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2013 STC Membership Opens 1 October; Information on discounts, incentives, policy changes, and new dues rates
STC
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To encourage timely renewals, The STC Board of Directors approved a discounted rate of $195 for members joining or renewing at the Classic Membership level on or before 31 December 2012. (With the addition of one chapter ($25) and one SIG ($10), the total cost of membership for individuals joining or renewing at the Classic Membership level on or before 31 December 2012 is $230.) STC has also announced new dues for 2013, decreased dues for individuals residing in emerging nations, increased the incentive amounts in the Member-Get-a-Member campaign, and eliminated the reinstatement fee for late-renewing members. Click the link for more information on all the changes to 2013 membership, and get ready to join or renew for 2013 starting on 1 October.
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The best wireframing and prototyping tools ever
memeburn
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You're all about User Experience design. The terms wireframing and prototyping roll off your tongue with poise, and you probably already have a fantastic workflow that helps you with rapid design iteration and concept testing. However, you're always curious about what's out there, that special tool that might take your design process to the next level. The editors at memeburn have put together a list of what they consider to be some of the greatest tools available.
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Free Summit registration for communities
STC
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The STC Board of Directors announced that in 2013, STC will provide each chapter and SIG one free registration for the Technical Communication Summit in Atlanta. The decision is in response to feedback from community leaders and is intended to help ensure that all communities have an incoming leader representing them at next year's Leadership Program. It also will help many communities avoid a major annual expense so they can dedicate more of their funds to programs and services that benefit a broad cross-section of members.
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Lean usability as a design model
CMS Wire
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Lean usability focuses on customer needs and quickly iterates its way to success based on evidence of customer behavior. Inspired by the whole lean and agile software development movement, lean usability is about fast, economical, iterative, evidence-based techniques to make a website or application better.
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STC Certification Commission survey
STC
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The STC Certification Commission presently awards a certification for Technical Communicators and is in the process of creating a new certification for Technical Writers. They need your help in defining the appropriate content for this new credential. Please do so by participating in their formal Job/Task Analysis study of Technical Writers. With your input, this study will determine the knowledge and abilities currently required to perform the job of a Technical Writer. These results will ensure that the content of the new certification assessment is a fair, current, and appropriate measure of applicants for certification.
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The future of technical communication is here! Create XML/DITA content natively with Adobe FrameMaker® 11. Publish virtually anywhere using Adobe RoboHelp® 10. Deliver engaging, interactive content with graphics, demos, and more using Adobe Illustrator® CS6, Adobe Captivate® 6, and Adobe Presenter 8. Rapidly collaborate with review-capable PDF documents.
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Adobe launches its Edge Tools & Services for designers and developers
TechCrunch
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Adobe officially launched its set of HTML5, CSS3 and JavaScript-focused Edge Tools & Services offering for designers and developers. This suite of tools includes some existing Edge-branded tools like Edge Animate (previously known as Edge Preview), which is now available in a 1.0 version, as well as a number of tools that weren't previously part of the Edge brand.
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Enter an STC regional competition
STC
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Have you or your company produced technical communication products that you think are worthy of awards? Would you like your work to be recognized by your peers? Participate in one of the regional STC competitions — many welcome entries from anywhere in the world, so don’t let it stop you if your community isn't holding one! The competitions are open to everyone who produces technical communication, and winning entries can go on to the International Summit Awards. Entrants do not have to be members of STC, and you may enter work as an individual or on behalf of a colleague or subordinate. See the link for a listing of STC communities that have provided information on their competitions.
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How to untangle the data deluge
CMS Wire
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There have always been multiple ways to gauge the effectiveness of online initiatives; user experience testing, surveys, focus groups, and market research are the primary tools that come to mind. Add in social media measurement tools and mobile analytics, and the data starts to pile up pretty quick. How do you know when to use each of these tools and techniques?
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Meeting product literature challenges since 1944! Customized software programs, mobile and web applications, technical writing, desktop publishing and fulfillment. MORE
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If your business has ambitions to become a global operation, you need to communicate with your audiences efficiently and with high quality results. CPSL has the expertise to create personalized solutions for every phase of your multilingual content's lifecycle. MORE
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STC offers technical editing virtual conference in October
STC
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STC is holding a virtual conference on technical editing over three days in October, from 16-18 October. Sessions will run each day from Noon-2:15 PM EDT (GMT-4), with four sessions per day. Hosted by Angela Eaton of Texas Tech University, sessions will provide research, insights, tips, and techniques to improve your technical editing. The details of the program are still being finalized, but you can read more and register at the link below. And don't forget to check out STC's live Web seminars for October either!
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The copywriting infographic
Search Engine Journal
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Creating compelling content on a consistent basis is almost an art form. In copywriting, the ability to take words and form them into something that connects with the reader is not always an easy task for most of us. Having a good understanding of what copywriting is, how to grab the readers interest, how to turn features into benefits, and most important, how to ultimately persuade, can be a great foundation from which to start.
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Design lessons from Star Trek to consider before creating your next user interface
io9
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We all know that Star Trek gave us the iPad and countless other amazing devices — but the classic space adventure show also gave us some amazing breakthroughs in user interface design. Here's a rundown of the lessons that Star Trek teaches about interaction design.
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You strive for the clearest copy possible – new white paper shows how
Companies like Adobe, Dell, Cisco, IBM, Philips and Siemens squeeze cost and time out of technical writing while improving clarity and consistency. Learn how they do it in this
free white paper.
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Mobile technology trends: Give your apps a voice
Consumer Electronics Net
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Siri might be the best-known example of a voice-enabled UI, but it is certainly not the only one. Whether speech will eventually replace touch as the primary way that smartphone and tablet users interact with apps is debatable. But for now, one thing is clear: Developers should start considering whether and how to add speech control to their apps to stay competitive.
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Intelligence is a mobile developer's best friend
GigaOM
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4G and LTE networks are huge improvements over previous-generation mobile networks, but they're not about to cure mobile-data woes without some smart development to help them. Speaking at GigaOM Mobilize, Aspera's Serban Simu and Akamai's Kris Alexander espoused the value of both intelligent network design and intelligent app designers to begin with.
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Embedded architecture accelerates mobile application development
The Server Side
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Mobile development teams are struggling just as hard to learn the latest Android or iOS APIs as the typical enterprise developer who is struggling to get up to speed with OSGi or Scala. But there is something inherently easier about developing a native application for a mobile device when compared to bringing together a software project deployed across the Internet.
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