We all like to know we're getting our money's worth, don't we? That is especially true in business, as paying too much out and not getting much in return could leave you in a sticky situation. However, when it comes to finding an SEO service, things can get particularly confusing. A quick 10-minute online search will provide you with a wealth of SEO services.
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Business Insider
In 2010, Steve Jobs famously wrote a pages-long manifesto about why he would not allow Adobe Flash to work on Apple mobile devices. "We don't want to reduce the reliability and security of our iPhones, iPods, and iPads by adding Flash," the Apple CEO firmly stated. Five years later, further clues backing up Jobs' security warning continue to persist. Now, Facebook's new chief security officer, Alex Stamos, has stated publicly that he wants to see Adobe end Flash once and for all.
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Stockhouse
The research, based on a survey of 24,000 consumers across six continents, is summarized in a new report titled Digital Trust in the IoT Era. The research reveals that 60 per cent of consumers find usernames and passwords cumbersome, and more than three-fourths (77 per cent) are interested in using alternatives to protect their security on the Internet.
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Fast Company
Twitter, Facebook, Pinterest, Instagram — they're all free platforms businesses can use to directly engage with their audiences. But the idea that engagement is easy, free, and quick is false, according to Amy Vernon, social marketing consultant and cofounder and CMO of Predictable.ly. "One of the biggest false assumptions about using social media for marketing is that it doesn't cost money and it's fast," says Vernon.
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CTV News
Chinese authorities have proposed a sweeping but vaguely worded Internet security law that would strengthen protection of private information, ban hacking activities and also allow authorities to restrict Internet access to maintain public order. The National People's Congress, the country's highest legislative body, released the text of the proposed law recently.
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